Packaged
Packaged Food

Packaged Food in Greece

Greece

Euromonitor International's Packaged Food in Greece market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 363  |  Publication date: Jan 2008
Cost: 
GBP3250.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Baby food; Bakery products; Canned/preserved food; Chilled processed food; Confectionery; Dairy products; Dried processed food; Frozen processed food; Ice cream; Impulse snack products; Meal replacement products; Meal solutions; Noodles; Nutrition/staples; Oils and fats; Pasta; Ready meals; Sauces; dressings and condiments; Snack bars; Soup; Spreads; Sweet and savoury snacks

Executive summary

Innovations and rising health awareness continue to drive demand in 2007

The Greek packaged food market continued to show healthy growth in volume and current value sales in 2007. Towards the end of the review period, volume and current value sales were boosted by rising demand for added-value products, particularly health and wellness variants. At the same time, the market as a whole benefited from the introduction of new products based on traditional local recipes on the one hand and international cuisines and flavours on the other. These trends continued to drive the positive development of many categories in 2007, even those that were relatively mature or stagnant such as pasta, baked goods and rice.

Greek consumers show a growing interest in local and foreign cuisine

Greek consumers showed a growing interest in foreign and ethnic cuisine towards the end of the review period. At the same time, new packaged food products based on traditional Greek dishes or recipes were also very well received. All of this occurred in the larger context of the health and wellness trend, which continued to influence developments in most categories in 2007. Snack bars in particular benefited from rising health awareness among consumers. In pasta, wholegrain products proved increasingly popular, while demand for fortified/functional products continued to rise in bread. This trend also affected categories with a traditionally unhealthy image like chocolate confectionery, which witnessed stronger demand for dark chocolate products.

Vivartia SA emerges as the new key player in packaged food

Artisanal products continued to account for the highest share of total packaged food current value sales in 2006, thanks mainly to their strength in larger categories like bread and cheese. However, the formation of Vivartia SA at the end of the review period had a dynamic impact on the competitive environment in a number of key categories. This was particularly evident in dairy products and frozen processed food, where Vivartia was the clear leader in 2006.

Supermarkets/hypermarkets remains the key distribution channel

Supermarkets/hypermarkets strengthened its position as the leading retail distribution channel for packaged food in 2007, with competitive discount policies and private label product launches answering the needs of economically challenged Greek consumers. Competitive pricing policies and private label products also allowed the discounters channel to make gains. At the end of the review period, impulse snacks was the only category where kiosks still played a major role in distribution.

Stable development expected over the forecast period

The Greek packaged food market is expected to maintain its positive performance, although its development will slow towards the end of the forecast period as the boosting attributes of innovative products fade and give way to maturity and potential stagnation. Snack bars is expected to be one of the most dynamic performers thanks to the still- emerging health and wellness trend and the innovative character of the category, while canned/preserved food will struggle as more consumers opt for frozen and chilled alternatives, which are perceived as healthier.

Table of contents

PACKAGED FOOD IN GREECE : MARKET INSIGHT

EXECUTIVE SUMMARY

Innovations and rising health awareness continue to drive demand in 2007

Greek consumers show a growing interest in local and foreign cuisine

Vivartia SA emerges as the new key player in packaged food

Supermarkets/hypermarkets remains the key distribution channel

Stable development expected over the forecast period

PACKAGED FOOD - KEY TRENDS AND DEVELOPMENTS

Healthier image of local produce remains a barrier for packaged food players

Localisation: Tradition as the main selling point

Packaging innovations - the ‘same but different’ trend grows stronger

Private label products gain greater acceptance among Greek consumers

Consumer foodservice remains a major competitor for packaged food

Fortified/functional products: a driving force of innovation

Market Consolidation: The problem and solution for minor players

Polarisation trend squeezes mid-priced products

Demand for more exotic flavours and ethnic food products grows stronger

Market Data

Table 1 Sales of Packaged Food by Sector: Volume 2002-2007

Table 2 Sales of Packaged Food by Sector: Value 2002-2007

Table 3 Sales of Packaged Food by Sector: % Volume Growth 2002-2007

Table 4 Sales of Packaged Food by Sector: % Value Growth 2002-2007

Table 5 GBO Shares of Packaged Food 2002-2006

Table 6 NBO Shares of Packaged Food 2002-2006

Table 7 Brand Shares of Packaged Food 2003-2006

Table 8 Penetration of Private Label by Sector 2002-2006

Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2002/2007

Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006

Table 11 Forecast Sales of Packaged Food by Sector: Volume 2007-2012

Table 12 Forecast Sales of Packaged Food by Sector: Value 2007-2012

Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2007-2012

Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2007-2012

FOODSERVICE - KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2002-2007

Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2002-2007

Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2007-2012

Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2007-2012

IMPULSE SNACK PRODUCTS - KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 19 Sales of Impulse Snack Products by Sector: Volume 2002-2007

Table 20 Sales of Impulse Snack Products by Sector: Value 2002-2007

Table 21 Sales of Impulse Snack Products by Sector: % Volume Growth 2002-2007

Table 22 Sales of Impulse Snack Products by Sector: % Value Growth 2002-2007

Table 23 Company Shares of Impulse Snack Products 2002-2006

Table 24 Brand Shares of Impulse Snack Products 2003-2006

Table 25 Forecast Sales of Impulse Snack Products by Sector: Volume 2007-2012

Table 26 Forecast Sales of Impulse Snack Products by Sector: Value 2007-2012

Table 27 Forecast Sales of Impulse Snack Products by Sector: % Volume Growth 2007-2012

Table 28 Forecast Sales of Impulse Snack Products by Sector: % Value Growth 2007-2012

NUTRITION/STAPLES - KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 29 Sales of Nutrition/Staples by Sector: Volume 2002-2007

Table 30 Sales of Nutrition/Staples by Sector: Value 2002-2007

Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2002-2007

Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2002-2007

Table 33 Company Shares of Nutrition/Staples 2002-2006

Table 34 Brand Shares of Nutrition/Staples 2003-2006

Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2007-2012

Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2007-2012

Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2007-2012

Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2007-2012

MEAL SOLUTIONS - KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 39 Sales of Meal Solutions by Sector: Volume 2002-2007

Table 40 Sales of Meal Solutions by Sector: Value 2002-2007

Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2002-2007

Table 42 Sales of Meal Solutions by Sector: % Value Growth 2002-2007

Table 43 Company Shares of Meal Solutions 2002-2006

Table 44 Brand Shares of Meal Solutions 2003-2006

Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2007-2012

Table 46 Forecast Sales of Meal Solutions by Sector: Value 2007-2012

Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2007-2012

Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2007-2012

DEFINITIONS

Sources

Summary 1 Research Sources

LOCAL COMPANY PROFILES - GREECE

CRETA FARM SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Creta Farm SA: Key Facts

Summary 3 Creta Farm SA: Operational Indicators 2004-2005

COMPANY BACKGROUND

PRODUCTION

Summary 4 Creta Farm SA: Production Statistics 2005

COMPETITIVE POSITIONING

ELBISCO GROUP - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Elbisco Group: Key Facts

Summary 6 Elbisco Group: Operational Indicators 2004-2005

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 7 Elbisco Group: Competitive Position 2006

FLAVOUR FACTORY HELLAS LTD - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Flavour Factory Hellas Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

HELLENIC QUALITY FOODS SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Hellenic Catering SA: Key Facts

Summary 10 Hellenic Catering SA: Operational Indicators 2004-2005

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

ION COCOA AND CHOCOLATE MANUFACTURERS SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Ion Cocoa and Chocolate Manufacturers SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 12 Ion Cocoa and Chocolate Manufacturers SA: Competitive Position 2006

JOTIS SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 13 Jotis SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 14 Jotis SA: Competitive Position 2006

KIKIZAS MELISSA SA, A - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 15 A Kikizas Melissa SA: Key Facts

Summary 16 A Kikizas Melissa SA: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

NIREUS SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 17 Nikas SA: Key Facts

Summary 18 Nikas SA: Operational Indicators 2004-2005

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 19 Nikas SA: Competitive Position 2006

PAPADOPOULOS SA, EJ - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 20 EJ Papadopoulos SA: Key Facts

Summary 21 EJ Papadopoulos SA: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 22 EJ Papadopoulos SA: Competitive Position 2006

VIVARTIA SA - PACKAGED FOOD - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 23 Vivartia SA: Key Facts

Summary 24 Vivartia SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 25 Vivartia SA: Competitive Position 2006

CHOCOLATE CONFECTIONERY IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 49 Sales of Chocolate Confectionery by Subsector: Volume 2002-2007

Table 50 Sales of Chocolate Confectionery by Subsector: Value 2002-2007

Table 51 Sales of Chocolate Confectionery by Subsector: % Volume Growth 2002-2007

Table 52 Sales of Chocolate Confectionery by Subsector: % Value Growth 2002-2007

Table 53 Chocolate Tablets % Breakdown by Type 2004-2007

Table 54 Chocolate Confectionery Company Shares 2002-2006

Table 55 Chocolate Confectionery Brand Shares 2003-2006

SUGAR CONFECTIONERY IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 56 Sales of Sugar Confectionery by Subsector: Volume 2002-2007

Table 57 Sales of Sugar Confectionery by Subsector: Value 2002-2007

Table 58 Sales of Sugar Confectionery by Subsector: % Volume Growth 2002-2007

Table 59 Sales of Sugar Confectionery by Subsector: % Value Growth 2002-2007

Table 60 Sugarised Vs Sugar-free Confectionery % Breakdown by Type 2007

Table 61 Pastilles, Gums, Jellies and Chews: Pastilles vs GJC % Breakdown by Type 2004-2007

Table 62 Sugar Confectionery Company Shares 2002-2006

Table 63 Sugar Confectionery Brand Shares 2003-2006

Summary 26 Other Sugar Confectionery: Product Types

GUM IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 64 Sales of Gum by Subsector: Volume 2002-2007

Table 65 Sales of Gum by Subsector: Value 2002-2007

Table 66 Sales of Gum by Subsector: % Volume Growth 2002-2007

Table 67 Sales of Gum by Subsector: % Value Growth 2002-2007

Table 68 Leading Flavours for Gum 2004-2007

Table 69 Gum Company Shares 2002-2006

Table 70 Gum Brand Shares 2003-2006

BAKED GOODS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 71 Sales of Baked Goods by Subsector: Volume 2002-2007

Table 72 Sales of Baked Goods by Subsector: Value 2002-2007

Table 73 Sales of Baked Goods by Subsector: % Volume Growth 2002-2007

Table 74 Sales of Baked Goods by Subsector: % Value Growth 2002-2007

Table 75 Packaged/Industrial Bread % Breakdown by Type 2004-2007

Table 76 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2007

Table 77 Baked Goods Company Shares 2002-2006

Table 78 Baked Goods Brand Shares 2003-2006

BISCUITS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 79 Sales of Biscuits by Subsector: Volume 2002-2007

Table 80 Sales of Biscuits by Subsector: Value 2002-2007

Table 81 Sales of Biscuits by Subsector: % Volume Growth 2002-2007

Table 82 Sales of Biscuits by Subsector: % Value Growth 2002-2007

Table 83 Biscuits Company Shares 2002-2006

Table 84 Biscuits Brand Shares 2003-2006

BREAKFAST CEREALS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 85 Sales of Breakfast Cereals by Subsector: Volume 2002-2007

Table 86 Sales of Breakfast Cereals by Subsector: Value 2002-2007

Table 87 Sales of Breakfast Cereals by Subsector: % Volume Growth 2002-2007

Table 88 Sales of Breakfast Cereals by Subsector: % Value Growth 2002-2007

Table 89 Breakfast Cereals Company Shares 2002-2006

Table 90 Breakfast Cereals Brand Shares 2003-2006

ICE CREAM IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 91 Sales of Ice Cream by Subsector: Volume 2002-2007

Table 92 Sales of Ice Cream by Subsector: Value 2002-2007

Table 93 Sales of Ice Cream by Subsector: % Volume Growth 2002-2007

Table 94 Sales of Ice Cream by Subsector: % Value Growth 2002-2007

Table 95 Sales of Impulse Ice Cream by Subsector: Volume 2002-2007

Table 96 Sales of Impulse Ice Cream by Subsector: Value 2002-2007

Table 97 Sales of Impulse Ice Cream by Subsector: % Volume Growth 2002-2007

Table 98 Sales of Impulse Ice Cream by Subsector: % Value Growth 2002-2007

Table 99 Sales of Take-home Ice Cream by Subsector: Volume 2002-2007

Table 100 Sales of Take-home Ice Cream by Subsector: Value 2002-2007

Table 101 Sales of Take-home Ice Cream by Subsector: % Volume Growth 2002-2007

Table 102 Sales of Take-home Ice Cream by Subsector: % Value Growth 2002-2007

Table 103 Leading Flavours for Ice Cream 2004-2007

Table 104 Ice Cream Company Shares 2002-2006

Table 105 Ice Cream Brand Shares 2003-2006

Table 106 Impulse Ice Cream Company Shares 2002-2006

Table 107 Impulse Ice Cream Brand Shares 2003-2006

Table 108 Take-home Ice Cream Company Shares 2002-2006

Table 109 Take-home Ice Cream Brand Shares 2003-2006

Table 110 Sales of Ice Cream by Distribution Format: % Analysis 2002-2007

Table 111 Forecast Sales of Ice Cream by Subsector: Volume 2007-2012

Table 112 Forecast Sales of Ice Cream by Subsector: Value 2007-2012

Table 113 Forecast Sales of Ice Cream by Subsector: % Volume Growth 2007-2012

Table 114 Forecast Sales of Ice Cream by Subsector: % Value Growth 2007-2012

Table 115 Forecast Sales of Impulse Ice Cream by Subsector: Volume 2007-2012

Table 116 Forecast Sales of Impulse Ice Cream by Subsector: Value 2007-2012

Table 117 Forecast Sales of Impulse Ice Cream by Subsector: % Volume Growth 2007-2012

Table 118 Forecast Sales of Impulse Ice Cream by Subsector: % Value Growth 2007-2012

Table 119 Forecast Sales of Take-home Ice Cream by Subsector: Volume 2007-2012

Table 120 Forecast Sales of Take-home Ice Cream by Subsector: Value 2007-2012

Table 121 Forecast Sales of Take-home Ice Cream by Subsector: % Volume Growth 2007-2012

Table 122 Forecast Sales of Take-home Ice Cream by Subsector: % Value Growth 2007-2012

DRINKING MILK PRODUCTS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 123 Sales of Drinking Milk Products by Subsector: Volume 2002-2007

Table 124 Sales of Drinking Milk Products by Subsector: Value 2002-2007

Table 125 Sales of Drinking Milk Products by Subsector: % Volume Growth 2002-2007

Table 126 Sales of Drinking Milk Products by Subsector: % Value Growth 2002-2007

Table 127 Milk % Breakdown by Type 2007

Table 128 Drinking Milk Products Company Shares 2002-2006

Table 129 Drinking Milk Products Brand Shares 2003-2006

Table 130 Forecast Sales of Drinking Milk Products by Subsector: Volume 2007-2012

Table 131 Forecast Sales of Drinking Milk Products by Subsector: Value 2007-2012

Table 132 Forecast Sales of Drinking Milk Products by Subsector: % Volume Growth 2007-2012

Table 133 Forecast Sales of Drinking Milk Products by Subsector: % Value Growth 2007-2012

CHEESE IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 134 Sales of Cheese by Subsector: Volume 2002-2007

Table 135 Sales of Cheese by Subsector: Value 2002-2007

Table 136 Sales of Cheese by Subsector: % Volume Growth 2002-2007

Table 137 Sales of Cheese by Subsector: % Value Growth 2002-2007

Table 138 Spreadable Processed Cheese % Breakdown by Type 2004-2007

Table 139 Cheese Company Shares 2002-2006

Table 140 Cheese Brand Shares 2003-2006

Table 141 Forecast Sales of Cheese by Subsector: Volume 2007-2012

Table 142 Forecast Sales of Cheese by Subsector: Value 2007-2012

Table 143 Forecast Sales of Cheese by Subsector: % Volume Growth 2007-2012

Table 144 Forecast Sales of Cheese by Subsector: % Value Growth 2007-2012

YOGHURT IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 145 Sales of Yoghurt by Subsector: Volume 2002-2007

Table 146 Sales of Yoghurt by Subsector: Value 2002-2007

Table 147 Sales of Yoghurt by Subsector: % Volume Growth 2002-2007

Table 148 Sales of Yoghurt by Subsector: % Value Growth 2002-2007

Table 149 Soy-based vs Dairy-based Yoghurt % Breakdown 2007

Table 150 Leading Flavours for Fruited Spoonable Yoghurt 2004-2007

Table 151 Leading Flavours for Flavoured Spoonable Yoghurt 2004-2007

Table 152 % Share of Smoothies in Flavoured Milk Drinks and Drinking Yoghurt 2007

Table 153 Yoghurt Company Shares 2002-2006

Table 154 Yoghurt Brand Shares 2003-2006

Table 155 Forecast Sales of Yoghurt by Subsector: Volume 2007-2012

Table 156 Forecast Sales of Yoghurt by Subsector: Value 2007-2012

Table 157 Forecast Sales of Yoghurt by Subsector: % Volume Growth 2007-2012

Table 158 Forecast Sales of Yoghurt by Subsector: % Value Growth 2007-2012

OTHER DAIRY PRODUCTS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 159 Sales of Other Dairy Products by Subsector: Volume 2002-2007

Table 160 Sales of Other Dairy Products by Subsector: Value 2002-2007

Table 161 Sales of Other Dairy Products by Subsector: % Volume Growth 2002-2007

Table 162 Sales of Other Dairy Products by Subsector: % Value Growth 2002-2007

Table 163 Chilled Desserts % Breakdown by Type 2005-2007

Table 164 Cream % Breakdown by Type 2004-2007

Table 165 Forecast Sales of Other Dairy Products by Subsector: Volume 2007-2012

Table 166 Forecast Sales of Other Dairy Products by Subsector: Value 2007-2012

Table 167 Forecast Sales of Other Dairy Products by Subsector: % Volume Growth 2007-2012

Table 168 Forecast Sales of Other Dairy Products by Subsector: % Value Growth 2007-2012

SWEET AND SAVOURY SNACKS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 169 Sales of Sweet and Savoury Snacks by Subsector: Volume 2002-2007

Table 170 Sales of Sweet and Savoury Snacks by Subsector: Value 2002-2007

Table 171 Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2002-2007

Table 172 Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2002-2007

Table 173 Sweet and Savoury Snacks Company Shares 2002-2006

Table 174 Sweet and Savoury Snacks Brand Shares 2003-2006

Table 175 Popcorn % Breakdown by Type 2004-2007

Table 176 Forecast Sales of Sweet and Savoury Snacks by Subsector: Volume 2007-2012

Table 177 Forecast Sales of Sweet and Savoury Snacks by Subsector: Value 2007-2012

Table 178 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2007-2012

Table 179 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2007-2012

SNACK BARS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 180 Sales of Snack Bars by Subsector: Volume 2002-2007

Table 181 Sales of Snack Bars by Subsector: Value 2002-2007

Table 182 Sales of Snack Bars by Subsector: % Volume Growth 2002-2007

Table 183 Sales of Snack Bars by Subsector: % Value Growth 2002-2007

Table 184 Snack Bars Company Shares 2002-2006

Table 185 Snack Bars Brand Shares 2003-2006

Table 186 Forecast Sales of Snack Bars by Subsector: Volume 2007-2012

Table 187 Forecast Sales of Snack Bars by Subsector: Value 2007-2012

Table 188 Forecast Sales of Snack Bars by Subsector: % Volume Growth 2007-2012

Table 189 Forecast Sales of Snack Bars by Subsector: % Value Growth 2007-2012

Summary 27 Other Snack Bars: Product Types

MEAL REPLACEMENT PRODUCTS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 190 Sales of Meal Replacement Products by Subsector: Volume 2002-2007

Table 191 Sales of Meal Replacement Products by Subsector: Value 2002-2007

Table 192 Sales of Meal Replacement Products by Subsector: % Volume Growth 2002-2007

Table 193 Sales of Meal Replacement Products by Subsector: % Value Growth 2002-2007

Table 194 Meal Replacement Slimming Products % Breakdown by Type 2004-2007

Table 195 Meal Replacement Products Company Shares 2002-2006

Table 196 Meal Replacement Products Brand Shares 2003-2006

Table 197 Sales of Meal Replacement Products by Distribution Format: % Analysis 2002-2007

Table 198 Forecast Sales of Meal Replacement Products by Subsector: Volume 2007-2012

Table 199 Forecast Sales of Meal Replacement Products by Subsector: Value 2007-2012

Table 200 Forecast Sales of Meal Replacement Products by Subsector: % Volume Growth 2007-2012

Table 201 Forecast Sales of Meal Replacement Products by Subsector: % Value Growth 2007-2012

READY MEALS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 202 Sales of Ready Meals by Subsector: Volume 2002-2007

Table 203 Sales of Ready Meals by Subsector: Value 2002-2007

Table 204 Sales of Ready Meals by Subsector: % Volume Growth 2002-2007

Table 205 Sales of Ready Meals by Subsector: % Value Growth 2002-2007

Table 206 Ready Meals Company Shares 2002-2006

Table 207 Ready Meals Brand Shares 2003-2006

Table 208 Vegetarian Ready Meals vs Non-vegetarian Ready Meals % Breakdown by Type 2006

Table 209 Forecast Sales of Ready Meals by Subsector: Volume 2007-2012

Table 210 Forecast Sales of Ready Meals by Subsector: Value 2007-2012

Table 211 Forecast Sales of Ready Meals by Subsector: % Volume Growth 2007-2012

Table 212 Forecast Sales of Ready Meals by Subsector: % Value Growth 2007-2012

SOUP IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 213 Sales of Soup by Subsector: Volume 2002-2007

Table 214 Sales of Soup by Subsector: Value 2002-2007

Table 215 Sales of Soup by Subsector: % Volume Growth 2002-2007

Table 216 Sales of Soup by Subsector: % Value Growth 2002-2007

Table 217 Soup Company Shares 2002-2006

Table 218 Soup Brand Shares 2003-2006

Table 219 Leading Flavours for Soup 2004-2007

Table 220 Forecast Sales of Soup by Subsector: Volume 2007-2012

Table 221 Forecast Sales of Soup by Subsector: Value 2007-2012

Table 222 Forecast Sales of Soup by Subsector: % Volume Growth 2007-2012

Table 223 Forecast Sales of Soup by Subsector: % Value Growth 2007-2012

PASTA IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 224 Sales of Pasta by Subsector: Volume 2002-2007

Table 225 Sales of Pasta by Subsector: Value 2002-2007

Table 226 Sales of Pasta by Subsector: % Volume Growth 2002-2007

Table 227 Sales of Pasta by Subsector: % Value Growth 2002-2007

Table 228 Pasta Company Shares 2002-2006

Table 229 Pasta Brand Shares 2003-2006

Table 230 Forecast Sales of Pasta by Subsector: Volume 2007-2012

Table 231 Forecast Sales of Pasta by Subsector: Value 2007-2012

Table 232 Forecast Sales of Pasta by Subsector: % Volume Growth 2007-2012

Table 233 Forecast Sales of Pasta by Subsector: % Value Growth 2007-2012

NOODLES IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 234 Sales of Noodles by Subsector: Volume 2002-2007

Table 235 Sales of Noodles by Subsector: Value 2002-2007

Table 236 Sales of Noodles by Subsector: % Volume Growth 2002-2007

Table 237 Sales of Noodles by Subsector: % Value Growth 2002-2007

Table 238 Noodles Company Shares 2002-2006

Table 239 Noodles Brand Shares 2003-2006

Table 240 Leading Flavours for Instant Noodles 2004-2007

Table 241 Forecast Sales of Noodles by Subsector: Volume 2007-2012

Table 242 Forecast Sales of Noodles by Subsector: Value 2007-2012

Table 243 Forecast Sales of Noodles by Subsector: % Volume Growth 2007-2012

Table 244 Forecast Sales of Noodles by Subsector: % Value Growth 2007-2012

CANNED/PRESERVED FOOD IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 245 Sales of Canned/Preserved Food by Subsector: Volume 2002-2007

Table 246 Sales of Canned/Preserved Food by Subsector: Value 2002-2007

Table 247 Sales of Canned/Preserved Food by Subsector: % Volume Growth 2002-2007

Table 248 Sales of Canned/Preserved Food by Subsector: % Value Growth 2002-2007

Table 249 Canned/Preserved Food Company Shares 2002-2006

Table 250 Canned/Preserved Food Brand Shares 2003-2006

Table 251 Forecast Sales of Canned/Preserved Food by Subsector: Volume 2007-2012

Table 252 Forecast Sales of Canned/Preserved Food by Subsector: Value 2007-2012

Table 253 Forecast Sales of Canned/Preserved Food by Subsector: % Volume Growth 2007-2012

Table 254 Forecast Sales of Canned/Preserved Food by Subsector: % Value Growth 2007-2012

FROZEN PROCESSED FOOD IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 255 Sales of Frozen Processed Food by Subsector: Volume 2002-2007

Table 256 Sales of Frozen Processed Food by Subsector: Value 2002-2007

Table 257 Sales of Frozen Processed Food by Subsector: % Volume Growth 2002-2007

Table 258 Sales of Frozen Processed Food by Subsector: % Value Growth 2002-2007

Table 259 Frozen Processed Food Company Shares 2002-2006

Table 260 Frozen Processed Food Brand Shares 2003-2006

Table 261 Frozen Processed Red Meat % Breakdown by Type 2004-2007

Table 262 Frozen Processed Fish/Seafood % Breakdown by Type 2004-2007

Table 263 Frozen Processed Vegetables % Breakdown by Type 2004-2007

Table 264 Forecast Sales of Frozen Processed Food by Subsector: Volume 2007-2012

Table 265 Forecast Sales of Frozen Processed Food by Subsector: Value 2007-2012

Table 266 Forecast Sales of Frozen Processed Food by Subsector: % Volume Growth 2007-2012

Table 267 Forecast Sales of Frozen Processed Food by Subsector: % Value Growth 2007-2012

Table 268 Sales of Frozen Processed Food by Distribution Format: % Analysis 2002-2007

DRIED PROCESSED FOOD IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 269 Sales of Dried Processed Food by Subsector: Volume 2002-2007

Table 270 Sales of Dried Processed Food by Subsector: Value 2002-2007

Table 271 Sales of Dried Processed Food by Subsector: % Volume Growth 2002-2007

Table 272 Sales of Dried Processed Food by Subsector: % Value Growth 2002-2007

Table 273 Dried Processed Food Company Shares 2002-2006

Table 274 Dried Processed Food Brand Shares 2003-2006

Table 275 Forecast Sales of Dried Processed Food by Subsector: Volume 2007-2012

Table 276 Forecast Sales of Dried Processed Food by Subsector: Value 2007-2012

Table 277 Forecast Sales of Dried Processed Food by Subsector: % Volume Growth 2007-2012

Table 278 Forecast Sales of Dried Processed Food by Subsector: % Value Growth 2007-2012

CHILLED PROCESSED FOOD IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 279 Sales of Chilled Processed Food by Subsector: Volume 2002-2007

Table 280 Sales of Chilled Processed Food by Subsector: Value 2002-2007

Table 281 Sales of Chilled Processed Food by Subsector: % Volume Growth 2002-2007

Table 282 Sales of Chilled Processed Food by Subsector: % Value Growth 2002-2007

Table 283 Chilled Processed Food Company Shares 2002-2006

Table 284 Chilled Processed Food Brand Shares 2003-2006

Table 285 Chilled Processed Meat % Breakdown by Type 2004-2007

Table 286 Forecast Sales of Chilled Processed Food by Subsector: Volume 2007-2012

Table 287 Forecast Sales of Chilled Processed Food by Subsector: Value 2007-2012

Table 288 Forecast Sales of Chilled Processed Food by Subsector: % Volume Growth 2007-2012

Table 289 Forecast Sales of Chilled Processed Food by Subsector: % Value Growth 2007-2012

OILS AND FATS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 290 Sales of Oils and Fats by Subsector: Volume 2002-2007

Table 291 Sales of Oils and Fats by Subsector: Value 2002-2007

Table 292 Sales of Oils and Fats by Subsector: % Volume Growth 2002-2007

Table 293 Sales of Oils and Fats by Subsector: % Value Growth 2002-2007

Table 294 Vegetable and Seed Oil % Breakdown by Type 2004-2007

Table 295 Oils and Fats Company Shares 2002-2006

Table 296 Oils and Fats Brand Shares 2003-2006

Table 297 Forecast Sales of Oils and Fats by Subsector: Volume 2007-2012

Table 298 Forecast Sales of Oils and Fats by Subsector: Value 2007-2012

Table 299 Forecast Sales of Oils and Fats by Subsector: % Volume Growth 2007-2012

Table 300 Forecast Sales of Oils and Fats by Subsector: % Value Growth 2007-2012

SAUCES, DRESSINGS AND CONDIMENTS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Summary 28 Other Sauces, Dressings and Condiments: Product Types

Table 301 Sales of Sauces, Dressings and Condiments by Subsector: Volume 2002-2007

Table 302 Sales of Sauces, Dressings and Condiments by Subsector: Value 2002-2007

Table 303 Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2002-2007

Table 304 Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2002-2007

Table 305 Sauces, Dressings and Condiments Company Shares 2002-2006

Table 306 Sauces, Dressings and Condiments Brand Shares 2003-2006

Table 307 Wet Sauces % Breakdown by Type 2004-2007

Table 308 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Volume 2007-2012

Table 309 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Value 2007-2012

Table 310 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2007-2012

Table 311 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2007-2012

BABY FOOD IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 312 Sales of Baby Food by Subsector: Volume 2002-2007

Table 313 Sales of Baby Food by Subsector: Value 2002-2007

Table 314 Sales of Baby Food by Subsector: % Volume Growth 2002-2007

Table 315 Sales of Baby Food by Subsector: % Value Growth 2002-2007

Table 316 Soy-based vs Dairy-based Hypoallergenic Drinking Milk Products Formula % Breakdown 2007

Table 317 Drinking Milk Products Formula: Powder vs Liquid % Breakdown 2004-2007

Table 318 Baby Food Company Shares 2002-2006

Table 319 Baby Food Brand Shares 2003-2006

Table 320 Sales of Baby Food by Distribution Format: % Analysis 2002-2007

Table 321 Forecast Sales of Baby Food by Subsector: Volume 2007-2012

Table 322 Forecast Sales of Baby Food by Subsector: Value 2007-2012

Table 323 Forecast Sales of Baby Food by Subsector: % Volume Growth 2007-2012

Table 324 Forecast Sales of Baby Food by Subsector: % Value Growth 2007-2012

SPREADS IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 325 Sales of Spreads by Subsector: Volume 2002-2007

Table 326 Sales of Spreads by Subsector: Value 2002-2007

Table 327 Sales of Spreads by Subsector: % Volume Growth 2002-2007

Table 328 Sales of Spreads by Subsector: % Value Growth 2002-2007

Table 329 Leading Flavours for Jams and Preserves 2004-2007

Table 330 Spreads Company Shares 2002-2006

Table 331 Spreads Brand Shares 2003-2006

Table 332 Forecast Sales of Spreads by Subsector: Volume 2007-2012

Table 333 Forecast Sales of Spreads by Subsector: Value 2007-2012

Table 334 Forecast Sales of Spreads by Subsector: % Volume Growth 2007-2012

Table 335 Forecast Sales of Spreads by Subsector: % Value Growth 2007-2012

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