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Cosmetics and Toiletries > Oral hygiene

Oral Hygiene in the US

USA

Euromonitor International's Oral Hygiene in the US market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 62  |  Publication date: May 2009
Cost: 
GBP560.00

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  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Oral hygiene excl power toothbrushes; Dental floss; Denture care; Mouth fresheners; Mouthwashes/dental rinses; Tooth whiteners; Toothbrushes; Toothpaste

Table of contents

COSMETICS AND TOILETRIES IN THE US : MARKET INSIGHT

EXECUTIVE SUMMARY

Cosmetics sales flat in 2008

US recession takes toll on cosmetics sales

Elizabeth Arden sees share gain

Supermarkets/hypermarkets lead cosmetics and toiletries sales

Sales declines ahead

KEY TRENDS AND DEVELOPMENTS

Competitive environment

Economic downturn leads to a more value conscious shopper

Beauty companies focusing on natural and organic products and sustainability

Manufacturers turn to non-traditional marketing techniques

MARKET DATA

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008

Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008

Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008

Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008

Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008

Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008

Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008

Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008

Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008

Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008

Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013

Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013

Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013

Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013

APPENDIX

Gift Sets

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - USA

CHANEL SA - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Chanel SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 3 Chanel SA: Competitive Position 2008

ENERGIZER HOLDINGS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 4 Energizer Holdings Inc: Key Facts

Summary 5 Energizer Holdings Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 6 Energizer Holdings Inc: Competitive Position 2008

Summary 7 Schick-Wilkinson Sword: Competitive Position 2008

ESTéE LAUDER COS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Estée Lauder Cos Inc: Key Facts

Summary 9 Estée Lauder Cos Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 10 Clinique Laboratories Inc: Competitive Position 2008

Summary 11 Estée Lauder Cos Inc: Competitive Position 2008

JOHN PAUL MITCHELL SYSTEMS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 12 John Paul Mitchell Systems Inc: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 13 John Paul Mitchell Systems Inc: Competitive Position 2008

JOHNSON & JOHNSON CONSUMER PRODUCTS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Johnson & Johnson: Key Facts

Summary 15 Johnson & Johnson Consumer Products Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 16 Johnson & Johnson Consumer Products Inc: Competitive Position 2008

Summary 17 Neutrogena Corp: Competitive Position 2008

Summary 18 Johnson & Johnson Inc: Competitive Position 2008

LIMITED BRANDS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 19 Limited Brands Inc: Key Facts

Summary 20 Limited Brands Inc: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 21 Limited Brands Inc: Competitive Position 2008

L'ORéAL USA INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 22 L’Oréal USA Inc: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 23 Body Shop Inc: Competitive Position 2008

Summary 24 L’Oréal USA Inc: Competitive Position 2008

PROCTER & GAMBLE CO, THE - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 25 Procter & Gamble Co: Key Facts

Summary 26 Procter & Gamble Co: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 27 Clairol Inc: Competitive Position 2008

Summary 28 Gillette Co: Competitive Position 2008

Summary 29 Procter & Gamble Co: Competitive Position 2008

SCHERING-PLOUGH HEALTHCARE PRODUCTS INC - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 30 Schering-Plough Corporation: Key Facts

Summary 31 Schering-Plough Corporation: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 32 Schering-Plough Healthcare Products Inc: Competitive Position 2008

UNILEVER HOME & PERSONAL CARE USA - COSMETICS AND TOILETRIES - USA

STRATEGIC DIRECTION

KEY FACTS

Summary 33 Unilever Home & Personal Care USA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 34 Unilever Home & Personal Care USA: Competitive Position 2008

ORAL HYGIENE IN THE US

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 15 Retail Sales of Manual Toothbrushes by Type: % Analysis 2004-2008

Table 16 Sales of Oral Hygiene by Subsector: Value 2003-2008

Table 17 Sales of Oral Hygiene by Subsector: % Value Growth 2003-2008

Table 18 Sales of Manual and Power Toothbrushes by Type: Value 2003-2008

Table 19 Sales of Manual and Power Toothbrushes by Type: % Value Growth 2003-2008

Table 20 Sales of Toothpaste by Type: % Value Breakdown 2005-2008

Table 21 Oral Hygiene Company Shares by Retail Value 2004-2008

Table 22 Oral Hygiene Brand Shares by Retail Value 2005-2008

Table 23 Toothpaste Brand Shares by Retail Value 2005-2008

Table 24 Mouthwash/Dental Rinses Brand Shares by Retail Value 2005-2008

Table 25 Forecast Sales of Oral Hygiene by Subsector: Value 2008-2013

Table 26 Forecast Sales of Oral Hygiene by Subsector: % Value Growth 2008-2013

Table 27 Forecast Sales of Manual and Power Toothbrushes by Type: Value 2008-2013

Table 28 Forecast Sales of Manual and Power Toothbrushes by Type: % Value Growth 2008-2013

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