Noodles in Morocco
Euromonitor International's Noodles in Morocco market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 31 | Publication date: Mar 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Chilled noodles; Frozen noodles; Instant noodles; Plain noodles; Snack noodles
Table of contents
PACKAGED FOOD IN MOROCCO : MARKET INSIGHT
EXECUTIVE SUMMARY
Rising disposable incomes and increasing Western influences drive steady growth of packaged food
Staples dominate packaged food sales as cost and availability limit growth of frozen/chilled products
Convenient locations of independent food stores provide stiff competition for supermarkets
Health awareness will play a greater role in packaged food over the forecast period
Packaged food will show steady growth but chilled processed food is unlikely to emerge
PACKAGED FOOD – KEY TRENDS AND DEVELOPMENTS
Growth of packaged food driven by economic and social developments
Growth continues to be limited by low purchasing power and consumer perceptions of packaged food
Impulse snacks show healthy growth as spending on non-essentials increases and snacking becomes more popular
Reduction in import duties will drive imports and increase competition
Health and wellness to have a greater impact on packaged food
MARKET DATA
Table 1 Retail Sales of Packaged Food by Sector: Volume 2001-2006
Table 2 Retail Sales of Packaged Food by Sector: Value 2001-2006
Table 3 Retail Sales of Packaged Food by Sector: % Volume Growth 2001-2006
Table 4 Retail Sales of Packaged Food by Sector: % Value Growth 2001-2006
Table 5 GBO Shares of Packaged Food 2001-2005
Table 6 NBO Shares of Packaged Food 2001-2005
Table 7 Brand Shares of Packaged Food 2002-2005
Table 8 Retail Sales of Packaged Food by Distribution Format: % Analysis 2001/2006
Table 9 Retail Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006
Table 10 Penetration of Private Label by Sector 2001-2005
Table 11 Forecast Retail Sales of Packaged Food by Sector: Volume 2006-2011
Table 12 Forecast Retail Sales of Packaged Food by Sector: Value 2006-2011
Table 13 Forecast Retail Sales of Packaged Food by Sector: % Volume Growth 2006-2011
Table 14 Forecast Retail Sales of Packaged Food by Sector: % Value Growth 2006-2011
FOODSERVICE – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Environment
Prospects
MARKET DATA
Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2001-2006
Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2001-2006
IMPULSE SNACK PRODUCTS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Environment
Prospects
NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Environment
Prospects
MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Environment
Prospects
DEFINITIONS
LOCAL COMPANY PROFILES - MOROCCO
BIMO (BISCUITERIE INDUSTRIELLE DU MOGHREB) - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Bimo (Biscuiterie Industrielle du Moghreb): Key Facts
Summary 2 Bimo (Biscuiterie Industrielle du Moghreb): Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
CENTRALE LAITIèRE MAROC LAIT - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Centrale Laitière Maroc Lait: Key Facts
Summary 4 Centrale Laitière Maroc Lait: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 5 Centrale Laitière Maroc Lait: Production Statistics 2005
COMPETITIVE POSITIONING
LES CONSERVES DE MEKNèS SA - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Les Conserves de Meknès SA: Key Facts
Summary 7 Les Conserves de Meknès SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 8 Les Conserves de Meknès: Production Statistics 2005
COMPETITIVE POSITIONING
LES HUILERIES DE MEKNèS - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Les Huileries de Meknès: Key Facts
Summary 10 Les Huileries du Meknès: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Les Huileries de Meknès: Production Statistics 2005
COMPETITIVE POSITIONING
LESIEUR CRISTAL - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Lesieur Cristal: Key Facts
Summary 13 Lesieur Cristal: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 14 Lesieur Cristal: Production Statistics 2005
COMPETITIVE POSITIONING
MOBIGEN SA - PACKAGED FOOD - MOROCCO
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Mobigen SA: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
NOODLES IN MOROCCO
PROSPECTS