Packaged
Packaged Food

Packaged Food in Belgium

Belgium

Euromonitor International's Packaged Food in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.

Tables: 389  |  Publication date: Nov 2008
Cost: 
GBP4060.00

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  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Baby food; Bakery products; Canned/preserved food; Chilled processed food; Confectionery; Dairy products; Dried processed food; Frozen processed food; Ice cream; Impulse and indulgence products; Meal replacement products; Meal solutions; Noodles; Nutrition/staples; Oils and fats; Pasta; Ready meals; Sauces; dressings and condiments; Snack bars; Soup; Spreads; Sweet and savoury snacks

Executive summary

Strong growth for packaged food in 2008

After a lacklustre performance over the former part of the review period, packaged food in Belgium gave a stronger performance in terms of retail value growth in 2008 due largely to the increased cost of raw ingredients, which manufacturers, already operating under tight margins, were forced to pass onto consumers. Price rises were widespread, affecting raw materials including wheat and milk. Furthermore, some categories of packaged food experienced premiumisation as consumers traded up to products that were perceived to be of higher quality or better for a person’s health.

Convenience and health and wellness increase in importance

Increased concern about health issues, including weight, has had an impact on the performance of packaged food in Belgium and has led to wider availability of health and wellness products across packaged food. Such concern has also led to changes in the eating patterns of Belgian consumers, for example in 2008 there was increased awareness of the importance of eating a healthy breakfast, which in turned helped to boost demand for bread and yoghurt. At the same time, consumers have increasingly begun to seek convenience, which has helped to boost demand for meal solutions in particular.

Private label products continue to increase in importance

Private label products, led by supermarkets/hypermarkets retailers Delhaize 'Le Lion' SA and Carrefour Belgium SA/NV, continued to increase in importance in 2008. Over the review period, most supermarkets/hypermarkets outlets and discounters outlets made efforts to expand the range of branded products that they offer and some retailers, such as Delhaize, developed several ranges to cater to different tastes, including organic products and “economy” products. This situation led to increased competition and prompted retailers that offer private label products to decrease the pricing of their private label products in January 2008. These price decreases put greater pressure on the manufacturers of branded products as their products tend to be more expensive than private label products.

Supermarkets/hypermarkets continues to dominate

Supermarkets/hypermarkets remained the most important distribution channel in packaged food in Belgium in 2008 due partly to successful innovation with regard to private label products. Discounters remained a strong channel of distribution and it continued to grow in importance. However, in some more specialised categories, such as soup and ready meals, local independent grocers continued to hold their ground, although they faced pressure in 2008 owing to price increases on raw ingredients. As convenience proved to be a key factor in packaged food in 2008, convenience stores and forecourt retailers are expected to increase in importance, especially with regard to impulse products.

Growth expected to be lower over the forecast period

Over the forecast period, packaged food sales are expected to see continued growth, especially if the price hikes of 2008 persist. Nevertheless, there is the danger that the sharp increases in the price of oil start to impact household budgets. Consumers could try and cut back on spending wherever possible and look for low-cost alternative products, helping to boost demand for private label products. However, meals solutions are predicted to see the fastest growth rates over the forecast period, followed by impulse and indulgence products with nutrition/staples only in third place, showing that there is potential for further growth in the form of products that provide greater convenience or which offer health and wellness benefits.

Table of contents

PACKAGED FOOD IN BELGIUM : MARKET INSIGHT

EXECUTIVE SUMMARY

Strong growth for packaged food in 2008

Convenience and health and wellness increase in importance

Private label products continue to increase in importance

Supermarkets/hypermarkets continues to dominate

Growth expected to be lower over the forecast period

KEY TRENDS AND DEVELOPMENTS

Food prices increase sharply in Belgium

Belgians lose faith in the Belgian economy

Health and obesity issues have an impact

Convenience drives demand

Private label products, a means of differentiation

MARKET DATA

Table 1 Sales of Packaged Food by Sector: Volume 2003-2008

Table 2 Sales of Packaged Food by Sector: Value 2003-2008

Table 3 Sales of Packaged Food by Sector: %Volume Growth 2003-2008

Table 4 Sales of Packaged Food by Sector: %Value Growth 2003-2008

Table 5 GBO Shares of Packaged Food 2003-2007

Table 6 NBO Shares of Packaged Food 2003-2007

Table 7 Brand Shares of Packaged Food 2004-2007

Table 8 Penetration of Private Label by Sector 2003-2007

Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2003-2008

Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2008

Table 11 Forecast Sales of Packaged Food by Sector: Volume 2008-2013

Table 12 Forecast Sales of Packaged Food by Sector: Value 2008-2013

Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2008-2013

Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2008-2013

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

SECTOR DATA

Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2003-2008

Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2003-2008

Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2008-2013

Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2008-2013

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

SECTOR DATA

Table 19 Sales of Impulse and Indulgence Products by Sector: Volume 2003-2008

Table 20 Sales of Impulse and Indulgence Products by Sector: Value 2003-2008

Table 21 Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2003-2008

Table 22 Sales of Impulse and Indulgence Products by Sector: % Value Growth 2003-2008

Table 23 Company Shares of Impulse and Indulgence Products 2003-2007

Table 24 Brand Shares of Impulse and Indulgence Products 2004-2007

Table 25 Forecast Sales of Impulse and Indulgence Products by Sector: Volume 2008-2013

Table 26 Forecast Sales of Impulse and Indulgence Products by Sector: Value 2008-2013

Table 27 Forecast Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2008-2013

Table 28 Forecast Sales of Impulse and Indulgence Products by Sector: % Value Growth 2008-2013

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

SECTOR DATA

Table 29 Sales of Nutrition/Staples by Sector: Volume 2003-2008

Table 30 Sales of Nutrition/Staples by Sector: Value 2003-2008

Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2003-2008

Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2003-2008

Table 33 Company Shares of Nutrition/Staples 2003-2007

Table 34 Brand Shares of Nutrition/Staples 2004-2007

Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2008-2013

Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2008-2013

Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2008-2013

Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2008-2013

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

SECTOR DATA

Table 39 Sales of Meal Solutions by Sector: Volume 2003-2008

Table 40 Sales of Meal Solutions by Sector: Value 2003-2008

Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2003-2008

Table 42 Sales of Meal Solutions by Sector: % Value Growth 2003-2008

Table 43 Company Shares of Meal Solutions 2003-2007

Table 44 Brand Shares of Meal Solutions 2004-2007

Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2008-2013

Table 46 Forecast Sales of Meal Solutions by Sector: Value 2008-2013

Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2008-2013

Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2008-2013

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - BELGIUM

BOULANGERIE LA LORRAINE NV SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Boulangerie La Lorraine NV SA: Key Facts

Summary 3 Boulangerie La Lorraine NV SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 4 Boulangerie La Lorraine: Production 2007

COMPETITIVE POSITIONING

Summary 5 Boulangerie La Lorraine NV SA: Competitive Position 2007

CALLEBAUT SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Callebaut SA: Key Facts

Summary 7 Callebaut SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 8 Callebaut SA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 9 Callebaut SA: Competitive Position 2007

DANONE NV/SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 10 Danone NV/SA: Key Facts

Summary 11 Danone NV/SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 12 Danone NV/SA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 13 Danone NV/SA: Competitive Position 2007

LOTUS BAKERIES BV - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Lotus Bakeries BV: Key Facts

Summary 15 Lotus Bakeries BV: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 16 Lotus Bakeries BV: Production 2007

COMPETITIVE POSITIONING

Summary 17 Lotus Bakeries: Competitive Position 2007

MATERNE-CONFILUX SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 18 Materne-Confilux SA: Key Facts

Summary 19 Materne-Confilux SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 20 Materne-Confilux SA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 21 Materne-Confilux SA: Competitive Position 2007

NESTLé CATERING SERVICE SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 22 Nestlé Catering Services SA: Key Facts

Summary 23 Nestlé Catering Services SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 24 Nestlé Catering Services SA: Production Statistics 2007

COMPETITIVE POSITIONING

QUINTENS BAKKERIJ NV SA - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 25 Quintens Bakkerij NV SA: Key Facts

Summary 26 Quintens Bakkerij NV SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 27 Q-Bakeries Belgium: Production 2007

COMPETITIVE POSITIONING

Summary 28 Quintens Bakkerij NV SA: Competitive Position 2007

TER BEKE NV - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 29 Ter Beke NV: Key Facts

Summary 30 Ter Beke NV: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 31 Ter Beke NV: Production 2007

COMPETITIVE POSITIONING

Summary 32 Ter Beke NV: Competitive Position 2007

UNILEVER FOODSOLUTIONS BELGIQUE - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 33 Unilever Foodsolutions Belgium: Key Facts

Summary 34 Unilever Belgium: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

VANDEMOORTELE NV - PACKAGED FOOD - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 35 Vandemoortele NV: Key Facts

Summary 36 Vandemoortele NV: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 37 Vandemoortele NV: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 38 Vandemoortele: Competitive Position 2007

CHOCOLATE CONFECTIONERY IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 49 Sales of Chocolate Confectionery by Subsector: Volume 2003-2008

Table 50 Sales of Chocolate Confectionery by Subsector: Value 2003-2008

Table 51 Sales of Chocolate Confectionery by Subsector: % Volume Growth 2003-2008

Table 52 Sales of Chocolate Confectionery by Subsector: % Value Growth 2003-2008

Table 53 Chocolate Tablets % Breakdown by Type: % Value Breakdown 2004-2008

Table 54 Chocolate Confectionery Company Shares 2003-2007

Table 55 Chocolate Confectionery Brand Shares 2004-2007

Table 56 Forecast Sales of Chocolate Confectionery by Subsector: Volume 2008-2013

Table 57 Forecast Sales of Chocolate Confectionery by Subsector: Value 2008-2013

Table 58 Forecast Sales of Chocolate Confectionery by Subsector: % Volume Growth 2008-2013

Table 59 Forecast Sales of Chocolate Confectionery by Subsector: % Value Growth 2008-2013

SUGAR CONFECTIONERY IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Summary 39 Other Sugar Confectionery: Product Types

Table 60 Sales of Sugar Confectionery by Subsector: Volume 2003-2008

Table 61 Sales of Sugar Confectionery by Subsector: Value 2003-2008

Table 62 Sales of Sugar Confectionery by Subsector: % Volume Growth 2003-2008

Table 63 Sales of Sugar Confectionery by Subsector: % Value Growth 2003-2008

Table 64 Sugarised Vs Sugar-free Confectionery % Breakdown by Type 2008

Table 65 Pastilles, Gums, Jellies and Chews: Pastilles vs GJC % Breakdown by Type: % Value Breakdown 2004-2008

Table 66 Sugar Confectionery Company Shares 2003-2007

Table 67 Sugar Confectionery Brand Shares 2004-2007

Table 68 Forecast Sales of Sugar Confectionery by Subsector: Volume 2008-2013

Table 69 Forecast Sales of Sugar Confectionery by Subsector: Value 2008-2013

Table 70 Forecast Sales of Sugar Confectionery by Subsector: % Volume Growth 2008-2013

Table 71 Forecast Sales of Sugar Confectionery by Subsector: % Value Growth 2008-2013

GUM IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 72 Sales of Gum by Subsector: Volume 2003-2008

Table 73 Sales of Gum by Subsector: Value 2003-2008

Table 74 Sales of Gum by Subsector: % Volume Growth 2003-2008

Table 75 Sales of Gum by Subsector: % Value Growth 2003-2008

Table 76 Leading Flavours for Gum 2004-2008

Table 77 Gum Company Shares 2003-2007

Table 78 Gum Brand Shares 2004-2007

Table 79 Forecast Sales of Gum by Subsector: Volume 2008-2013

Table 80 Forecast Sales of Gum by Subsector: Value 2008-2013

Table 81 Forecast Sales of Gum by Subsector: % Volume Growth 2008-2013

Table 82 Forecast Sales of Gum by Subsector: % Value Growth 2008-2013

BAKED GOODS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 83 Sales of Baked Goods by Subsector: Volume 2003-2008

Table 84 Sales of Baked Goods by Subsector: Value 2003-2008

Table 85 Sales of Baked Goods by Subsector: % Volume Growth 2003-2008

Table 86 Sales of Baked Goods by Subsector: % Value Growth 2003-2008

Table 87 Packaged/Industrial Bread % Breakdown by Type: % Value Breakdown 2004-2008

Table 88 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2008

Table 89 Baked Goods Company Shares 2003-2007

Table 90 Baked Goods Brand Shares 2004-2007

Table 91 Forecast Sales of Baked Goods by Subsector: Volume 2008-2013

Table 92 Forecast Sales of Baked Goods by Subsector: Value 2008-2013

Table 93 Forecast Sales of Baked Goods by Subsector: % Volume Growth 2008-2013

Table 94 Forecast Sales of Baked Goods by Subsector: % Value Growth 2008-2013

BISCUITS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 95 Sales of Biscuits by Subsector: Volume 2003-2008

Table 96 Sales of Biscuits by Subsector: Value 2003-2008

Table 97 Sales of Biscuits by Subsector: % Volume Growth 2003-2008

Table 98 Sales of Biscuits by Subsector: % Value Growth 2003-2008

Table 99 Biscuits Company Shares 2003-2007

Table 100 Biscuits Brand Shares 2004-2007

Table 101 Forecast Sales of Biscuits by Subsector: Volume 2008-2013

Table 102 Forecast Sales of Biscuits by Subsector: Value 2008-2013

Table 103 Forecast Sales of Biscuits by Subsector: % Volume Growth 2008-2013

Table 104 Forecast Sales of Biscuits by Subsector: % Value Growth 2008-2013

BREAKFAST CEREALS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 105 Sales of Breakfast Cereals by Subsector: Volume 2003-2008

Table 106 Sales of Breakfast Cereals by Subsector: Value 2003-2008

Table 107 Sales of Breakfast Cereals by Subsector: % Volume Growth 2003-2008

Table 108 Sales of Breakfast Cereals by Subsector: % Value Growth 2003-2008

Table 109 Breakfast Cereals Company Shares 2003-2007

Table 110 Breakfast Cereals Brand Shares 2004-2007

Table 111 Forecast Sales of Breakfast Cereals by Subsector: Volume 2008-2013

Table 112 Forecast Sales of Breakfast Cereals by Subsector: Value 2008-2013

Table 113 Forecast Sales of Breakfast Cereals by Subsector: % Volume Growth 2008-2013

Table 114 Forecast Sales of Breakfast Cereals by Subsector: % Value Growth 2008-2013

ICE CREAM IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 115 Sales of Ice Cream by Subsector: Volume 2003-2008

Table 116 Sales of Ice Cream by Subsector: Value 2003-2008

Table 117 Sales of Ice Cream by Subsector: % Volume Growth 2003-2008

Table 118 Sales of Ice Cream by Subsector: % Value Growth 2003-2008

Table 119 Leading Flavours for Ice Cream 2004-2008

Table 120 Ice Cream Company Shares 2003-2007

Table 121 Ice Cream Brand Shares 2004-2007

Table 122 Impulse Ice Cream Company Shares 2003-2007

Table 123 Impulse Ice Cream Brand Shares 2004-2007

Table 124 Take-home Ice Cream Company Shares 2003-2007

Table 125 Take-home Ice Cream Brand Shares 2004-2007

Table 126 Sales of Ice Cream by Distribution Format: % Analysis 2003-2008

Table 127 Forecast Sales of Ice Cream by Subsector: Volume 2008-2013

Table 128 Forecast Sales of Ice Cream by Subsector: Value 2008-2013

Table 129 Forecast Sales of Ice Cream by Subsector: % Volume Growth 2008-2013

Table 130 Forecast Sales of Ice Cream by Subsector: % Value Growth 2008-2013

DRINKING MILK PRODUCTS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 131 Sales of Drinking Milk Products by Subsector: Volume 2003-2008

Table 132 Sales of Drinking Milk Products by Subsector: Value 2003-2008

Table 133 Sales of Drinking Milk Products by Subsector: % Volume Growth 2003-2008

Table 134 Sales of Drinking Milk Products by Subsector: % Value Growth 2003-2008

Table 135 Milk by Type: % Value Breakdown 2007-2008

Table 136 Chilled Vs Ambient Flavoured Milk Drinks % Breakdown 2007-2008

Table 137 Drinking Milk Products Company Shares 2003-2007

Table 138 Drinking Milk Products Brand Shares 2004-2007

Table 139 Forecast Sales of Drinking Milk Products Products by Subsector: Volume 2008-2013

Table 140 Forecast Sales of Drinking Milk Products Products by Subsector: Value 2008-2013

Table 141 Forecast Sales of Drinking Milk Products Products by Subsector: % Volume Growth 2008-2013

Table 142 Forecast Sales of Drinking Milk Products Products by Subsector: % Value Growth 2008-2013

CHEESE IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 143 Sales of Cheese by Subsector: Volume 2003-2008

Table 144 Sales of Cheese by Subsector: Value 2003-2008

Table 145 Sales of Cheese by Subsector: % Volume Growth 2003-2008

Table 146 Sales of Cheese by Subsector: % Value Growth 2003-2008

Table 147 Spreadable Processed Cheese by Type: % Value Breakdown 2004-2008

Table 148 Cheese Company Shares 2003-2007

Table 149 Cheese Brand Shares 2004-2007

Table 150 Forecast Sales of Cheese by Subsector: Volume 2008-2013

Table 151 Forecast Sales of Cheese by Subsector: Value 2008-2013

Table 152 Forecast Sales of Cheese by Subsector: % Volume Growth 2008-2013

Table 153 Forecast Sales of Cheese by Subsector: % Value Growth 2008-2013

YOGHURT IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 154 Sales of Yoghurt by Subsector: Volume 2003-2008

Table 155 Sales of Yoghurt by Subsector: Value 2003-2008

Table 156 Sales of Yoghurt by Subsector: % Volume Growth 2003-2008

Table 157 Sales of Yoghurt by Subsector: % Value Growth 2003-2008

Table 158 Soy-based vs Dairy-based Yoghurt % Breakdown 2008

Table 159 Leading Flavours for Fruited Spoonable Yoghurt 2004-2008

Table 160 Leading Flavours for Flavoured Spoonable Yoghurt 2004-2008

Table 161 Yoghurt Company Shares 2003-2007

Table 162 Yoghurt Brand Shares 2004-2007

Table 163 Forecast Sales of Yoghurt by Subsector: Volume 2008-2013

Table 164 Forecast Sales of Yoghurt by Subsector: Value 2008-2013

Table 165 Forecast Sales of Yoghurt by Subsector: % Volume Growth 2008-2013

Table 166 Forecast Sales of Yoghurt by Subsector: % Value Growth 2008-2013

OTHER DAIRY PRODUCTS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 167 Sales of Other Dairy Products by Subsector: Volume 2003-2008

Table 168 Sales of Other Dairy Products by Subsector: Value 2003-2008

Table 169 Sales of Other Dairy Products by Subsector: % Volume Growth 2003-2008

Table 170 Sales of Other Dairy Products by Subsector: % Value Growth 2003-2008

Table 171 Chilled Desserts by Type: % Value Breakdown 2005-2008

Table 172 Cream by Type: % Value Breakdown 2004-2008

Table 173 Forecast Sales of Other Dairy Products by Subsector: Volume 2008-2013

Table 174 Forecast Sales of Other Dairy Products by Subsector: Value 2008-2013

Table 175 Forecast Sales of Other Dairy Products by Subsector: % Volume Growth 2008-2013

Table 176 Forecast Sales of Other Dairy Products by Subsector: % Value Growth 2008-2013

SWEET AND SAVOURY SNACKS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 177 Sales of Sweet and Savoury Snacks by Subsector: Volume 2003-2008

Table 178 Sales of Sweet and Savoury Snacks by Subsector: Value 2003-2008

Table 179 Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2003-2008

Table 180 Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2003-2008

Table 181 Popcorn % Breakdown by Type: % Value Breakdown 2004-2008

Table 182 Sweet and Savoury Snacks Company Shares 2003-2007

Table 183 Sweet and Savoury Snacks Brand Shares 2004-2007

Table 184 Forecast Sales of Sweet and Savoury Snacks by Subsector: Volume 2008-2013

Table 185 Forecast Sales of Sweet and Savoury Snacks by Subsector: Value 2008-2013

Table 186 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2008-2013

Table 187 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2008-2013

SNACK BARS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 188 Sales of Snack Bars by Subsector: Volume 2003-2008

Table 189 Sales of Snack Bars by Subsector: Value 2003-2008

Table 190 Sales of Snack Bars by Subsector: % Volume Growth 2003-2008

Table 191 Sales of Snack Bars by Subsector: % Value Growth 2003-2008

Table 192 Snack Bars Company Shares 2003-2007

Table 193 Snack Bars Brand Shares 2004-2007

Table 194 Forecast Sales of Snack Bars by Subsector: Volume 2008-2013

Table 195 Forecast Sales of Snack Bars by Subsector: Value 2008-2013

Table 196 Forecast Sales of Snack Bars by Subsector: % Volume Growth 2008-2013

Table 197 Forecast Sales of Snack Bars by Subsector: % Value Growth 2008-2013

MEAL REPLACEMENT PRODUCTS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 198 Sales of Meal Replacement Products by Subsector: Volume 2003-2008

Table 199 Sales of Meal Replacement Products by Subsector: Value 2003-2008

Table 200 Sales of Meal Replacement Products by Subsector: % Volume Growth 2003-2008

Table 201 Sales of Meal Replacement Products by Subsector: % Value Growth 2003-2008

Table 202 Meal Replacement Slimming Products % Breakdown by Type: % Value Breakdown 2004-2008

Table 203 Meal Replacement Products Company Shares 2003-2007

Table 204 Meal Replacement Products Brand Shares 2004-2007

Table 205 Sales of Meal Replacement Products by Distribution Format: % Analysis 2003-2008

Table 206 Forecast Sales of Meal Replacement Products by Subsector: Volume 2008-2013

Table 207 Forecast Sales of Meal Replacement Products by Subsector: Value 2008-2013

Table 208 Forecast Sales of Meal Replacement Products by Subsector: % Volume Growth 2008-2013

Table 209 Forecast Sales of Meal Replacement Products by Subsector: % Value Growth 2008-2013

READY MEALS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 210 Sales of Ready Meals by Subsector: Volume 2003-2008

Table 211 Sales of Ready Meals by Subsector: Value 2003-2008

Table 212 Sales of Ready Meals by Subsector: % Volume Growth 2003-2008

Table 213 Sales of Ready Meals by Subsector: % Value Growth 2003-2008

Table 214 Ready Meals: Vegetarian Vs Non-vegetarian % Breakdown by Type 2008

Table 215 Frozen Ready Meals % Breakdown by Ethnicity 2004-2008

Table 216 Chilled Ready Meals % Breakdown by Ethnicity 2004-2008

Table 217 Ready Meals Company Shares 2003-2007

Table 218 Ready Meals Brand Shares 2004-2007

Table 219 Forecast Sales of Ready Meals by Subsector: Volume 2008-2013

Table 220 Forecast Sales of Ready Meals by Subsector: Value 2008-2013

Table 221 Forecast Sales of Ready Meals by Subsector: % Volume Growth 2008-2013

Table 222 Forecast Sales of Ready Meals by Subsector: % Value Growth 2008-2013

SOUP IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 223 Sales of Soup by Subsector: Volume 2003-2008

Table 224 Sales of Soup by Subsector: Value 2003-2008

Table 225 Sales of Soup by Subsector: % Volume Growth 2003-2008

Table 226 Sales of Soup by Subsector: % Value Growth 2003-2008

Table 227 Leading Soup Flavours 2004-2008

Table 228 Soup Company Shares 2003-2007

Table 229 Soup Brand Shares 2004-2007

Table 230 Forecast Sales of Soup by Subsector: Volume 2008-2013

Table 231 Forecast Sales of Soup by Subsector: Value 2008-2013

Table 232 Forecast Sales of Soup by Subsector: % Volume Growth 2008-2013

Table 233 Forecast Sales of Soup by Subsector: % Value Growth 2008-2013

PASTA IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 234 Sales of Pasta by Subsector: Volume 2003-2008

Table 235 Sales of Pasta by Subsector: Value 2003-2008

Table 236 Sales of Pasta by Subsector: % Volume Growth 2003-2008

Table 237 Sales of Pasta by Subsector: % Value Growth 2003-2008

Table 238 Pasta Company Shares 2003-2007

Table 239 Pasta Brand Shares 2004-2007

Table 240 Forecast Sales of Pasta by Subsector: Volume 2008-2013

Table 241 Forecast Sales of Pasta by Subsector: Value 2008-2013

Table 242 Forecast Sales of Pasta by Subsector: % Volume Growth 2008-2013

Table 243 Forecast Sales of Pasta by Subsector: % Value Growth 2008-2013

NOODLES IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 244 Sales of Noodles by Subsector: Volume 2003-2008

Table 245 Sales of Noodles by Subsector: Value 2003-2008

Table 246 Sales of Noodles by Subsector: % Volume Growth 2003-2008

Table 247 Sales of Noodles by Subsector: % Value Growth 2003-2008

Table 248 Leading Instant Noodle Flavours 2004-2008

Table 249 Noodles Company Shares 2003-2007

Table 250 Noodles Brand Shares 2004-2007

Table 251 Forecast Sales of Noodles by Subsector: Volume 2008-2013

Table 252 Forecast Sales of Noodles by Subsector: Value 2008-2013

Table 253 Forecast Sales of Noodles by Subsector: % Volume Growth 2008-2013

Table 254 Forecast Sales of Noodles by Subsector: % Value Growth 2008-2013

CANNED/PRESERVED FOOD IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 255 Sales of Canned/Preserved Food by Subsector: Volume 2003-2008

Table 256 Sales of Canned/Preserved Food by Subsector: Value 2003-2008

Table 257 Sales of Canned/Preserved Food by Subsector: % Volume Growth 2003-2008

Table 258 Sales of Canned/Preserved Food by Subsector: % Value Growth 2003-2008

Table 259 Canned/Preserved Food Company Shares 2003-2007

Table 260 Canned/Preserved Food Brand Shares 2004-2007

Summary 40 Other Canned/Preserved Food: Product Types

Table 261 Forecast Sales of Canned/Preserved Food by Subsector: Volume 2008-2013

Table 262 Forecast Sales of Canned/Preserved Food by Subsector: Value 2008-2013

Table 263 Forecast Sales of Canned/Preserved Food by Subsector: % Volume Growth 2008-2013

Table 264 Forecast Sales of Canned/Preserved Food by Subsector: % Value Growth 2008-2013

FROZEN PROCESSED FOOD IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 265 Sales of Frozen Processed Food by Subsector: Volume 2003-2008

Table 266 Sales of Frozen Processed Food by Subsector: Value 2003-2008

Table 267 Sales of Frozen Processed Food by Subsector: % Volume Growth 2003-2008

Table 268 Sales of Frozen Processed Food by Subsector: % Value Growth 2003-2008

Table 269 Frozen Processed Red Meat % Breakdown by Type: % Value Breakdown 2004-2008

Table 270 Frozen Processed Poultry % Breakdown by Type: % Value Breakdown 2004-2008

Table 271 Frozen Processed Fish/Seafood % Breakdown by Type: % Value Breakdown 2004-2008

Table 272 Frozen Processed Vegetables % Breakdown by Type: % Value Breakdown 2004-2008

Table 273 Other Frozen Processed Food % Breakdown by Type: % Value Breakdown 2004-2008

Table 274 Frozen Processed Food Company Shares 2003-2007

Table 275 Frozen Processed Food Brand Shares 2004-2007

Table 276 Sales of Frozen Processed Food by Distribution Format: % Analysis 2003-2008

Table 277 Forecast Sales of Frozen Processed Food by Subsector: Volume 2008-2013

Table 278 Forecast Sales of Frozen Processed Food by Subsector: Value 2008-2013

Table 279 Forecast Sales of Frozen Processed Food by Subsector: % Volume Growth 2008-2013

Table 280 Forecast Sales of Frozen Processed Food by Subsector: % Value Growth 2008-2013

DRIED PROCESSED FOOD IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 281 Sales of Dried Processed Food by Subsector: Volume 2003-2008

Table 282 Sales of Dried Processed Food by Subsector: Value 2003-2008

Table 283 Sales of Dried Processed Food by Subsector: % Volume Growth 2003-2008

Table 284 Sales of Dried Processed Food by Subsector: % Value Growth 2003-2008

Table 285 Dried Processed Food Company Shares 2003-2007

Table 286 Dried Processed Food Brand Shares 2004-2007

Table 287 Forecast Sales of Dried Processed Food by Subsector: Volume 2008-2013

Table 288 Forecast Sales of Dried Processed Food by Subsector: Value 2008-2013

Table 289 Forecast Sales of Dried Processed Food by Subsector: % Volume Growth 2008-2013

Table 290 Forecast Sales of Dried Processed Food by Subsector: % Value Growth 2008-2013

CHILLED PROCESSED FOOD IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 291 Sales of Chilled Processed Food by Subsector: Volume 2003-2008

Table 292 Sales of Chilled Processed Food by Subsector: Value 2003-2008

Table 293 Sales of Chilled Processed Food by Subsector: % Volume Growth 2003-2008

Table 294 Sales of Chilled Processed Food by Subsector: % Value Growth 2003-2008

Table 295 Chilled Processed Meat % Breakdown by Type: % Value Breakdown 2004-2008

Table 296 Chilled Processed Meat: % Share of Chilled Meat Substitute 2004-2008

Table 297 Chilled Processed Food Company Shares 2003-2007

Table 298 Chilled Processed Food Brand Shares 2004-2007

Table 299 Forecast Sales of Chilled Processed Food by Subsector: Volume 2008-2013

Table 300 Forecast Sales of Chilled Processed Food by Subsector: Value 2008-2013

Table 301 Forecast Sales of Chilled Processed Food by Subsector: % Volume Growth 2008-2013

Table 302 Forecast Sales of Chilled Processed Food by Subsector: % Value Growth 2008-2013

OILS AND FATS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 303 Sales of Oils and Fats by Subsector: Volume 2003-2008

Table 304 Sales of Oils and Fats by Subsector: Value 2003-2008

Table 305 Sales of Oils and Fats by Subsector: % Volume Growth 2003-2008

Table 306 Sales of Oils and Fats by Subsector: % Value Growth 2003-2008

Table 307 Vegetable and Seed Oil by Type: % Value Breakdown 2004-2008

Table 308 Oils and Fats Company Shares 2003-2007

Table 309 Oils and Fats Brand Shares 2004-2007

Table 310 Forecast Sales of Oils and Fats by Subsector: Volume 2008-2013

Table 311 Forecast Sales of Oils and Fats by Subsector: Value 2008-2013

Table 312 Forecast Sales of Oils and Fats by Subsector: % Volume Growth 2008-2013

Table 313 Forecast Sales of Oils and Fats by Subsector: % Value Growth 2008-2013

SAUCES, DRESSINGS AND CONDIMENTS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 314 Sales of Sauces, Dressings and Condiments by Subsector: Volume 2003-2008

Table 315 Sales of Sauces, Dressings and Condiments by Subsector: Value 2003-2008

Table 316 Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2003-2008

Table 317 Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2003-2008

Table 318 Wet Sauces % Breakdown by Type: % Value Breakdown 2004-2008

Table 319 Sauces, Dressings and Condiments Company Shares 2003-2007

Table 320 Sauces, Dressings and Condiments Brand Shares 2004-2007

Summary 41 Other Sauces, Dressings and Condiments: Product Types

Table 321 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Volume 2008-2013

Table 322 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Value 2008-2013

Table 323 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2008-2013

Table 324 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2008-2013

BABY FOOD IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 325 Sales of Baby Food by Subsector: Volume 2003-2008

Table 326 Sales of Baby Food by Subsector: Value 2003-2008

Table 327 Sales of Baby Food by Subsector: % Volume Growth 2003-2008

Table 328 Sales of Baby Food by Subsector: % Value Growth 2003-2008

Table 329 Soy-based Vs Dairy-based Hypoallergenic Drinking Milk Products Formula % Breakdown 2008

Table 330 Drinking Milk Products Formula: Powder Vs Liquid % Breakdown 2004-2008

Table 331 Baby Food Company Shares 2003-2007

Table 332 Baby Food Brand Shares 2004-2007

Table 333 Sales of Baby Food by Distribution Format: % Analysis 2003-2008

Table 334 Forecast Sales of Baby Food by Subsector: Volume 2008-2013

Table 335 Forecast Sales of Baby Food by Subsector: Value 2008-2013

Table 336 Forecast Sales of Baby Food by Subsector: % Volume Growth 2008-2013

Table 337 Forecast Sales of Baby Food by Subsector: % Value Growth 2008-2013

SPREADS IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 338 Sales of Spreads by Subsector: Volume 2003-2008

Table 339 Sales of Spreads by Subsector: Value 2003-2008

Table 340 Sales of Spreads by Subsector: % Volume Growth 2003-2008

Table 341 Sales of Spreads by Subsector: % Value Growth 2003-2008

Table 342 Leading Flavours for Jams and Preserves 2004-2008

Table 343 Spreads Company Shares 2003-2007

Table 344 Spreads Brand Shares 2004-2007

Table 345 Forecast Sales of Spreads by Subsector: Volume 2008-2013

Table 346 Forecast Sales of Spreads by Subsector: Value 2008-2013

Table 347 Forecast Sales of Spreads by Subsector: % Volume Growth 2008-2013

Table 348 Forecast Sales of Spreads by Subsector: % Value Growth 2008-2013

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