Packaged Food in Italy

Euromonitor International's Packaged Food in Italy market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.

Tables: 392  |  Publication date: Nov 2008
Cost: 
GBP4060.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Baby food; Bakery products; Canned/preserved food; Chilled processed food; Confectionery; Dairy products; Dried processed food; Frozen processed food; Ice cream; Impulse and indulgence products; Meal replacement products; Meal solutions; Noodles; Nutrition/staples; Oils and fats; Pasta; Ready meals; Sauces; dressings and condiments; Snack bars; Soup; Spreads; Sweet and savoury snacks

Executive summary

Rising prices depress consumer confidence

The Italian packaged food market delivered a further positive result in 2008, posting a similar performance in terms of value sales compared to the previous year. Unfortunately, the still weak Italian economy, alongside the rising trend in unit prices, badly impacted consumer confidence, preventing the market from delivering a better performance. The general rise in unit prices was the result of the rise in raw material and energy costs, primarily fuel and grain. All of the above factors led institutions to revise down their GDP forecast while less confident consumers continued to reduce unnecessary expenditure on food.

Premium products drive market growth

Being more informed and demanding than in previous years, Italian consumers continued to prefer premium products in 2008, regardless of the negative economic conditions. Manufacturers certainly supported the trend, thanks to their investment activities in the development of ever newer added-value products. In addition, consumer concerns over health, the ageing of the Italian population and changing lifestyles were all factors contributing to the premiumisation of the market. Premium products and services are also penetrating non-urban areas, where affluent, informed young middle-class consumers are placing growing importance on what they perceive as prestigious brands.

Difficult economic conditions benefit private label

The Italian packaged food market remained fairly fragmented in 2007, with artisanal products and private label accounting for a third of total value sales. Their dominance was particularly strong within bakery products and ice cream. Among major manufacturers, Barilla continued to lead in 2007 thanks to its strong position in pasta, bakery products and snack bars. Other leading companies were Unilever, Nestlé and Granarolo. All maintained their positions with an unchanged ranking in 2007. Due to the weak economic conditions, private label products continued to perform well. Much of the growth in retailers’ brands is attributed to the availability of a wide range of products which emulate leading brands, and which offer higher quality than they did in the past at very competitive prices.

The potential development of proximity stores

Supermarkets/hypermarkets remained a leading distribution channel in 2008, although discounters benefited from renewed popularity due to the general rise in unit prices and low consumer confidence levels. Supermarkets/hypermarkets is being supported by increasingly hectic lifestyles, with consumers looking for one-stop shopping instead of travelling to various stores for their grocery needs. Nonetheless, busier lifestyles are also benefiting proximity stores, encouraging retailers to reorganise their outlets. In the future, increasing consumer interest in impulse snacks, convenient solutions and on-the-go consumption will certainly lead to further development of the convenience stores channel as well as of vending.

Good prospects tied to future economic growth

Sales of packaged food are expected to continue to grow over the forecast period, mainly driven by manufactures’ ongoing investment in innovation activities, as well as rising consumer interest in premium brands and high quality products. The development of the dynamic and much promising category of functional products will enable manufacturers to stimulate consumer demand, also cashing in on ever higher margins. At the same time, urbanisation and hectic lifestyles will continue to drive demand for convenience in terms of the products themselves, as well as packaging and distribution channels. Nevertheless, much will depend on the future performance of the Italian economy.

Table of contents

PACKAGED FOOD IN ITALY : MARKET INSIGHT

EXECUTIVE SUMMARY

Rising prices depress consumer confidence

Premium products drive market growth

Difficult economic conditions benefit private label

The potential development of proximity stores

Good prospects tied to future economic growth

KEY TRENDS AND DEVELOPMENTS

Consumers to face ongoing economic downturn

Healthy prospects for healthy/functional products

Demand for convenience around existing eating habits

Rising numbers of immigrants results in changing eating habits

Italian packaged food market goes global

Market polarisation

Market Data

Table 1 Sales of Packaged Food by Sector: Volume 2003-2008

Table 2 Sales of Packaged Food by Sector: Value 2003-2008

Table 3 Sales of Packaged Food by Sector: % Volume Growth 2003-2008

Table 4 Sales of Packaged Food by Sector: % Value Growth 2003-2008

Table 5 GBO Shares of Packaged Food 2003-2007

Table 6 NBO Shares of Packaged Food 2003-2007

Table 7 Brand Shares of Packaged Food 2004-2007

Table 8 Penetration of Private Label by Sector 2003-2007

Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2003-2008

Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2008

Table 11 Forecast Sales of Packaged Food by Sector: Volume 2008-2013

Table 12 Forecast Sales of Packaged Food by Sector: Value 2008-2013

Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2008-2013

Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2008-2013

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2003-2008

Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2003-2008

Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2008-2013

Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2008-2013

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 19 Sales of Impulse and Indulgence Products by Sector: Volume 2003-2008

Table 20 Sales of Impulse and Indulgence Products by Sector: Value 2003-2008

Table 21 Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2003-2008

Table 22 Sales of Impulse and Indulgence Products by Sector: % Value Growth 2003-2008

Table 23 Company Shares of Impulse and Indulgence Products 2003-2007

Table 24 Brand Shares of Impulse and Indulgence Products 2004-2007

Table 25 Forecast Sales of Impulse and Indulgence Products by Sector: Volume 2008-2013

Table 26 Forecast Sales of Impulse and Indulgence Products by Sector: Value 2008-2013

Table 27 Forecast Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2008-2013

Table 28 Forecast Sales of Impulse and Indulgence Products by Sector: % Value Growth 2008-2013

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 29 Sales of Nutrition/Staples by Sector: Volume 2003-2008

Table 30 Sales of Nutrition/Staples by Sector: Value 2003-2008

Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2003-2008

Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2003-2008

Table 33 Company Shares of Nutrition/Staples 2003-2007

Table 34 Brand Shares of Nutrition/Staples 2004-2007

Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2008-2013

Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2008-2013

Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2008-2013

Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2008-2013

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 39 Sales of Meal Solutions by Sector: Volume 2003-2008

Table 40 Sales of Meal Solutions by Sector: Value 2003-2008

Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2003-2008

Table 42 Sales of Meal Solutions by Sector: % Value Growth 2003-2008

Table 43 Company Shares of Meal Solutions 2003-2007

Table 44 Brand Shares of Meal Solutions 2004-2007

Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2008-2013

Table 46 Forecast Sales of Meal Solutions by Sector: Value 2008-2013

Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2008-2013

Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2008-2013

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - ITALY

BARILLA ALIMENTARE SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Barilla Alimentare SpA: Key Facts

Summary 3 Barilla Alimentare SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 4 Barilla Alimentare SpA: Competitive Position 2007

CARAPELLI FIRENZE SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Carapelli Firenze SpA: Key Facts

Summary 6 Carapelli Firenze SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 7 Carapelli Firenze SpA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 8 Carapelli Firenze SpA: Competitive Position 2007

CESARE FIORUCCI SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Cesare Fiorucci SpA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

CONSERVE ITALIA - CONSORZIO COOPERATIVE CONSERVE ITALIA SCARL - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 10 Conserve Italia – Consorzio Cooperative Conserve Italia scarl: Key Facts

Summary 11 Conserve Italia – Consorzio Cooperative Conserve Italia scarl: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 12 Conserve Italia – Consorzio Cooperative Conserve Italia scarl: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 13 Conserve Italia – Consorzio Cooperative Conserve Italia scarl: Competitive Position 2007

FERRERO SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Ferrero SpA: Key Facts

Summary 15 Ferrero SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 16 Ferrero SpA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 17 Ferrero SpA: Competitive Position 2007

GALBANI SPA, EGIDIO - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 18 Galbani SpA, Egidio: Key Facts

Summary 19 Galbani SpA, Egidio: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 20 Galbani SpA, Egidio: Competitive Position 2007

GALBUSERA DOLCIARIA SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 21 Galbusera Dolciaria SpA: Key Facts

Summary 22 Galbusera Dolciaria SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 23 Galbusera Dolciaria SpA: Competitive Position 2007

GRANAROLO SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 24 Granarolo SpA: Key Facts

Summary 25 Granarolo SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 26 Granarolo SpA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 27 Granarolo SpA: Competitive Position 2007

MARR SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 28 Marr SpA: Key Facts

Summary 29 Marr SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

MONTANA ALIMENTARI SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 30 Montana Alimentari SpA: Key Facts

Summary 31 Montana Alimentari SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

NESTLé ITALIANA SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 32 Nestlé Italiana SpA: Key Facts

Summary 33 Nestlé Italiana SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 34 Nestlé Italiana SpA: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 35 Nestlé Italiana SpA: Competitive Position 2007

PASTIFICIO RANA SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 36 Pastificio Rana SpA: Key Facts

Summary 37 Pastificio Rana SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 38 Pastificio Rana SpA: Competitive Position 2007

UNILEVER ITALIA SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 39 Unilever Italia SpA: Key Facts

Summary 40 Unilever Italia SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 41 Unilever Italia SpA: Competitive Position 2007

VALLEDORO SPA - PACKAGED FOOD - ITALY

STRATEGIC DIRECTION

KEY FACTS

Summary 42 Valledoro SpA: Key Facts

Summary 43 Valledoro SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

CHOCOLATE CONFECTIONERY IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 49 Sales of Chocolate Confectionery by Subsector: Volume 2003-2008

Table 50 Sales of Chocolate Confectionery by Subsector: Value 2003-2008

Table 51 Sales of Chocolate Confectionery by Subsector: % Volume Growth 2003-2008

Table 52 Sales of Chocolate Confectionery by Subsector: % Value Growth 2003-2008

Table 53 Chocolate Tablets % Breakdown by Type: % Value Breakdown 2004-2008

Table 54 Chocolate Confectionery Company Shares 2003-2007

Table 55 Chocolate Confectionery Brand Shares 2004-2007

Table 56 Forecast Sales of Chocolate Confectionery by Subsector: Volume 2008-2013

Table 57 Forecast Sales of Chocolate Confectionery by Subsector: Value 2008-2013

Table 58 Forecast Sales of Chocolate Confectionery by Subsector: % Volume Growth 2008-2013

Table 59 Forecast Sales of Chocolate Confectionery by Subsector: % Value Growth 2008-2013

SUGAR CONFECTIONERY IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 60 Sales of Sugar Confectionery by Subsector: Volume 2003-2008

Table 61 Sales of Sugar Confectionery by Subsector: Value 2003-2008

Table 62 Sales of Sugar Confectionery by Subsector: % Volume Growth 2003-2008

Table 63 Sales of Sugar Confectionery by Subsector: % Value Growth 2003-2008

Table 64 Sugarised Vs Sugar-free Confectionery % Breakdown by Type 2008

Table 65 Pastilles, Gums, Jellies and Chews: Pastilles vs GJC % Breakdown by Type: % Value Breakdown 2004-2008

Table 66 Sugar Confectionery Company Shares 2003-2007

Table 67 Sugar Confectionery Brand Shares 2004-2007

Table 68 Forecast Sales of Sugar Confectionery by Subsector: Volume 2008-2013

Table 69 Forecast Sales of Sugar Confectionery by Subsector: Value 2008-2013

Table 70 Forecast Sales of Sugar Confectionery by Subsector: % Volume Growth 2008-2013

Table 71 Forecast Sales of Sugar Confectionery by Subsector: % Value Growth 2008-2013

GUM IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 72 Sales of Gum by Subsector: Volume 2003-2008

Table 73 Sales of Gum by Subsector: Value 2003-2008

Table 74 Sales of Gum by Subsector: % Volume Growth 2003-2008

Table 75 Sales of Gum by Subsector: % Value Growth 2003-2008

Table 76 Leading Flavours for Gum 2004-2008

Table 77 Gum Company Shares 2003-2007

Table 78 Gum Brand Shares 2004-2007

Table 79 Forecast Sales of Gum by Subsector: Volume 2008-2013

Table 80 Forecast Sales of Gum by Subsector: Value 2008-2013

Table 81 Forecast Sales of Gum by Subsector: % Volume Growth 2008-2013

Table 82 Forecast Sales of Gum by Subsector: % Value Growth 2008-2013

BAKED GOODS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 83 Sales of Baked Goods by Subsector: Volume 2003-2008

Table 84 Sales of Baked Goods by Subsector: Value 2003-2008

Table 85 Sales of Baked Goods by Subsector: % Volume Growth 2003-2008

Table 86 Sales of Baked Goods by Subsector: % Value Growth 2003-2008

Table 87 Packaged/Industrial Bread % Breakdown by Type: % Value Breakdown 2004-2008

Table 88 Unpackaged/Artisanal Bread: In-store Bakery Sales 2004-2008

Table 89 Pastries % Breakdown by Type: % Value Breakdown 2004-2008

Table 90 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2008

Table 91 Baked Goods Company Shares 2003-2007

Table 92 Baked Goods Brand Shares 2004-2007

Table 93 Forecast Sales of Baked Goods by Subsector: Volume 2008-2013

Table 94 Forecast Sales of Baked Goods by Subsector: Value 2008-2013

Table 95 Forecast Sales of Baked Goods by Subsector: % Volume Growth 2008-2013

Table 96 Forecast Sales of Baked Goods by Subsector: % Value Growth 2008-2013

BISCUITS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 97 Sales of Biscuits by Subsector: Volume 2003-2008

Table 98 Sales of Biscuits by Subsector: Value 2003-2008

Table 99 Sales of Biscuits by Subsector: % Volume Growth 2003-2008

Table 100 Sales of Biscuits by Subsector: % Value Growth 2003-2008

Table 101 Biscuits Company Shares 2003-2007

Table 102 Biscuits Brand Shares 2004-2007

Table 103 Forecast Sales of Biscuits by Subsector: Volume 2008-2013

Table 104 Forecast Sales of Biscuits by Subsector: Value 2008-2013

Table 105 Forecast Sales of Biscuits by Subsector: % Volume Growth 2008-2013

Table 106 Forecast Sales of Biscuits by Subsector: % Value Growth 2008-2013

BREAKFAST CEREALS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 107 Sales of Breakfast Cereals by Subsector: Volume 2003-2008

Table 108 Sales of Breakfast Cereals by Subsector: Value 2003-2008

Table 109 Sales of Breakfast Cereals by Subsector: % Volume Growth 2003-2008

Table 110 Sales of Breakfast Cereals by Subsector: % Value Growth 2003-2008

Table 111 Breakfast Cereals Company Shares 2003-2007

Table 112 Breakfast Cereals Brand Shares 2004-2007

Table 113 Forecast Sales of Breakfast Cereals by Subsector: Volume 2008-2013

Table 114 Forecast Sales of Breakfast Cereals by Subsector: Value 2008-2013

Table 115 Forecast Sales of Breakfast Cereals by Subsector: % Volume Growth 2008-2013

Table 116 Forecast Sales of Breakfast Cereals by Subsector: % Value Growth 2008-2013

ICE CREAM IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 117 Sales of Ice Cream by Subsector: Volume 2003-2008

Table 118 Sales of Ice Cream by Subsector: Value 2003-2008

Table 119 Sales of Ice Cream by Subsector: % Volume Growth 2003-2008

Table 120 Sales of Ice Cream by Subsector: % Value Growth 2003-2008

Table 121 Leading Flavours for Ice Cream 2004-2008

Table 122 Ice Cream Company Shares 2003-2007

Table 123 Ice Cream Brand Shares 2004-2007

Table 124 Impulse Ice Cream Company Shares 2003-2007

Table 125 Impulse Ice Cream Brand Shares 2004-2007

Table 126 Take-home Ice Cream Company Shares 2003-2007

Table 127 Take-home Ice Cream Brand Shares 2004-2007

Table 128 Sales of Ice Cream by Distribution Format: % Analysis 2003-2008

Table 129 Forecast Sales of Ice Cream by Subsector: Volume 2008-2013

Table 130 Forecast Sales of Ice Cream by Subsector: Value 2008-2013

Table 131 Forecast Sales of Ice Cream by Subsector: % Volume Growth 2008-2013

Table 132 Forecast Sales of Ice Cream by Subsector: % Value Growth 2008-2013

DRINKING MILK PRODUCTS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 133 Sales of Drinking Milk Products by Subsector: Volume 2003-2008

Table 134 Sales of Drinking Milk Products by Subsector: Value 2003-2008

Table 135 Sales of Drinking Milk Products by Subsector: % Volume Growth 2003-2008

Table 136 Sales of Drinking Milk Products by Subsector: % Value Growth 2003-2008

Table 137 Milk by Type: % Value Breakdown 2007-2008

Table 138 Chilled Vs Ambient Flavoured Milk Drinks % Breakdown 2007-2008

Table 139 Drinking Milk Products Company Shares 2003-2007

Table 140 Drinking Milk Products Brand Shares 2004-2007

Table 141 Forecast Sales of Drinking Milk Products Products by Subsector: Volume 2008-2013

Table 142 Forecast Sales of Drinking Milk Products Products by Subsector: Value 2008-2013

Table 143 Forecast Sales of Drinking Milk Products Products by Subsector: % Volume Growth 2008-2013

Table 144 Forecast Sales of Drinking Milk Products Products by Subsector: % Value Growth 2008-2013

CHEESE IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 145 Sales of Cheese by Subsector: Volume 2003-2008

Table 146 Sales of Cheese by Subsector: Value 2003-2008

Table 147 Sales of Cheese by Subsector: % Volume Growth 2003-2008

Table 148 Sales of Cheese by Subsector: % Value Growth 2003-2008

Table 149 Spreadable Processed Cheese by Type: % Value Breakdown 2004-2008

Table 150 Cheese Company Shares 2003-2007

Table 151 Cheese Brand Shares 2004-2007

Table 152 Forecast Sales of Cheese by Subsector: Volume 2008-2013

Table 153 Forecast Sales of Cheese by Subsector: Value 2008-2013

Table 154 Forecast Sales of Cheese by Subsector: % Volume Growth 2008-2013

Table 155 Forecast Sales of Cheese by Subsector: % Value Growth 2008-2013

YOGHURT IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 156 Sales of Yoghurt by Subsector: Volume 2003-2008

Table 157 Sales of Yoghurt by Subsector: Value 2003-2008

Table 158 Sales of Yoghurt by Subsector: % Volume Growth 2003-2008

Table 159 Sales of Yoghurt by Subsector: % Value Growth 2003-2008

Table 160 Soy-based vs Dairy-based Yoghurt % Breakdown 2008

Table 161 Leading Flavours for Fruited Spoonable Yoghurt 2004-2008

Table 162 Leading Flavours for Flavoured Spoonable Yoghurt 2004-2008

Table 163 Yoghurt Company Shares 2003-2007

Table 164 Yoghurt Brand Shares 2004-2007

Table 165 Forecast Sales of Yoghurt by Subsector: Volume 2008-2013

Table 166 Forecast Sales of Yoghurt by Subsector: Value 2008-2013

Table 167 Forecast Sales of Yoghurt by Subsector: % Volume Growth 2008-2013

Table 168 Forecast Sales of Yoghurt by Subsector: % Value Growth 2008-2013

OTHER DAIRY PRODUCTS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 169 Sales of Other Dairy Products by Subsector: Volume 2003-2008

Table 170 Sales of Other Dairy Products by Subsector: Value 2003-2008

Table 171 Sales of Other Dairy Products by Subsector: % Volume Growth 2003-2008

Table 172 Sales of Other Dairy Products by Subsector: % Value Growth 2003-2008

Table 173 Chilled Desserts by Type: % Value Breakdown 2005-2008

Table 174 Cream by Type: % Value Breakdown 2004-2008

Table 175 Forecast Sales of Other Dairy Products by Subsector: Volume 2008-2013

Table 176 Forecast Sales of Other Dairy Products by Subsector: Value 2008-2013

Table 177 Forecast Sales of Other Dairy Products by Subsector: % Volume Growth 2008-2013

Table 178 Forecast Sales of Other Dairy Products by Subsector: % Value Growth 2008-2013

SWEET AND SAVOURY SNACKS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 179 Sales of Sweet and Savoury Snacks by Subsector: Volume 2003-2008

Table 180 Sales of Sweet and Savoury Snacks by Subsector: Value 2003-2008

Table 181 Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2003-2008

Table 182 Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2003-2008

Table 183 Popcorn % Breakdown by Type: %Value Breakdown 2004-2008

Table 184 Sweet and Savoury Snacks Company Shares 2003-2007

Table 185 Sweet and Savoury Snacks Brand Shares 2004-2007

Table 186 Forecast Sales of Sweet and Savoury Snacks by Subsector: Volume 2008-2013

Table 187 Forecast Sales of Sweet and Savoury Snacks by Subsector: Value 2008-2013

Table 188 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Volume Growth 2008-2013

Table 189 Forecast Sales of Sweet and Savoury Snacks by Subsector: % Value Growth 2008-2013

SNACK BARS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 190 Sales of Snack Bars by Subsector: Volume 2003-2008

Table 191 Sales of Snack Bars by Subsector: Value 2003-2008

Table 192 Sales of Snack Bars by Subsector: % Volume Growth 2003-2008

Table 193 Sales of Snack Bars by Subsector: % Value Growth 2003-2008

Table 194 Snack Bars Company Shares 2003-2007

Table 195 Snack Bars Brand Shares 2004-2007

Table 196 Forecast Sales of Snack Bars by Subsector: Volume 2008-2013

Table 197 Forecast Sales of Snack Bars by Subsector: Value 2008-2013

Table 198 Forecast Sales of Snack Bars by Subsector: % Volume Growth 2008-2013

Table 199 Forecast Sales of Snack Bars by Subsector: % Value Growth 2008-2013

MEAL REPLACEMENT PRODUCTS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 200 Sales of Meal Replacement Products by Subsector: Volume 2003-2008

Table 201 Sales of Meal Replacement Products by Subsector: Value 2003-2008

Table 202 Sales of Meal Replacement Products by Subsector: % Volume Growth 2003-2008

Table 203 Sales of Meal Replacement Products by Subsector: % Value Growth 2003-2008

Table 204 Meal Replacement Slimming Products % Breakdown by Type: % Value Breakdown 2004-2008

Table 205 Meal Replacement Products Company Shares 2003-2007

Table 206 Meal Replacement Products Brand Shares 2004-2007

Table 207 Sales of Meal Replacement Products by Distribution Format: % Analysis 2003-2008

Table 208 Forecast Sales of Meal Replacement Products by Subsector: Volume 2008-2013

Table 209 Forecast Sales of Meal Replacement Products by Subsector: Value 2008-2013

Table 210 Forecast Sales of Meal Replacement Products by Subsector: % Volume Growth 2008-2013

Table 211 Forecast Sales of Meal Replacement Products by Subsector: % Value Growth 2008-2013

READY MEALS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 212 Sales of Ready Meals by Subsector: Volume 2003-2008

Table 213 Sales of Ready Meals by Subsector: Value 2003-2008

Table 214 Sales of Ready Meals by Subsector: % Volume Growth 2003-2008

Table 215 Sales of Ready Meals by Subsector: % Value Growth 2003-2008

Table 216 Ready Meals: Vegetarian Vs Non-vegetarian % Breakdown by Type 2008

Table 217 Frozen Ready Meals % Breakdown by Ethnicity 2004-2008

Table 218 Chilled Ready Meals % Breakdown by Ethnicity 2004-2008

Table 219 Ready Meals Company Shares 2003-2007

Table 220 Ready Meals Brand Shares 2004-2007

Table 221 Forecast Sales of Ready Meals by Subsector: Volume 2008-2013

Table 222 Forecast Sales of Ready Meals by Subsector: Value 2008-2013

Table 223 Forecast Sales of Ready Meals by Subsector: % Volume Growth 2008-2013

Table 224 Forecast Sales of Ready Meals by Subsector: % Value Growth 2008-2013

SOUP IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 225 Sales of Soup by Subsector: Volume 2003-2008

Table 226 Sales of Soup by Subsector: Value 2003-2008

Table 227 Sales of Soup by Subsector: % Volume Growth 2003-2008

Table 228 Sales of Soup by Subsector: % Value Growth 2003-2008

Table 229 Leading Soup Flavours 2004-2008

Table 230 Soup Company Shares 2003-2007

Table 231 Soup Brand Shares 2004-2007

Table 232 Forecast Sales of Soup by Subsector: Volume 2008-2013

Table 233 Forecast Sales of Soup by Subsector: Value 2008-2013

Table 234 Forecast Sales of Soup by Subsector: % Volume Growth 2008-2013

Table 235 Forecast Sales of Soup by Subsector: % Value Growth 2008-2013

PASTA IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 236 Sales of Pasta by Subsector: Volume 2003-2008

Table 237 Sales of Pasta by Subsector: Value 2003-2008

Table 238 Sales of Pasta by Subsector: % Volume Growth 2003-2008

Table 239 Sales of Pasta by Subsector: % Value Growth 2003-2008

Table 240 Pasta Company Shares 2003-2007

Table 241 Pasta Brand Shares 2004-2007

Table 242 Forecast Sales of Pasta by Subsector: Volume 2008-2013

Table 243 Forecast Sales of Pasta by Subsector: Value 2008-2013

Table 244 Forecast Sales of Pasta by Subsector: % Volume Growth 2008-2013

Table 245 Forecast Sales of Pasta by Subsector: % Value Growth 2008-2013

NOODLES IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 246 Sales of Noodles by Subsector: Volume 2003-2008

Table 247 Sales of Noodles by Subsector: Value 2003-2008

Table 248 Sales of Noodles by Subsector: % Volume Growth 2003-2008

Table 249 Sales of Noodles by Subsector: % Value Growth 2003-2008

Table 250 Noodles Company Shares 2003-2007

Table 251 Noodles Brand Shares 2004-2007

Table 252 Forecast Sales of Noodles by Subsector: Volume 2008-2013

Table 253 Forecast Sales of Noodles by Subsector: Value 2008-2013

Table 254 Forecast Sales of Noodles by Subsector: % Volume Growth 2008-2013

Table 255 Forecast Sales of Noodles by Subsector: % Value Growth 2008-2013

CANNED/PRESERVED FOOD IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 256 Sales of Canned/Preserved Food by Subsector: Volume 2003-2008

Table 257 Sales of Canned/Preserved Food by Subsector: Value 2003-2008

Table 258 Sales of Canned/Preserved Food by Subsector: % Volume Growth 2003-2008

Table 259 Sales of Canned/Preserved Food by Subsector: % Value Growth 2003-2008

Table 260 Canned/Preserved Food Company Shares 2003-2007

Table 261 Canned/Preserved Food Brand Shares 2004-2007

Table 262 Forecast Sales of Canned/Preserved Food by Subsector: Volume 2008-2013

Table 263 Forecast Sales of Canned/Preserved Food by Subsector: Value 2008-2013

Table 264 Forecast Sales of Canned/Preserved Food by Subsector: % Volume Growth 2008-2013

Table 265 Forecast Sales of Canned/Preserved Food by Subsector: % Value Growth 2008-2013

FROZEN PROCESSED FOOD IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 266 Sales of Frozen Processed Food by Subsector: Volume 2003-2008

Table 267 Sales of Frozen Processed Food by Subsector: Value 2003-2008

Table 268 Sales of Frozen Processed Food by Subsector: % Volume Growth 2003-2008

Table 269 Sales of Frozen Processed Food by Subsector: % Value Growth 2003-2008

Table 270 Frozen Processed Red Meat % Breakdown by Type: % Value Breakdown 2004-2008

Table 271 Frozen Processed Poultry % Breakdown by Type: % Value Breakdown 2004-2008

Table 272 Frozen Processed Fish/Seafood % Breakdown by Type: % Value Breakdown 2004-2008

Table 273 Frozen Processed Vegetables % Breakdown by Type: % Value Breakdown 2004-2008

Table 274 Frozen Processed Food Company Shares 2003-2007

Table 275 Frozen Processed Food Brand Shares 2004-2007

Table 276 Sales of Frozen Processed Food by Distribution Format: % Analysis 2003-2008

Table 277 Forecast Sales of Frozen Processed Food by Subsector: Volume 2008-2013

Table 278 Forecast Sales of Frozen Processed Food by Subsector: Value 2008-2013

Table 279 Forecast Sales of Frozen Processed Food by Subsector: % Volume Growth 2008-2013

Table 280 Forecast Sales of Frozen Processed Food by Subsector: % Value Growth 2008-2013

DRIED PROCESSED FOOD IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 281 Sales of Dried Processed Food by Subsector: Volume 2003-2008

Table 282 Sales of Dried Processed Food by Subsector: Value 2003-2008

Table 283 Sales of Dried Processed Food by Subsector: % Volume Growth 2003-2008

Table 284 Sales of Dried Processed Food by Subsector: % Value Growth 2003-2008

Table 285 Dried Processed Food Company Shares 2003-2007

Table 286 Dried Processed Food Brand Shares 2004-2007

Table 287 Forecast Sales of Dried Processed Food by Subsector: Volume 2008-2013

Table 288 Forecast Sales of Dried Processed Food by Subsector: Value 2008-2013

Table 289 Forecast Sales of Dried Processed Food by Subsector: % Volume Growth 2008-2013

Table 290 Forecast Sales of Dried Processed Food by Subsector: % Value Growth 2008-2013

CHILLED PROCESSED FOOD IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 291 Sales of Chilled Processed Food by Subsector: Volume 2003-2008

Table 292 Sales of Chilled Processed Food by Subsector: Value 2003-2008

Table 293 Sales of Chilled Processed Food by Subsector: % Volume Growth 2003-2008

Table 294 Sales of Chilled Processed Food by Subsector: % Value Growth 2003-2008

Table 295 Chilled Processed Meat % Breakdown by Type: % Value Breakdown 2004-2008

Table 296 Chilled Processed Meat: % Share of Chilled Meat Substitute 2004-2008

Table 297 Chilled Processed Food Company Shares 2003-2007

Table 298 Chilled Processed Food Brand Shares 2004-2007

Table 299 Forecast Sales of Chilled Processed Food by Subsector: Volume 2008-2013

Table 300 Forecast Sales of Chilled Processed Food by Subsector: Value 2008-2013

Table 301 Forecast Sales of Chilled Processed Food by Subsector: % Volume Growth 2008-2013

Table 302 Forecast Sales of Chilled Processed Food by Subsector: % Value Growth 2008-2013

OILS AND FATS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 303 Sales of Oils and Fats by Subsector: Volume 2003-2008

Table 304 Sales of Oils and Fats by Subsector: Value 2003-2008

Table 305 Sales of Oils and Fats by Subsector: % Volume Growth 2003-2008

Table 306 Sales of Oils and Fats by Subsector: % Value Growth 2003-2008

Table 307 Vegetable and Seed Oil by Type: % Value Breakdown 2004-2008

Table 308 Oils and Fats Company Shares 2003-2007

Table 309 Oils and Fats Brand Shares 2004-2007

Table 310 Forecast Sales of Oils and Fats by Subsector: Volume 2008-2013

Table 311 Forecast Sales of Oils and Fats by Subsector: Value 2008-2013

Table 312 Forecast Sales of Oils and Fats by Subsector: % Volume Growth 2008-2013

Table 313 Forecast Sales of Oils and Fats by Subsector: % Value Growth 2008-2013

SAUCES, DRESSINGS AND CONDIMENTS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 314 Sales of Sauces, Dressings and Condiments by Subsector: Volume 2003-2008

Table 315 Sales of Sauces, Dressings and Condiments by Subsector: Value 2003-2008

Table 316 Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2003-2008

Table 317 Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2003-2008

Table 318 Wet Sauces % Breakdown by Type: %Value Breakdown 2004-2008

Table 319 Sauces, Dressings and Condiments Company Shares 2003-2007

Table 320 Sauces, Dressings and Condiments Brand Shares 2004-2007

Table 321 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Volume 2008-2013

Table 322 Forecast Sales of Sauces, Dressings and Condiments by Subsector: Value 2008-2013

Table 323 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Volume Growth 2008-2013

Table 324 Forecast Sales of Sauces, Dressings and Condiments by Subsector: % Value Growth 2008-2013

Summary 44 Other Sauces, Dressings and Condiments: Product Types

BABY FOOD IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 325 Sales of Baby Food by Subsector: Volume 2003-2008

Table 326 Sales of Baby Food by Subsector: Value 2003-2008

Table 327 Sales of Baby Food by Subsector: % Volume Growth 2003-2008

Table 328 Sales of Baby Food by Subsector: % Value Growth 2003-2008

Table 329 Soy-based Vs Dairy-based Hypoallergenic Drinking Milk Products Formula % Breakdown 2008

Table 330 Drinking Milk Products Formula: Powder Vs Liquid % Breakdown 2004-2008

Table 331 Baby Food Company Shares 2003-2007

Table 332 Baby Food Brand Shares 2004-2007

Table 333 Sales of Baby Food by Distribution Format: % Analysis 2003-2008

Table 334 Forecast Sales of Baby Food by Subsector: Volume 2008-2013

Table 335 Forecast Sales of Baby Food by Subsector: Value 2008-2013

Table 336 Forecast Sales of Baby Food by Subsector: % Volume Growth 2008-2013

Table 337 Forecast Sales of Baby Food by Subsector: % Value Growth 2008-2013

SPREADS IN ITALY

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 338 Sales of Spreads by Subsector: Volume 2003-2008

Table 339 Sales of Spreads by Subsector: Value 2003-2008

Table 340 Sales of Spreads by Subsector: % Volume Growth 2003-2008

Table 341 Sales of Spreads by Subsector: % Value Growth 2003-2008

Table 342 Leading Flavours for Jams and Preserves 2004-2008

Table 343 Spreads Company Shares 2003-2007

Table 344 Spreads Brand Shares 2004-2007

Table 345 Forecast Sales of Spreads by Subsector: Volume 2008-2013

Table 346 Forecast Sales of Spreads by Subsector: Value 2008-2013

Table 347 Forecast Sales of Spreads by Subsector: % Volume Growth 2008-2013

Table 348 Forecast Sales of Spreads by Subsector: % Value Growth 2008-2013