Polishes in Chile
Euromonitor International's Polishes in Chile market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 32 | Publication date: Jul 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Floor polish; Furniture polish; Metal polish; Shoe polish
Table of contents
HOUSEHOLD CARE IN CHILE : MARKET INSIGHT
EXECUTIVE SUMMARY
Household care sees positive growth but inflation erodes results
In the shadow of a recession, Chileans reduce expenditure
Manufacturers adapt their offerings in line with consumers’ budgets
Discounters join to the game and concentration increases
Household care should show positive performance
KEY TRENDS AND DEVELOPMENTS
Poorer economic performance influenced by international scenario
Retailers expand their private label ranges
Package sizes vary to fit customers’ preferences and budgets
Products that make cleaning easy gain popularity
Competition increases at retail level and discounters spread
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - CHILE
CíA MANUFACTURERA DE ACONCAGUA - HOUSEHOLD CARE - CHILE
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Cía Manufacturera de Aconcagua SA: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 3 Cía Manufacturera de Aconcagua SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 4 Cía Manufacturera de Aconcagua SA: Competitive Position 2008
DIFEM PHARMA SA - HOUSEHOLD CARE - CHILE
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Difem Pharma SA: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 6 Difem Pharma SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 7 Difem Pharma SA: Competitive Position 2008
FH ENGEL SA - HOUSEHOLD CARE - CHILE
STRATEGIC DIRECTION
KEY FACTS
Summary 8 FH Engel SA: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 9 FH Engel SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 10 Comercial FH Engel SA: Competitive Position 2008
KLENZO LTDA - HOUSEHOLD CARE - CHILE
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Klenzo Ltda: Key Facts
Summary 12 Klenzo Ltda: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Klenzo Ltda: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 14 Klenzo Ltda: Competitive Position 2008
LABORATORIO BALLERINA LTDA - HOUSEHOLD CARE - CHILE
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Laboratorio Ballerina Ltda: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 16 Laboratorio Ballerina Ltda: Competitive Position 2008
POLISHES IN CHILE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Polishes by Subsector: Value 2003-2008
Table 12 Sales of Polishes by Subsector: % Value Growth 2003-2008
Table 13 Polishes Company Shares 2004-2008
Table 14 Polishes Brand Shares 2005-2008
Table 15 Forecast Sales of Polishes by Subsector: Value 2008-2013
Table 16 Forecast Sales of Polishes by Subsector: % Value Growth 2008-2013