Polishes in New Zealand
Euromonitor International's Polishes in New Zealand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 30 | Publication date: Dec 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Floor polish; Furniture polish; Metal polish; Shoe polish
Table of contents
HOUSEHOLD CARE IN NEW ZEALAND : MARKET INSIGHT
EXECUTIVE SUMMARY
Continued growth in 2008, despite economic downturn
Manufacturers introduce new innovations which meet consumers’ demands
Multinational dominance continues
No threat to supermarkets/hypermarkets’ lead of retail distribution
Slower forecast growth
KEY TRENDS AND DEVELOPMENTS
Healthier choices offer new growth opportunities
Power to surprise – new lease of life for household care
Preserving the clean, green image
Both supermarket groups lose the battle to acquire The Warehouse
Local companies face the challenge of multinational dominance
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - NEW ZEALAND
BEAUTY ENGINEERED FOR EVER LTD - HOUSEHOLD CARE - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Beauty Engineered For Ever Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 3 Beauty Engineered For Ever Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
CLARK PRODUCTS LTD - HOUSEHOLD CARE - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Clark Products Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 5 Clark Products Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 6 Clark Products Ltd: Competitive Position 2008
ECOSTORE LTD - HOUSEHOLD CARE - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Ecostore Co Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 8 Ecostore Co Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
KIWICARE CORP LTD - HOUSEHOLD CARE - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Kiwicare Corp Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 10 Kiwicare Corp Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 11 Kiwicare Corp Ltd: Competitive Position 2008
QUANTUM PACIFIC LTD - HOUSEHOLD CARE - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Quantum Pacific Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 13 Quantum Pacific Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 14 Quantum Pacific Ltd: Competitive Position 2008
POLISHES IN NEW ZEALAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Polishes by Subsector: Value 2003-2008
Table 12 Sales of Polishes by Subsector: % Value Growth 2003-2008
Table 13 Polishes Company Shares 2004-2008
Table 14 Polishes Brand Shares 2005-2008
Table 15 Forecast Sales of Polishes by Subsector: Value 2008-2013
Table 16 Forecast Sales of Polishes by Subsector: % Value Growth 2008-2013