OTC Healthcare in Latvia
Euromonitor International's OTC Healthcare in Latvia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 14 | Publication date: Apr 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Adult mouthcare; Allergy care; Analgesics; Calming and sleeping products; Child-specific OTC healthcare; Cough; cold and allergy (hay fever) remedies; Digestive remedies; Ear care; Emergency contraception; Eye care; Medicated skin care; NRT Smoking cessation aids; OTC obesity; OTC statins; Vitamins and dietary supplements; Wound treatments
Executive summary
Dietary supplements subsector grows
The number of remedies for improving quality of life is increasing, although some become dietary supplements after a period of time. The difference between remedies and dietary supplements is that the concentration of the active substance is lower in dietary supplements, and the registration of remedies is much more complicated.
Generics are popular
Notwithstanding common belief among Latvians that generics are worse than originals in Latvia, due to the fact that generics are cheaper they take about 60% of the market.
Heart disease is common in Latvia
About 50% of men and 62% of women die because of heart problems, and unfortunately those percentages increase every year. This is also a reason for the popularity of dietary supplements which try to prevent heart failure.
Wholesalers often own pharmacy chains in Latvia for better distribution of their products
In August 2003, Sentor Farm, which was formed by Recipe Plus, bought Meness Aptieka pharmacy chain. Tamro bought Gimenes Aptieka pharmacy chain in 2004. Both chains had good value sales in 2005.
Table of contents
OTC HEALTHCARE IN LATVIA : MARKET INSIGHT
1. EXECUTIVE SUMMARY
2. OPERATING ENVIRONMENT
2.1 OTC Registration and Classification
2.2 Vitamins & Dietary Supplements Registration and Classification
2.3 Advertising
2.4 Packaging and Labelling
2.5 De-listing or De-reimbursement
2.6 Homeopathy
2.7 Generics
2.8 Consumer Expenditure on Health Goods and Medical Services
Table 1 Consumer Expenditure on Health Goods and Medical Services 2000-2005
2.9 Life Expectancy
Table 2 Life Expectancy at Birth 2000-2005
3. OTC HEALTHCARE SALES
3.1 Market Performance
Table 3 Retail Sales of OTC Healthcare by Sector: Value 2000-2005
Table 4 Retail Sales of OTC Healthcare by Sector: % Value Growth 2000-2005
3.2 Switches
Summary 1 OTC Healthcare Switches 2002-2005
3.3 Competitive Environment
Table 5 OTC Healthcare Company Shares by Retail Value 2001-2005
Table 6 OTC Healthcare Brand Shares by Retail Value 2002-2005
3.4 Leading Company Profile: Grindex AS
Summary 2 Grindex AS: Operational Indicators 2005
3.5 Leading Company Profile: Olainfarm AS
Summary 3 Olainfarm: Operational Indicators 2005
3.6 New Product Developments
Summary 4 OTC Healthchare: New Product Launches 2005
3.7 Retail Distribution
Table 7 Retail Sales of OTC Healthcare by Distribution Format: % Analysis 2000/2005
Table 8 Retail Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2005
3.8 Retailer Activity and Private Label Trends
3.9 Forecast Market Performance
Table 9 Forecast Retail Sales of OTC Healthcare by Sector: Value 2005-2010
Table 10 Forecast Retail Sales of OTC Healthcare by Sector: % Value Growth 2005-2010
4. DEFINITIONS