Packaged Food in Hungary
Euromonitor International's Packaged Food in Hungary market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 387 | Publication date: Feb 2010
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Executive summary
Decreasing household incomes stifles demand
The global economic crisis and the government’s austerity measures seriously negatively affected household incomes. Hungarians tried to save money by decreasing their outgoings on a number of areas of everyday life, such as energy consumption, travelling and also spending less on food products. Decreasing household incomes resulted in a volume sales decline in 2009, and value sales growth lagged behind growth of previous years.
Prices increase in spite of falling demand
Although demand dipped in numerous packaged food sectors, unit prices increased due to the higher VAT rate. The Hungarian government raised the rate of VAT from 20% to 25% from July 2009 resulting in increasing tensions between manufacturers and retailers. As manufacturers are in a difficult financial situation due to the economic crisis and high volatility of the Hungarian currency, they could not afford to bear the costs of any more increases themselves, which forced them to raise their prices.
Market leaders strengthen their positions
The global financial crisis seriously affected small and middle-sized companies, while large market leaders managed to maintain or even strengthen their market positions. International and huge domestic companies were able to invest in brand management, innovation and promotion, helping them to generate additional sales. In the meantime, demand for economy and private label products also increased at the expense of smaller companies.
Discounters develop dynamically
Since Lidl and Aldi entered the Hungarian market in 2004 and 2006 respectively, the discounters channel has recorded the fastest growth in Hungary in terms of distribution. The number of discount retail units rose dynamically over the review period and these outlets are increasingly popular among price-sensitive Hungarians. During the review period, all other distribution channels such as supermarkets/hypermarkets and small grocery retailers lost some of their consumer bases due to heightened competition with discounters.
Decreasing household incomes will limit market growth
The global financial crisis and government measures taken to stimulate development of the Hungarian economy will have lingering effects on household incomes. Consumers will decrease their consumption and turn to economy and private label products in order to reduce their outgoings. Sharpening price competition will limit price increases, and thus value sales of packaged food are likely to increase slightly over the forecast period.
Table of contents
PACKAGED FOOD IN HUNGARY : MARKET INSIGHT
EXECUTIVE SUMMARY
Decreasing household incomes stifles demand
Prices increase in spite of falling demand
Market leaders strengthen their positions
Discounters develop dynamically
Decreasing household incomes will limit market growth
KEY TRENDS AND DEVELOPMENTS
Political instability endangers government’s economic reforms
Private label strengthens due to decreasing household incomes
Lobbying for preferential treatment of local produce yields little results
Private label products penetrate standard and premium categories
Large retailers step up their use of online marketing
MARKET DATA
Table 1 Sales of Packaged Food by Sector: Volume 2004-2009
Table 2 Sales of Packaged Food by Sector: Value 2004-2009
Table 3 Sales of Packaged Food by Sector: % Volume Growth 2004-2009
Table 4 Sales of Packaged Food by Sector: % Value Growth 2004-2009
Table 5 GBO Shares of Packaged Food 2004-2008
Table 6 NBO Shares of Packaged Food 2004-2008
Table 7 Brand Shares of Packaged Food 2005-2008
Table 8 Penetration of Private Label by Sector 2004-2008
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2004-2009
Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2009
Table 11 Forecast Sales of Packaged Food by Sector: Volume 2009-2014
Table 12 Forecast Sales of Packaged Food by Sector: Value 2009-2014
Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2009-2014
Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2009-2014
FOODSERVICE – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2004-2009
Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2004-2009
Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2009-2014
Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2009-2014
IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
COMPETITIVE LANDSCAPE
Prospects
Sector Data
Table 19 Sales of Impulse and Indulgence Products by Sector: Volume 2004-2009
Table 20 Sales of Impulse and Indulgence Products by Sector: Value 2004-2009
Table 21 Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2004-2009
Table 22 Sales of Impulse and Indulgence Products by Sector: % Value Growth 2004-2009
Table 23 Company Shares of Impulse and Indulgence Products 2004-2008
Table 24 Brand Shares of Impulse and Indulgence Products 2005-2008
Table 25 Forecast Sales of Impulse and Indulgence Products by Sector: Volume 2009-2014
Table 26 Forecast Sales of Impulse and Indulgence Products by Sector: Value 2009-2014
Table 27 Forecast Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2009-2014
Table 28 Forecast Sales of Impulse and Indulgence Products by Sector: % Value Growth 2009-2014
NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 29 Sales of Nutrition/Staples by Sector: Volume 2004-2009
Table 30 Sales of Nutrition/Staples by Sector: Value 2004-2009
Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2004-2009
Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2004-2009
Table 33 Company Shares of Nutrition/Staples 2004-2008
Table 34 Brand Shares of Nutrition/Staples 2005-2008
Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2009-2014
Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2009-2014
Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2009-2014
Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2009-2014
MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 39 Sales of Meal Solutions by Sector: Volume 2004-2009
Table 40 Sales of Meal Solutions by Sector: Value 2004-2009
Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2004-2009
Table 42 Sales of Meal Solutions by Sector: % Value Growth 2004-2009
Table 43 Company Shares of Meal Solutions 2004-2008
Table 44 Brand Shares of Meal Solutions 2005-2008
Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2009-2014
Table 46 Forecast Sales of Meal Solutions by Sector: Value 2009-2014
Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2009-2014
Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2009-2014
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - HUNGARY
ALFöLDI TEJ ÉRTéKESíTO éS BESZERZO KFT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Alföldi Tej Értékesíto és Beszerzo Kft: Key Facts
Summary 3 Alföldi Tej Értékesíto és Beszerzo Kft: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 4 Alföldi Tej Értékesíto és Beszerzo Kft: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 5 Alföldi Tej Értékesíto és Beszerzo Kft: Competitive Position 2008
BUNGE NöVéNYOLAJIPARI ZRT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Bunge Növényolajipari Zrt: Key Facts
Summary 7 Bunge Növényolajipari Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 8 Bunge Növényolajipari Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 9 Bunge Növényolajipari Zrt: Competitive Position 2008
CHIO-WOLF MAGYARORSZáG KFT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Chio-Wolf Magyarország Kft: Key Facts
Summary 11 Chio-Wolf Magyarország Kft: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 12 Chio-Wolf Magyarország Kft: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 13 Chio-Wolf Magyarország Kft: Competitive Position 2008
ERU HUNGáRIA SAJTGYáRTó KFT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 14 Eru Hungária Sajtgyártó Kft: Key Facts
Summary 15 Eru Hungária Sajtgyártó Kft: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 16 Eru Hungária Sajtgyártó Kft: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 17 Eru Hungária Sajtgyártó Kft: Competitive Position 2008
GLOBUS KONZERVIPARI ZRT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 18 Globus Konzervipari Zrt: Key Facts
Summary 19 Globus Konzervipari Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 20 Globus Konzervipari Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 21 Globus Konzervipari Zrt: Competitive Position 2008
GYERMELY HOLDING ZRT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 22 Gyermely Holding Zrt: Key Facts
Summary 23 Gyermely Holding Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 24 Gyermely Holding Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 25 Gyermely Holding Zrt: Competitive Position 2008
MONA HUNGARY KFT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 26 Mona Hungary Kft: Key Facts
Summary 27 Mona Hungary Kft: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 28 Mona Hungary Kft: Competitive Position 2008
PáPAI HúS 1913 KFT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 29 Pápai Hús Zrt: Key Facts
Summary 30 Pápai Hús Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 31 Pápai Hús Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 32 Pápai Hús Zrt: Competitive Position 2008
PICK SZEGED SZALáMIGYáR éS HúSüZEM ZRT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 33 Pick Szeged Szalámigyár és Húsüzem Zrt: Key Facts
Summary 34 Pick Szeged Szalámigyár és Húsüzem Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 35 Pick Szeged Szalámigyár és Húsüzem Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 36 Pick Szeged Szalámigyár és Húsüzem Zrt: Competitive Position 2008
UNIVER PRODUCT ZRT - PACKAGED FOOD - HUNGARY
STRATEGIC DIRECTION
KEY FACTS
Summary 37 Univer Product Zrt: Key Facts
Summary 38 Univer Product Zrt: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 39 Univer Product Zrt: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 40 Univer Product Zrt: Competitive Position 2008
CHOCOLATE CONFECTIONERY IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 49 Sales of Chocolate Confectionery by Subsector: Volume 2004-2009
Table 50 Sales of Chocolate Confectionery by Subsector: Value 2004-2009
Table 51 Sales of Chocolate Confectionery by Subsector: % Volume Growth 2004-2009
Table 52 Sales of Chocolate Confectionery by Subsector: % Value Growth 2004-2009
Table 53 Chocolate Tablets by Type: % Value Breakdown 2004-2009
Table 54 Chocolate Confectionery Company Shares 2004-2008
Table 55 Chocolate Confectionery Brand Shares 2005-2008
Table 56 Forecast Sales of Chocolate Confectionery by Subsector: Volume 2009-2014
Table 57 Forecast Sales of Chocolate Confectionery by Subsector: Value 2009-2014
Table 58 Forecast Sales of Chocolate Confectionery by Subsector: % Volume Growth 2009-2014
Table 59 Forecast Sales of Chocolate Confectionery by Subsector: % Value Growth 2009-2014
SUGAR CONFECTIONERY IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 60 Sales of Sugar Confectionery by Subsector: Volume 2004-2009
Table 61 Sales of Sugar Confectionery by Subsector: Value 2004-2009
Table 62 Sales of Sugar Confectionery by Subsector: % Volume Growth 2004-2009
Table 63 Sales of Sugar Confectionery by Subsector: % Value Growth 2004-2009
Table 64 Sugarised Vs Sugar-free Confectionery % Breakdown by Type 2009
Table 65 Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2004-2009
Table 66 Sugar Confectionery Company Shares 2004-2008
Table 67 Sugar Confectionery Brand Shares 2005-2008
Table 68 Forecast Sales of Sugar Confectionery by Subsector: Volume 2009-2014
Table 69 Forecast Sales of Sugar Confectionery by Subsector: Value 2009-2014
Table 70 Forecast Sales of Sugar Confectionery by Subsector: % Volume Growth 2009-2014
Table 71 Forecast Sales of Sugar Confectionery by Subsector: % Value Growth 2009-2014
GUM IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 72 Sales of Gum by Subsector: Volume 2004-2009
Table 73 Sales of Gum by Subsector: Value 2004-2009
Table 74 Sales of Gum by Subsector: % Volume Growth 2004-2009
Table 75 Sales of Gum by Subsector: % Value Growth 2004-2009
Table 76 Leading Flavours for Gum 2004-2009
Table 77 Gum Company Shares 2004-2008
Table 78 Gum Brand Shares 2005-2008
Table 79 Forecast Sales of Gum by Subsector: Volume 2009-2014
Table 80 Forecast Sales of Gum by Subsector: Value 2009-2014
Table 81 Forecast Sales of Gum by Subsector: % Volume Growth 2009-2014
Table 82 Forecast Sales of Gum by Subsector: % Value Growth 2009-2014
BAKED GOODS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 83 Sales of Baked Goods by Subsector: Volume 2004-2009
Table 84 Sales of Baked Goods by Subsector: Value 2004-2009
Table 85 Sales of Baked Goods by Subsector: % Volume Growth 2004-2009
Table 86 Sales of Baked Goods by Subsector: % Value Growth 2004-2009
Table 87 Packaged/Industrial Bread by Type: % Value Breakdown 2004-2009
Table 88 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2009
Table 89 Baked Goods Company Shares 2004-2008
Table 90 Baked Goods Brand Shares 2005-2008
Table 91 Forecast Sales of Baked Goods by Subsector: Volume 2009-2014
Table 92 Forecast Sales of Baked Goods by Subsector: Value 2009-2014
Table 93 Forecast Sales of Baked Goods by Subsector: % Volume Growth 2009-2014
Table 94 Forecast Sales of Baked Goods by Subsector: % Value Growth 2009-2014
BISCUITS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 95 Sales of Biscuits by Subsector: Volume 2004-2009
Table 96 Sales of Biscuits by Subsector: Value 2004-2009
Table 97 Sales of Biscuits by Subsector: % Volume Growth 2004-2009
Table 98 Sales of Biscuits by Subsector: % Value Growth 2004-2009
Table 99 Biscuits Company Shares 2004-2008
Table 100 Biscuits Brand Shares 2005-2008
Table 101 Forecast Sales of Biscuits by Subsector: Volume 2009-2014
Table 102 Forecast Sales of Biscuits by Subsector: Value 2009-2014
Table 103 Forecast Sales of Biscuits by Subsector: % Volume Growth 2009-2014
Table 104 Forecast Sales of Biscuits by Subsector: % Value Growth 2009-2014
BREAKFAST CEREALS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 105 Sales of Breakfast Cereals by Subsector: Volume 2004-2009
Table 106 Sales of Breakfast Cereals by Subsector: Value 2004-2009
Table 107 Sales of Breakfast Cereals by Subsector: % Volume Growth 2004-2009
Table 108 Sales of Breakfast Cereals by Subsector: % Value Growth 2004-2009
Table 109 Breakfast Cereals Company Shares 2004-2008
Table 110 Breakfast Cereals Brand Shares 2005-2008
Table 111 Forecast Sales of Breakfast Cereals by Subsector: Volume 2009-2014
Table 112 Forecast Sales of Breakfast Cereals by Subsector: Value 2009-2014
Table 113 Forecast Sales of Breakfast Cereals by Subsector: % Volume Growth 2009-2014
Table 114 Forecast Sales of Breakfast Cereals by Subsector: % Value Growth 2009-2014
ICE CREAM IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 115 Sales of Ice Cream by Subsector: Volume 2004-2009
Table 116 Sales of Ice Cream by Subsector: Value 2004-2009
Table 117 Sales of Ice Cream by Subsector: % Volume Growth 2004-2009
Table 118 Sales of Ice Cream by Subsector: % Value Growth 2004-2009
Table 119 Leading Flavours for Ice Cream 2004-2009
Table 120 Ice Cream Company Shares 2004-2008
Table 121 Ice Cream Brand Shares 2005-2008
Table 122 Impulse Ice Cream Company Shares 2004-2008
Table 123 Impulse Ice Cream Brand Shares 2005-2008
Table 124 Take-home Ice Cream Company Shares 2004-2008
Table 125 Take-home Ice Cream Brand Shares 2005-2008
Table 126 Sales of Ice Cream by Distribution Format: % Analysis 2004-2009
Table 127 Forecast Sales of Ice Cream by Subsector: Volume 2009-2014
Table 128 Forecast Sales of Ice Cream by Subsector: Value 2009-2014
Table 129 Forecast Sales of Ice Cream by Subsector: % Volume Growth 2009-2014
Table 130 Forecast Sales of Ice Cream by Subsector: % Value Growth 2009-2014
DRINKING MILK PRODUCTS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 131 Sales of Drinking Milk Products by Subsector: Volume 2004-2009
Table 132 Sales of Drinking Milk Products by Subsector: Value 2004-2009
Table 133 Sales of Drinking Milk Products by Subsector: % Volume Growth 2004-2009
Table 134 Sales of Drinking Milk Products by Subsector: % Value Growth 2004-2009
Table 135 Milk by Type: % Value Breakdown 2007-2009
Table 136 Drinking Milk Products Company Shares 2004-2008
Table 137 Drinking Milk Products Brand Shares 2005-2008
Table 138 Forecast Sales of Drinking Milk Products Products by Subsector: Volume 2009-2014
Table 139 Forecast Sales of Drinking Milk Products Products by Subsector: Value 2009-2014
Table 140 Forecast Sales of Drinking Milk Products Products by Subsector: % Volume Growth 2009-2014
Table 141 Forecast Sales of Drinking Milk Products Products by Subsector: % Value Growth 2009-2014
CHEESE IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 142 Sales of Cheese by Subsector: Volume 2004-2009
Table 143 Sales of Cheese by Subsector: Value 2004-2009
Table 144 Sales of Cheese by Subsector: % Volume Growth 2004-2009
Table 145 Sales of Cheese by Subsector: % Value Growth 2004-2009
Table 146 Spreadable Processed Cheese by Type: % Value Breakdown 2004-2009
Table 147 Cheese Company Shares 2004-2008
Table 148 Cheese Brand Shares 2005-2008
Table 149 Forecast Sales of Cheese by Subsector: Volume 2009-2014
Table 150 Forecast Sales of Cheese by Subsector: Value 2009-2014
Table 151 Forecast Sales of Cheese by Subsector: % Volume Growth 2009-2014
Table 152 Forecast Sales of Cheese by Subsector: % Value Growth 2009-2014
YOGHURT IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 153 Sales of Yoghurt by Subsector: Volume 2004-2009
Table 154 Sales of Yoghurt by Subsector: Value 2004-2009
Table 155 Sales of Yoghurt by Subsector: % Volume Growth 2004-2009
Table 156 Sales of Yoghurt by Subsector: % Value Growth 2004-2009
Table 157 Soy-based vs Dairy-based Yoghurt % Breakdown 2009
Table 158 Leading Flavours for Fruited Spoonable Yoghurt 2004-2009
Table 159 Leading Flavours for Flavoured Spoonable Yoghurt 2004-2009
Table 160 Yoghurt Company Shares 2004-2008
Table 161 Yoghurt Brand Shares 2005-2008
Table 162 Forecast Sales of Yoghurt by Subsector: Volume 2009-2014
Table 163 Forecast Sales of Yoghurt by Subsector: Value 2009-2014
Table 164 Forecast Sales of Yoghurt by Subsector: % Volume Growth 2009-2014
Table 165 Forecast Sales of Yoghurt by Subsector: % Value Growth 2009-2014
OTHER DAIRY PRODUCTS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 166 Sales of Other Dairy Products by Subsector: Volume 2004-2009
Table 167 Sales of Other Dairy Products by Subsector: Value 2004-2009
Table 168 Sales of Other Dairy Products by Subsector: % Volume Growth 2004-2009
Table 169 Sales of Other Dairy Products by Subsector: % Value Growth 2004-2009
Table 170 Chilled Desserts by Type: % Value Breakdown 2005-2009
Table 171 Cream by Type: % Value Breakdown 2004-2009
Table 172 Forecast Sales of Other Dairy Products by Subsector: Volume 2009-2014
Table 173 Forecast Sales of Other Dairy Products by Subsector: Value 2009-2014
Table 174 Forecast Sales of Other Dairy Products by Subsector: % Volume Growth 2009-2014
Table 175 Forecast Sales of Other Dairy Products by Subsector: % Value Growth 2009-2014
SWEET AND SAVOURY SNACKS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 176 Sales of Sweet and Savoury Snacks by Subsector: Volume 2004-2009
Table 177 Sales of Sweet and Savoury Snacks by Subsector: Value 2004-2009
Table 178 Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2004-2009
Table 179 Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2004-2009
Table 180 Popcorn by Type: % Value Breakdown 2004-2009
Table 181 Sweet and Savoury Snacks Company Shares 2004-2008
Table 182 Sweet and Savoury Snacks Brand Shares 2005-2008
Table 183 Forecast Sales of Sweet and Savoury Snacks by Subsector: Volume 2009-2014
Table 184 Forecast Sales of Sweet and Savoury Snacks by Subsector: Value 2009-2014
Table 185 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2009-2014
Table 186 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2009-2014
Summary 41 Other Sweet and Savoury Snacks: Product Types
SNACK BARS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 187 Sales of Snack Bars by Subsector: Volume 2004-2009
Table 188 Sales of Snack Bars by Subsector: Value 2004-2009
Table 189 Sales of Snack Bars by Subsector: % Volume Growth 2004-2009
Table 190 Sales of Snack Bars by Subsector: % Value Growth 2004-2009
Table 191 Snack Bars Company Shares 2004-2008
Table 192 Snack Bars Brand Shares 2005-2008
Table 193 Forecast Sales of Snack Bars by Subsector: Volume 2009-2014
Table 194 Forecast Sales of Snack Bars by Subsector: Value 2009-2014
Table 195 Forecast Sales of Snack Bars by Subsector: % Volume Growth 2009-2014
Table 196 Forecast Sales of Snack Bars by Subsector: % Value Growth 2009-2014
MEAL REPLACEMENT PRODUCTS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 197 Sales of Meal Replacement Products by Subsector: Volume 2004-2009
Table 198 Sales of Meal Replacement Products by Subsector: Value 2004-2009
Table 199 Sales of Meal Replacement Products by Subsector: % Volume Growth 2004-2009
Table 200 Sales of Meal Replacement Products by Subsector: % Value Growth 2004-2009
Table 201 Meal Replacement Slimming Products by Type: % Value Breakdown 2004-2009
Table 202 Meal Replacement Products Company Shares 2004-2008
Table 203 Meal Replacement Products Brand Shares 2005-2008
Table 204 Sales of Meal Replacement Products by Distribution Format: % Analysis 2004-2009
Table 205 Forecast Sales of Meal Replacement Products by Subsector: Volume 2009-2014
Table 206 Forecast Sales of Meal Replacement Products by Subsector: Value 2009-2014
Table 207 Forecast Sales of Meal Replacement Products by Subsector: % Volume Growth 2009-2014
Table 208 Forecast Sales of Meal Replacement Products by Subsector: % Value Growth 2009-2014
READY MEALS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 209 Sales of Ready Meals by Subsector: Volume 2004-2009
Table 210 Sales of Ready Meals by Subsector: Value 2004-2009
Table 211 Sales of Ready Meals by Subsector: % Volume Growth 2004-2009
Table 212 Sales of Ready Meals by Subsector: % Value Growth 2004-2009
Table 213 Ready Meals: Vegetarian Vs Non-vegetarian % Breakdown by Type 2009
Table 214 Frozen Ready Meals % Breakdown by Ethnicity 2004-2009
Table 215 Ready Meals Company Shares 2004-2008
Table 216 Ready Meals Brand Shares 2005-2008
Table 217 Forecast Sales of Ready Meals by Subsector: Volume 2009-2014
Table 218 Forecast Sales of Ready Meals by Subsector: Value 2009-2014
Table 219 Forecast Sales of Ready Meals by Subsector: % Volume Growth 2009-2014
Table 220 Forecast Sales of Ready Meals by Subsector: % Value Growth 2009-2014
SOUP IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 221 Sales of Soup by Subsector: Volume 2004-2009
Table 222 Sales of Soup by Subsector: Value 2004-2009
Table 223 Sales of Soup by Subsector: % Volume Growth 2004-2009
Table 224 Sales of Soup by Subsector: % Value Growth 2004-2009
Table 225 Leading Soup Flavours 2004-2009
Table 226 Soup Company Shares 2004-2008
Table 227 Soup Brand Shares 2005-2008
Table 228 Forecast Sales of Soup by Subsector: Volume 2009-2014
Table 229 Forecast Sales of Soup by Subsector: Value 2009-2014
Table 230 Forecast Sales of Soup by Subsector: % Volume Growth 2009-2014
Table 231 Forecast Sales of Soup by Subsector: % Value Growth 2009-2014
PASTA IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 232 Sales of Pasta by Subsector: Volume 2004-2009
Table 233 Sales of Pasta by Subsector: Value 2004-2009
Table 234 Sales of Pasta by Subsector: % Volume Growth 2004-2009
Table 235 Sales of Pasta by Subsector: % Value Growth 2004-2009
Table 236 Pasta Company Shares 2004-2008
Table 237 Pasta Brand Shares 2005-2008
Table 238 Forecast Sales of Pasta by Subsector: Volume 2009-2014
Table 239 Forecast Sales of Pasta by Subsector: Value 2009-2014
Table 240 Forecast Sales of Pasta by Subsector: % Volume Growth 2009-2014
Table 241 Forecast Sales of Pasta by Subsector: % Value Growth 2009-2014
NOODLES IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 242 Sales of Noodles by Subsector: Volume 2004-2009
Table 243 Sales of Noodles by Subsector: Value 2004-2009
Table 244 Sales of Noodles by Subsector: % Volume Growth 2004-2009
Table 245 Sales of Noodles by Subsector: % Value Growth 2004-2009
Table 246 Leading Instant Noodle Flavours 2004-2009
Table 247 Noodles Company Shares 2004-2008
Table 248 Noodles Brand Shares 2005-2008
Table 249 Forecast Sales of Noodles by Subsector: Volume 2009-2014
Table 250 Forecast Sales of Noodles by Subsector: Value 2009-2014
Table 251 Forecast Sales of Noodles by Subsector: % Volume Growth 2009-2014
Table 252 Forecast Sales of Noodles by Subsector: % Value Growth 2009-2014
CANNED/PRESERVED FOOD IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 253 Sales of Canned/Preserved Food by Subsector: Volume 2004-2009
Table 254 Sales of Canned/Preserved Food by Subsector: Value 2004-2009
Table 255 Sales of Canned/Preserved Food by Subsector: % Volume Growth 2004-2009
Table 256 Sales of Canned/Preserved Food by Subsector: % Value Growth 2004-2009
Table 257 Canned/Preserved Food Company Shares 2004-2008
Table 258 Canned/Preserved Food Brand Shares 2005-2008
Table 259 Forecast Sales of Canned/Preserved Food by Subsector: Volume 2009-2014
Table 260 Forecast Sales of Canned/Preserved Food by Subsector: Value 2009-2014
Table 261 Forecast Sales of Canned/Preserved Food by Subsector: % Volume Growth 2009-2014
Table 262 Forecast Sales of Canned/Preserved Food by Subsector: % Value Growth 2009-2014
FROZEN PROCESSED FOOD IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 263 Sales of Frozen Processed Food by Subsector: Volume 2004-2009
Table 264 Sales of Frozen Processed Food by Subsector: Value 2004-2009
Table 265 Sales of Frozen Processed Food by Subsector: % Volume Growth 2004-2009
Table 266 Sales of Frozen Processed Food by Subsector: % Value Growth 2004-2009
Table 267 Frozen Processed Red Meat by Type: % Value Breakdown 2004-2009
Table 268 Frozen Processed Poultry by Type: % Value Breakdown 2004-2009
Table 269 Frozen Processed Fish/Seafood by Type: % Value Breakdown 2004-2009
Table 270 Frozen Processed Vegetables by Type: % Value Breakdown 2004-2009
Table 271 Other Frozen Processed Food by Type: % Value Breakdown 2004-2009
Table 272 Frozen Processed Food Company Shares 2004-2008
Table 273 Frozen Processed Food Brand Shares 2005-2008
Table 274 Sales of Frozen Processed Food by Distribution Format: % Analysis 2004-2009
Table 275 Forecast Sales of Frozen Processed Food by Subsector: Volume 2009-2014
Table 276 Forecast Sales of Frozen Processed Food by Subsector: Value 2009-2014
Table 277 Forecast Sales of Frozen Processed Food by Subsector: % Volume Growth 2009-2014
Table 278 Forecast Sales of Frozen Processed Food by Subsector: % Value Growth 2009-2014
DRIED PROCESSED FOOD IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 279 Sales of Dried Processed Food by Subsector: Volume 2004-2009
Table 280 Sales of Dried Processed Food by Subsector: Value 2004-2009
Table 281 Sales of Dried Processed Food by Subsector: % Volume Growth 2004-2009
Table 282 Sales of Dried Processed Food by Subsector: % Value Growth 2004-2009
Table 283 Dried Processed Food Company Shares 2004-2008
Table 284 Dried Processed Food Brand Shares 2005-2008
Table 285 Forecast Sales of Dried Processed Food by Subsector: Volume 2009-2014
Table 286 Forecast Sales of Dried Processed Food by Subsector: Value 2009-2014
Table 287 Forecast Sales of Dried Processed Food by Subsector: % Volume Growth 2009-2014
Table 288 Forecast Sales of Dried Processed Food by Subsector: % Value Growth 2009-2014
CHILLED PROCESSED FOOD IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 289 Sales of Chilled Processed Food by Subsector: Volume 2004-2009
Table 290 Sales of Chilled Processed Food by Subsector: Value 2004-2009
Table 291 Sales of Chilled Processed Food by Subsector: % Volume Growth 2004-2009
Table 292 Sales of Chilled Processed Food by Subsector: % Value Growth 2004-2009
Table 293 Chilled Processed Meat by Type: % Value Breakdown 2004-2009
Table 294 Chilled Processed Meat: % Share of Chilled Meat Substitute 2004-2009
Table 295 Chilled Processed Food Company Shares 2004-2008
Table 296 Chilled Processed Food Brand Shares 2005-2008
Table 297 Forecast Sales of Chilled Processed Food by Subsector: Volume 2009-2014
Table 298 Forecast Sales of Chilled Processed Food by Subsector: Value 2009-2014
Table 299 Forecast Sales of Chilled Processed Food by Subsector: % Volume Growth 2009-2014
Table 300 Forecast Sales of Chilled Processed Food by Subsector: % Value Growth 2009-2014
OILS AND FATS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 301 Sales of Oils and Fats by Subsector: Volume 2004-2009
Table 302 Sales of Oils and Fats by Subsector: Value 2004-2009
Table 303 Sales of Oils and Fats by Subsector: % Volume Growth 2004-2009
Table 304 Sales of Oils and Fats by Subsector: % Value Growth 2004-2009
Table 305 Vegetable and Seed Oil by Type: % Value Breakdown 2004-2009
Table 306 Oils and Fats Company Shares 2004-2008
Table 307 Oils and Fats Brand Shares 2005-2008
Table 308 Forecast Sales of Oils and Fats by Subsector: Volume 2009-2014
Table 309 Forecast Sales of Oils and Fats by Subsector: Value 2009-2014
Table 310 Forecast Sales of Oils and Fats by Subsector: % Volume Growth 2009-2014
Table 311 Forecast Sales of Oils and Fats by Subsector: % Value Growth 2009-2014
SAUCES, DRESSINGS AND CONDIMENTS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 312 Sales of Sauces, Dressings and Condiments by Subsector: Volume 2004-2009
Table 313 Sales of Sauces, Dressings and Condiments by Subsector: Value 2004-2009
Table 314 Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2004-2009
Table 315 Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2004-2009
Table 316 Wet Sauces by Type: % Value Breakdown 2004-2009
Table 317 Sauces, Dressings and Condiments Company Shares 2004-2008
Table 318 Sauces, Dressings and Condiments Brand Shares 2005-2008
Table 319 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Volume 2009-2014
Table 320 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Value 2009-2014
Table 321 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2009-2014
Table 322 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2009-2014
Summary 42 Other Sauces, Dressings and Condiments: Product Types
BABY FOOD IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 323 Sales of Baby Food by Subsector: Volume 2004-2009
Table 324 Sales of Baby Food by Subsector: Value 2004-2009
Table 325 Sales of Baby Food by Subsector: % Volume Growth 2004-2009
Table 326 Sales of Baby Food by Subsector: % Value Growth 2004-2009
Table 327 Soy-based Vs Dairy-based Hypoallergenic Drinking Milk Products Formula % Breakdown 2009
Table 328 Baby Food Company Shares 2004-2008
Table 329 Baby Food Brand Shares 2005-2008
Table 330 Sales of Baby Food by Distribution Format: % Analysis 2004-2009
Table 331 Forecast Sales of Baby Food by Subsector: Volume 2009-2014
Table 332 Forecast Sales of Baby Food by Subsector: Value 2009-2014
Table 333 Forecast Sales of Baby Food by Subsector: % Volume Growth 2009-2014
Table 334 Forecast Sales of Baby Food by Subsector: % Value Growth 2009-2014
SPREADS IN HUNGARY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 335 Sales of Spreads by Subsector: Volume 2004-2009
Table 336 Sales of Spreads by Subsector: Value 2004-2009
Table 337 Sales of Spreads by Subsector: % Volume Growth 2004-2009
Table 338 Sales of Spreads by Subsector: % Value Growth 2004-2009
Table 339 Leading Flavours for Jams and Preserves 2004-2009
Table 340 Spreads Company Shares 2004-2008
Table 341 Spreads Brand Shares 2005-2008
Table 342 Forecast Sales of Spreads by Subsector: Volume 2009-2014
Table 343 Forecast Sales of Spreads by Subsector: Value 2009-2014
Table 344 Forecast Sales of Spreads by Subsector: % Volume Growth 2009-2014
Table 345 Forecast Sales of Spreads by Subsector: % Value Growth 2009-2014