Procter & Gamble Co, The
Euromonitor International's company profile, Procter & Gamble Co, The offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 5 | Tables: 15 | Publication date: Feb 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
PROSPECTS FOR PROCTER & GAMBLE CO, THE, IN DOMESTIC ELECTRICAL APPLIANCES MARKET
CORE BUSINESSES
Strong sales in Europe
Braun sales
GROWTH OPPORTUNITIES
Asia-Pacific
North America
Latin America
LIMITED POTENTIAL
Table 1 Procter & Gamble Co, The: Domestic Electrical Appliances World Sector Sales Performance by Volume 2006
Table 2 Procter & Gamble Co, The: Domestic Electrical Appliances Regional Sales Performance by Volume 2006
COMPANY STRATEGY
STRATEGIC OBJECTIVES AND CHALLENGES
Developing markets and lower-income consumers
Innovation
Strength through diversity
Go-to-Market Capability
Scale Leverage
OWNERSHIP EVENTS
Table 3 Procter & Gamble Co, The: World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 4 Procter & Gamble Co, The: World and Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
COMPANY STRUCTURE
Organisational Structure
Summary 1 Procter & Gamble Co, The: Key Facts
PRODUCTION AND DISTRIBUTION
Distribution patterns change after acquisition
BRAND ASSESSMENT
BRAND STRATEGY
BRAUN
CREST SPINBRUSH
GILLETTE
Table 5 Procter & Gamble Co, The: Braun World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 6 Procter & Gamble Co, The: Braun Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 7 Procter & Gamble Co, The: Crest SpinBrush World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 8 Procter & Gamble Co, The: Crest SpinBrush Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
APPENDICES
FINANCIAL SUMMARY
Table 9 Procter & Gamble Co, The: Financial Summary 2003-2007
COMPANY BACKGROUND
Summary 2 Procter & Gamble Co, The: Historical Development
Summary 3 Procter & Gamble Co, The: Subsidiaries 2006
Summary 4 Procter & Gamble Co, The: Domestic Electrical Appliances Brands 2006
Summary 5 Procter & Gamble Co, The: Company Locations
Summary 6 Procter & Gamble Co, The: Websites