Procter & Gamble Co, The

Euromonitor International's company profile, Procter & Gamble Co, The offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

PROSPECTS FOR PROCTER & GAMBLE CO, THE, IN DOMESTIC ELECTRICAL APPLIANCES MARKET

CORE BUSINESSES

Strong sales in Europe

Braun sales

GROWTH OPPORTUNITIES

Asia-Pacific

North America

Latin America

LIMITED POTENTIAL

Table 1 Procter & Gamble Co, The: Domestic Electrical Appliances World Sector Sales Performance by Volume 2006

Table 2 Procter & Gamble Co, The: Domestic Electrical Appliances Regional Sales Performance by Volume 2006

COMPANY STRATEGY

STRATEGIC OBJECTIVES AND CHALLENGES

Developing markets and lower-income consumers

Innovation

Strength through diversity

Go-to-Market Capability

Scale Leverage

OWNERSHIP EVENTS

Table 3 Procter & Gamble Co, The: World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 4 Procter & Gamble Co, The: World and Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

COMPANY STRUCTURE

Organisational Structure

Summary 1 Procter & Gamble Co, The: Key Facts

PRODUCTION AND DISTRIBUTION

Distribution patterns change after acquisition

BRAND ASSESSMENT

BRAND STRATEGY

BRAUN

CREST SPINBRUSH

GILLETTE

Table 5 Procter & Gamble Co, The: Braun World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 6 Procter & Gamble Co, The: Braun Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

Table 7 Procter & Gamble Co, The: Crest SpinBrush World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 8 Procter & Gamble Co, The: Crest SpinBrush Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

APPENDICES

FINANCIAL SUMMARY

Table 9 Procter & Gamble Co, The: Financial Summary 2003-2007

COMPANY BACKGROUND

Summary 2 Procter & Gamble Co, The: Historical Development

Summary 3 Procter & Gamble Co, The: Subsidiaries 2006

Summary 4 Procter & Gamble Co, The: Domestic Electrical Appliances Brands 2006

Summary 5 Procter & Gamble Co, The: Company Locations

Summary 6 Procter & Gamble Co, The: Websites