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Strategy Briefings

New Frontiers: Strategy Briefing on the Next Eight Emerging Economies

Euromonitor International's New Frontiers: Strategy Briefing on the Next Eight Emerging Economies Strategy Briefings is a series of reports that alert you to global trends predicted to influence consumer markets. They offer insight to changing market conditions and the opportunities and challenges companies need to consider to maintain a competitive advantage

Chapters: 2  |  Tables: 20  |  Publication date: Jan 2010
Cost: 
GBP1625.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Regional coverage

Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East

Table of contents

EXECUTIVE SUMMARY

OVERVIEW

Summary 1 Opportunities and Threats

INTRODUCTION

Chart 1 The New Frontier Markets

Table 1 Overview of GDP and Population 2008

The rise of the G20

GLOBAL SNAPSHOT

Chart 2 G20: GDP (2008 US$ billion)

Chart 3 G20: GDP at Purchasing Power Parity (PPP) 2008 (US$ trillion)

Chart 4 G20: GDP per Household (2008 US$’000)

The crash (or not)

Table 2 G20: GDP Growth 2007-2011 (% growth)

The rise of the developing economies

The market opportunity

Chart 5 New Frontier Markets: Consumer Expenditure as a % of GDP (2008)

Spending priorities

Chart 6 New Frontier Markets: Share of Consumer Expenditure 2008 (%)

Summary 2 Common Themes Uniting New Frontier Markets

Increasing gap between rich and poor

Chart 7 New Frontier Markets: Gini Index (2008)

Chart 8 New Frontier Markets: Savings Ratio 2008 (% Income Saved)

Urbanisation – gap between city and country

Chart 9 New Frontier Markets: Urban and Rural Population (%) 2008

Table 3 New Frontier Markets: Trends in Urbanisation 1980-2020

Emerging middle class in emerging markets

Table 4 New Frontier Markets: Household Average Annual Income by Decile 2008

The global and local middle classes

Table 5 New Frontier Markets: % of the Population by Personal Income Band 2008

The first global generation – the impact of the Millennials

Delaying commitment for career

Chart 10 New Frontier Markets: % of the Population Aged Under 25 Years 2008

Youth unemployment

Table 6 New Frontier Markets: Youth Unemployment (% Unemployed by Age Group) 2008

NEW FRONTIER MARKET SNAPSHOTS

ARGENTINA

Political/economic context

Table 7 Argentina: Economic Indicators 2004-2008

Social/demographic context

Chart 11 Argentina: Demographic Profile 2008

Daily life

Chart 12 Argentina: Household Structure and Ownership of Durables 2008

Consumption infrastructure

Chart 13 Argentina: Grocery Retailers – % Share of Total Grocery Spending 2008

Consumer spending

Chart 14 Argentina: Spending by Category – Trend (2004-2008 % CAGR) and Recessionary Impact (2007-2008 and 2008-2009) (%)

INDONESIA

Political/economic context

Table 8 Indonesia: Economic Indicators 2004-2008

Social/demographic context

Chart 15 Indonesia: Demographic Profile 2008

Daily life

A degree is no guarantee of employment

Chart 16 Indonesia: Household Structure and Ownership of Durables 2008

Consumption infrastructure

Chart 17 Indonesia: Grocery Retailers – % Share of Total Grocery Spending 2008

Consumer spending

Chart 18 Indonesia: Spending by Category – Trend (% CAGR 2004-2008 ) and Recessionary Impact (2007-2008 and 2008-2009) (%)

MEXICO

Political/economic context

Table 9 Mexico: Economic Indicators 2004-2008

Social/demographic context

Chart 19 Mexico: Demographic Profile 2008

Daily life

Upgraded lifestyles

Chart 20 Mexico: Household Structure and Ownership of Durables 2008

Techno transformation

Consumption infrastructure

Chart 21 Mexico: Grocery Retailers – % Share of Total Grocery Spending 2008

On-line shopping does not deliver sociability

Consumer spending

Chart 22 Mexico: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

POLAND

Political/economic context

Table 10 Poland: Economic Indicators 2004-2008

Social/demographic context

Chart 23 Poland: Demographic Profile 2008

Daily life

Chart 24 Poland: Household Structure and Ownership of Durables 2008

Consumption infrastructure

Chart 25 Poland: Grocery Retailers – % Share of Total Grocery Spending 2008

Consumer spending

Chart 26 Poland: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

SAUDI ARABIA

Political/economic context

Table 11 Saudi Arabia: Economic Indicators 2004-2008

Social/demographic context

Chart 27 Saudi Arabia: Demographic Profile 2008

Miss Beautiful Morals

Daily life

Chart 28 Saudi Arabia: Household Structure and Ownership of Durables 2008

The battle for health

Consumption infrastructure

Chart 29 Saudi Arabia: Grocery Retailers – % Share of Total Grocery Spending 2008

Consumer spending

Chart 30 Saudi Arabia: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

SOUTH AFRICA

Political/economic context

HIV/AIDS continues to hit life expectancy

Table 12 South Africa: Economic Indicators 2004-2008

Social/demographic context

Poverty plus aspiration equals urbanisation

Chart 31 South Africa: Demographic Profile 2008

Daily life

Chart 32 South Africa: Household Structure and Ownership of Durables 2008

Mobile phones in more households than colour TV

Consumption infrastructure

Chart 33 South Africa: Grocery Retailers – % Share of Total Grocery Spending 2008

e-B2B

Consumer spending

Chart 34 South Africa: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

SOUTH KOREA

Political/economic context

Table 13 South Korea: Economic Indicators 2004-2008

Social/demographic context

Chart 35 South Korea: Demographic Profile 2008

An extra day to play

Daily life

Chart 36 South Korea: Household Structure and Ownership of Durables 2008

“Generation one metre”

Consumption infrastructure

Chart 37 South Korea: Grocery Retailers – % Share of Total Grocery Spending 2008

Luxury still appeals

Consumer spending

Chart 38 South Korea: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

TURKEY

Political/economic context

Table 14 Turkey: Economic Indicators 2004-2008

Falling FDI

Social/demographic context

Chart 39 Turkey: Demographic Profile 2008

Daily life

Chart 40 Turkey: Household Structure and Ownership of Durables 2008

Changing coffeehouse culture

Consumption infrastructure

Chart 41 Turkey: Grocery Retailers – % Share of Total Grocery Spending 2008

Consumer spending

Chart 42 Turkey: Spending by Category – Trend (% CAGR 2004-2008) and Recessionary Impact (2007-2008 and 2008-2009) (%)

FUTURE OUTLOOK

Key drivers of change

Table 15 New Frontier Markets: GDP Growth Rates 2009-2013

Rising “South-South” investment

Table 16 New Frontier Markets: Unemployment Rates 2009-2013

Table 17 New Frontier Markets: Inflation Rates 2009-2013

Table 18 New Frontier Markets: Consumer Expenditure – Year-on-Year Growth 2008-2013

Jobless economies

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