RTD Tea in New Zealand
Euromonitor International's RTD Tea in New Zealand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 51 | Publication date: Feb 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Carbonated RTD tea; Still RTD tea
Table of contents
SOFT DRINKS IN NEW ZEALAND : MARKET INSIGHT
EXECUTIVE SUMMARY
The market performs better in 2007
Health and wellness and functionality drive the market
Better times for the market leader – Coca-Cola Amatil (NZ) Ltd
On-trade expanding to offer healthier soft drinks alternatives
The market is heading for a bright future
KEY TRENDS AND DEVELOPMENTS
Soft drinks demand reflects food nutrition and healthy choices
The need for independent assurance when brands fail product claims
Healthier choices without compromising taste
Fast food outlets with untapped opportunities
A compromise formula to change drinking habits in schools
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2002-2007
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2002-2007
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2002-2007
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2002-2007
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2007
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2007
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2007
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2002-2007
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2002-2007
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2002-2007
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2002-2007
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2003-2007
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2007
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2003-2007
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2007
Table 17 Company Shares of Off-trade Soft Drinks by Value 2003-2007
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2004-2007
Table 19 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2007
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007-2012
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2007-2012
Table 26 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2007-2012
Table 27 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2007-2012
APPENDIX
Published Data Comparisons
Table 28 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2002-2007
Table 29 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2002-2007
Table 30 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2003-2007
Table 31 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2007
Table 32 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2003-2007
Table 33 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2007
Table 34 Company Shares of Concentrates (RTD) by Off-trade Volume 2003-2007
Table 35 Brand Shares of Concentrates (RTD) by Off-trade Volume 2004-2007
Table 36 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2007-2012
Table 37 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2007-2012
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - NEW ZEALAND
BARKER FRUIT PROCESSORS LTD - SOFT DRINKS - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Barker Fruit Processors Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 3 Barker Fruit Processors Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 4 Barker Fruit Processors Ltd: Competitive Position 2007
CHARLIE’S GROUP LTD - SOFT DRINKS - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Charlie’s Group Ltd: Key Facts
Summary 6 Charlie’s Group Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 Charlie’s Group Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 8 Charlie’s Group Ltd: Competitive Position 2007
FRUCOR BEVERAGES LTD - SOFT DRINKS - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Frucor Beverages Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 10 Frucor Beverages Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 11 Frucor Beverages Ltd: Competitive Position 2007
OLD FASHIONED FOODS LTD - SOFT DRINKS - NEW ZEALAND
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Old Fashioned Foods Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 13 Old Fashioned Foods Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 14 Old Fashioned Foods Ltd: Competitive Position 2007
RTD TEA IN NEW ZEALAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS