RTD Tea in Norway
Euromonitor International's RTD Tea in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 70 | Publication date: Jun 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Carbonated RTD tea; Still RTD tea
Table of contents
SOFT DRINKS IN NORWAY : MARKET INSIGHT
EXECUTIVE SUMMARY
Strong growth in 2008
Healthy products provide impetus for growth
Coca-Cola Drikker and Ringnes the strongest players
Discounters the strongest channel
Duty increase creates uncertainty
KEY TRENDS AND DEVELOPMENTS
Pepsi Max three times as big as Coca-Cola Zero
High tax and cost environment
From sugarised to sugar free to naturally healthy
Private label keeps its share in a competitive market
Discounters continue to rise
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008
Table 17 Company Shares of Off-trade Soft Drinks by Value 2004-2008
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2005-2008
Table 19 Penetration of Private Label (as sold) by Sector by Volume 2003-2008
Table 20 Penetration of Private Label by Sector by Value 2003-2008
Table 21 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013
Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013
Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013
Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013
Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013
APPENDIX
Published Data Comparisons
DUTY LEVELS
Table 30 Duty on sugared or sweetened soft drinks, 2006-2009
Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008
Table 32 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008
Table 33 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008
Table 34 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008
Table 35 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008
Table 36 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008
Table 37 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008
Table 38 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008
Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013
Table 40 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - NORWAY
FELLESJUICE AS - SOFT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Fellesjuice AS: Key Facts
Summary 3 Fellesjuice AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Fellesjuice AS: Competitive Position 2008
LERUM FABRIKKER AS - SOFT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Lerum Fabrikker AS: Key Facts
Summary 6 Lerum Fabrikker AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Lerum Fabrikker AS: Competitive Position 2008
RINGNES AS - SOFT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Ringnes AS: Key Facts
Summary 9 Ringnes AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 10 Ringnes AS: Production Statistics 2008
Table 41 Ringnes AS: Production by Sector 2007
COMPETITIVE POSITIONING
Summary 11 Ringnes As: Competitive Position 2008
STABBURET AS - SOFT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Stabburet AS: Key Facts
Summary 13 Stabburet AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 14 Stabburet AS: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 15 Stabburet AS: Competitive Position 2008
RTD TEA IN NORWAY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 42 Flavours/Types of RTD Tea % Off-trade Volume 2005-2008
Table 43 Off-trade Sales of RTD Tea by Subsector: Volume 2003-2008
Table 44 Off-trade Sales of RTD Tea by Subsector: Value 2003-2008
Table 45 Off-trade Sales of RTD Tea by Subsector: % Volume Growth 2003-2008
Table 46 Off-trade Sales of RTD Tea by Subsector: % Value Growth 2003-2008
Table 47 Leading Flavours for RTD Tea: % Volume Breakdown 2005-2008
Table 48 Company Shares of RTD Tea by Off-trade Volume 2004-2008
Table 49 Brand Shares of RTD Tea by Off-trade Volume 2005-2008
Table 50 Company Shares of RTD Tea by Off-trade Value 2004-2008
Table 51 Brand Shares of RTD Tea by Off-trade Value 2005-2008
Table 52 Forecast Off-trade Sales of RTD Tea by Subsector: Volume 2008-2013
Table 53 Forecast Off-trade Sales of RTD Tea by Subsector: Value 2008-2013
Table 54 Forecast Off-trade Sales of RTD Tea by Subsector: % Volume Growth 2008-2013
Table 55 Forecast Off-trade Sales of RTD Tea by Subsector: % Value Growth 2008-2013