SC
Household Care

SC Johnson & Son Inc

Euromonitor International's company profile, SC Johnson & Son Inc offers detailed strategic analysis of the company's business, examining its performance in the household care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Chapters: 6  |  Tables: 21  |  Publication date: Feb 2008
Cost: 
GBP195.00

Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

PROSPECTS FOR HOUSEHOLD CARE

CORE BUSINESSES

Competition from Febreze puts increased pressures on value-added innovations

Increasing demands for natural and fragrances insecticides

Stronger and more value-added products to drive growth in surface care

GROWTH OPPORTUNITIES

Great potential for toilet care products in developing regions

LIMITED POTENTIAL

Polishes challenged by consumer demands for convenience

A more environmental stance to drive growth in spot and stain removers

Table 1 SC Johnson & Son Inc: Household Care World Sector Sales Performance 2006

Table 2 SC Johnson & Son Inc: Household Care Regional Sales Performance 2006

COMPANY STRATEGY

STRATEGIC OBJECTIVES AND CHALLENGES

Organic growth through product innovation

International as well as brand expansion important for growth

Marketing and distribution to support sales developments

Building the business through an environmental stance...

...as well as acquisitions

Increased competition in niche markets

OWNERSHIP EVENTS

Table 3 SC Johnson & Son Inc: World Shares & Rankings in Household Care by Sector 2005-2006

Table 4 SC Johnson & Son Inc: World and Regional Shares in Household Care by Sector 2006

COMPANY STRUCTURE

SC JOHNSON

Summary 1 SC Johnson & Son Inc: Household Care Key Facts

PRODUCTION AND DISTRIBUTION

BRAND ASSESSMENT

BRAND STRATEGY

Global brands supplemented with strong local names

Brand extensions through constant product innovations?

Focusing on a premium brand positioning

Supplying low-cost options as part of its social responsible programme

Growing focus on brand diversification

Large investments in marketing activities

BAYGON

DUCK

GLADE/BRISE

PLEDGE/PRONTO

RAID

Table 5 SC Johnson & Son Inc: Baygon World Shares & Rankings in Household Care by Sector 2005-2006

Table 6 SC Johnson & Son Inc: Baygon Regional Shares in Household Care by Sector 2006

Table 7 SC Johnson & Son Inc: Duck World Shares & Rankings in Household Care by Sector 2005-2006

Table 8 SC Johnson & Son Inc: Duck Regional Shares in Household Care by Sector 2006

Table 9 SC Johnson & Son Inc: Glade/Brise World Shares & Rankings in Household Care by Sector 2005-2006

Table 10 SC Johnson & Son Inc: Glade/Brise Regional Shares in Household Care by Sector 2006

Table 11 SC Johnson & Son Inc: Pledge/Pronto World Shares & Rankings in Household Care by Sector 2005-2006

Table 12 SC Johnson & Son Inc: Pledge/Pronto Regional Shares in Household Care by Sector 2006

Table 13 SC Johnson & Son Inc: Raid World Shares & Rankings in Household Care by Sector 2005-2006

Table 14 SC Johnson & Son Inc: Raid Regional Shares in Household Care by Sector 2006

APPENDICES

FINANCIAL SUMMARY

Table 15 SC Johnson & Son Inc: Financial Summary 2002-2006

COMPANY BACKGROUND

Summary 2 SC Johnson & Son Inc: Historical Development

Summary 3 SC Johnson & Son Inc: Subsidiaries 2006

Summary 4 SC Johnson & Son Inc: Household Care Brands 2006

Summary 5 SC Johnson & Son Inc: Company Locations

Summary 6 SC Johnson & Son Inc: Websites

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