Samsung
Consumer Electronics

Samsung Electronics Co Ltd

Euromonitor International's company profile, Samsung Electronics Co Ltd offers detailed strategic analysis of the company's business, examining its performance in the consumer electronics market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Chapters: 8  |  Tables: 19  |  Publication date: Mar 2005
Cost: 
GBP195.00

Table of contents

1. INTRODUCTION

1.1 KEY FACTS

Summary 1 Samsung Electronics Co Ltd: Key Facts

2. CORPORATE OVERVIEW

2.1 FINANCIAL SUMMARY

Annual growth benefits from record fourth quarter

Operating profit undermined by loss in finance division

Net profit shows erratic performance

Table 1 Samsung Electronics Co Ltd: Financial Summary 1999-2003

2.2 PERFORMANCE INDICATORS

Margins fall as sales grow

Debt/equity ratio falls as retained earning rise

Digital convergence underpins research and development spending growth

Table 2 Samsung Electronics Co Ltd: Performance Indicators 1999-2003

2.3 GEOGRAPHIC COVERAGE

Domestic region dominates sales

Europe emerges as major sales market after America

Table 3 Samsung Electronics Co Ltd: Sales by Region 2000-2003

Table 4 Samsung Electronics Co Ltd: Operating Profit by Region 2000-2003

Chart 1 Samsung Electronics Co Ltd: % Sales by Region 2003

2.4 BUSINESS FOCUS

Device solution benefits from strong memory and TFT-LCD sales

Digital media sluggish, while telecommunications continues expansion

Table 5 Samsung Electronics Co Ltd: Sales by Division 2000-2003

Table 6 Samsung Electronics Co Ltd: Operating Profit by Division 2000-2003

Chart 2 Samsung Electronics Co Ltd: % Sales by Division 2003

2.5 INTERIM RESULTS

Record-breaking quarter drives first half sales

Operating profit more than trebles

3. STRATEGIC OVERVIEW

3.1 OPERATIONAL STRATEGIES

Internal operations

External operations

Summary 2 Samsung Electronics Co Ltd: Business Agreements 2003

4. CONSUMER ELECTRONICS BUSINESS

4.1 CONSUMER ELECTRONICS BUSINESS DEVELOPMENT

4.2 CONSUMER ELECTRONICS NET SALES & PROFITS

Table 7 Samsung Electronics Co Ltd: Consumer Electronics Sales 2000-2003

5. PERFORMANCE IN CONSUMER ELECTRONICS

5.1 COMPETITIVE CONTEXT

5.2 COMPANY WORLD MARKET SHARES

Table 8 Samsung Electronics Co Ltd: World Shares & Rankings in Consumer Electronics by Sector 2002-2003

5.3 COMPANY SHARES BY REGION AND SECTOR

Table 9 Samsung Electronics Co Ltd: Regional Shares in Consumer Electronics by Sector 2003

5.4 MARKETING STRATEGIES

5.5 DISTRIBUTION STRATEGIES

6. CONSUMER ELECTRONICS BRAND ASSESSMENT

6.1 BRAND PORTFOLIO

6.2 NEW PRODUCT DEVELOPMENT

6.3 PRIVATE LABEL MANUFACTURE

6.4 CORE BRANDS

Samsung

Table 10 Samsung Electronics Co Ltd: Samsung World Shares & Rankings in Consumer Electronics by Sector 2002-2003

Table 11 Samsung Electronics Co Ltd: Samsung Regional Shares in Consumer Electronics by Sector 2003

7. CONSUMER ELECTRONICS STRATEGIC EVALUATION

7.1 SAMSUNG ELECTRONICS CO LTD SECTOR POTENTIAL

Table 12 Samsung Electronics Co Ltd: World Sales Performance of Key Sectors of Involvement 2003

7.2 SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

7.3 FUTURE PROSPECTS FOR CONSUMER ELECTRONICS BUSINESS

8. APPENDICES

8.1 APPENDIX 1 – SAMSUNG ELECTRONICS CO LTD BRAND PORTFOLIO

Summary 3 Samsung Electronics Co Ltd: Consumer Electronics Brands 2003

8.2 APPENDIX 2 – SUBSIDIARIES AND AFFILIATES OF SAMSUNG ELECTRONICS CO LTD

Summary 4 Samsung Electronics Co Ltd: Subsidiaries 2003

8.3 APPENDIX 3 – WEBSITES OF SAMSUNG ELECTRONICS CO LTD

Summary 5 Samsung Electronics Co Ltd: Websites

8.4 APPENDIX 4 – HISTORY AND ELECTRONICS CO LTDORATE DEVELOPMENT

Summary 6 Samsung Electronics Co Ltd: Historical Development

8.5 APPENDIX 5 – COMPANY LOCATIONS

Summary 7 Samsung Electronics Co Ltd: Company Locations

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