PepsiCo Inc
Euromonitor International's company profile, PepsiCo Inc offers detailed strategic analysis of the company's business, examining its performance in the soft drinks market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 1 | Publication date: Dec 2008
Table of contents
PEPSICO
STRATEGIC EVALUATION
Chart 1 Key Company Facts
Chart 2 SWOT – PepsiCo
Chart 3 Key Strategic Objectives and Challenges
COMPETITIVE POSITIONING
Chart 4 Under-representation in Emerging Markets Affect Growth
Chart 5 Key Players in the Global Soft Drinks Market
Chart 6 Global Consolidation – TCCC Remains the Archrival
MARKET ASSESSMENT
Chart 7 Developing Markets Offer Strong Growth Prospects
Chart 8 Non-carbonates Worth Greater Investments Worldwide
CATEGORY AND GEOGRAPHIC OPPORTUNITIES
Chart 9 North America: Recession Impacts Short-term Forecast
Chart 10 US Non-carbonates Opportunities
Chart 11 Carbonates Growth Hot Spots Worldwide
Chart 12 Western Europe: Battling the Source of Mineral Water
Chart 13 The Dynamics in the UK Market in 2008
Chart 14 Eastern Europe: Acquisition of Lebedyanksky to Lift PepsiCo
Chart 15 Russia and Turkey Represent Strong Growth Markets in Europe
Chart 16 PepsiCo's European Rivals: Second-tier Players to Watch
Chart 17 Latin America: Acquisitions to Boost Water and Juices
Chart 18 Targeting Major Growth Markets in Latin America
Chart 19 Asia-Pacific: Finding Long-term Growth Opportunities
Chart 20 Targeting Populated Growth Markets in Asia
Chart 21 Middle East and Africa: Positive Outlook for Carbonates
Chart 22 Australasia: A Shake-up of the Competitive Landscape
IMPORTANT STRATEGIC ALLIANCES
Chart 23 PepsiCo and Starbucks Jointly Brew RTD Beverages Globally
Chart 24 Pepsi-Lipton Tea Partnership: Global Expansion
Chart 25 PepsiCo's Anchor Bottlers
BRAND STRATEGY
Chart 26 New Pepsi Global Logo
Chart 27 How to Keep the Fizz in Carbonates?
Chart 28 Building Up Still Drinks Beyond North America
EUROMONITOR INTERNATIONAL KEY FINDINGS
Chart 29 Key Findings