Other Hot Drinks in Greece
Euromonitor International's Other Hot Drinks in Greece market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 33 | Publication date: Jul 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Flavoured powder drinks; Other plant-based hot drinks
Table of contents
HOT DRINKS IN GREECE : MARKET INSIGHT
EXECUTIVE SUMMARY
Healthy growth for 2006
Health concerns positively affect sales of tea and other hot drinks
Multinational players lead the market
The future looks bright
KEY TRENDS AND DEVELOPMENTS
Supermarkets/hypermarkets pose a threat to smaller independent food stores
Brand loyalty more important than low pricing
Cultural associations of tea and coffee
Further expansion of coffee shops
MARKET DATA
Table 1 Sales of Hot Drinks by Sector: Volume 2001-2006
Table 2 Sales of Hot Drinks by Sector: Value 2001-2006
Table 3 Sales of Hot Drinks by Sector: % Volume Growth 2001-2006
Table 4 Sales of Hot Drinks by Sector: % Value Growth 2001-2006
Table 5 Hot Drinks Company Shares by Value 2002-2006
Table 6 Hot Drinks Brand Shares by Value 2003-2006
Table 7 Penetration of Private Label by Sector 2002-2006
Table 8 Sales of Hot Drinks by Distribution Format: % Analysis 2001/2006
Table 9 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2006
Table 10 Forecast Sales of Hot Drinks by Sector: Volume 2006-2011
Table 11 Forecast Sales of Hot Drinks by Sector: Value 2006-2011
Table 12 Forecast Sales of Hot Drinks by Sector: % Volume Growth 2006-2011
Table 13 Forecast Sales of Hot Drinks by Sector: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - GREECE
ATLANTA SA - HOT DRINKS - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Atlanta SA: Key Facts
Summary 2 Atlanta SA: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 3 Atlanta SA: Competitive Position 2006
COFFEE CONNECTION SA - HOT DRINKS - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Coffee Connection SA: Key Facts
Summary 5 Coffee Connection SA: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
JOTIS SA - HOT DRINKS - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Jotis SA: Key Facts
Summary 7 Jotis SA: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 8 Jotis SA: Competitive Position 2006
KAFEA SA - HOT DRINKS - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Kafea SA: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 Kafea SA: Competitive Position 2006
OTHER HOT DRINKS IN GREECE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 14 Sales of Other Hot Drinks by Subsector: Volume 2001-2006
Table 15 Sales of Other Hot Drinks by Subsector: Value 2001-2006
Table 16 Sales of Other Hot Drinks by Subsector: % Volume Growth 2001-2006
Table 17 Sales of Other Hot Drinks by Subsector: % Value Growth 2001-2006
Table 18 Other Hot Drinks Company Shares 2002-2006
Table 19 Other Hot Drinks Brand Shares 2003-2006
Table 20 Forecast Sales of Other Hot Drinks by Subsector: Volume 2006-2011
Table 21 Forecast Sales of Other Hot Drinks by Subsector: Value 2006-2011
Table 22 Forecast Sales of Other Hot Drinks by Subsector: % Volume Growth 2006-2011
Table 23 Forecast Sales of Other Hot Drinks by Subsector: % Value Growth 2006-2011