Rapunzel Naturkost AG

Euromonitor International's company profile, Rapunzel Naturkost AG offers detailed strategic analysis of the company's business, examining its performance in the health of the nation market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Chapters: 8  |  Tables: 10  |  Publication date: Jul 2006
Cost: 
GBP245.00

Table of contents

1. INTRODUCTION

1.1 KEY FACTS

Summary 1 Rapunzel Naturkost AG: Key Facts

2. CORPORATE OVERVIEW

2.1 FINANCIAL PERFORMANCE

Table 1 Rapunzel Naturkost AG: Financial Summary 2000-2004

2.2 GEOGRAPHIC COVERAGE

Chart 1 Rapunzel Naturkost AG: Sales by Region 2004

2.3 BUSINESS FOCUS

3. STRATEGIC OVERVIEW

3.1 OPERATIONAL STRATEGIES

Internal operations

External operations

4. HEALTH AND WELLNESS BUSINESS

4.1 HEALTH AND WELLNESS BUSINESS DEVELOPMENT

4.2 HEALTH AND WELLNESS SALES AND PROFITS

Table 2 Rapunzel Naturkost AG: Health and Wellness Sales 2004

5. PERFORMANCE IN HEALTH AND WELLNESS

5.1 COMPETITIVE CONTEXT

5.2 MARKET POSITIONING

5.3 MARKETING STRATEGIES

5.4 DISTRIBUTION STRATEGIES

6. HEALTH AND WELLNESS PRODUCT AND BRAND ASSESSMENT

6.1 BRAND PORTFOLIO

Summary 2 Rapunzel Naturkost AG: Health and Wellness Brands 2005

6.2 BRAND CASE STUDIES

Rapunzel

Summary 3 Rapunzel Case Study

BioGourmet

Summary 4 BioGourmet Case Study

6.3 NEW PRODUCT DEVELOPMENT

7. STRATEGIC EVALUATION

7.1 RAPUNZEL NATURKOST AG SECTOR POTENTIAL

Table 3 Rapunzel Naturkost AG: World Sales Performance of Key Sectors and Company Presence

7.2 SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

8. APPENDICES

8.1 APPENDIX 1: SUBSIDIARIES AND AFFILIATES OF RAPUNZEL NATURKOST AG

Summary 5 Rapunzel Naturkost AG: Subsidiaries 2006

8.2 APPENDIX 2: WEBSITES OF RAPUNZEL NATURKOST AG

Summary 6 Rapunzel Naturkost AG: Websites

8.3 APPENDIX 3: HISTORY AND CORPORATE DEVELOPMENT

Summary 7 Rapunzel Naturkost AG: Historical Development