Spirits in Finland
Euromonitor International's Spirits in Finland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 79 | Publication date: Feb 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Brandy and Cognac; Liqueurs; Other spirits; Rum; Tequila (and Mezcal); Whisk(e)y; White spirits
Table of contents
ALCOHOLIC DRINKS IN FINLAND : MARKET INSIGHT
EXECUTIVE SUMMARY
Volume sales decline as a reaction to the tax increase in early 2008
Consumer prices set to increase
Sinebrychoff Oy AB leads an increasingly competitive market
On-trade channel takes another round of pounding in 2008
Consumer prices predicted to accelerate leading to slower volume growth
KEY TRENDS AND DEVELOPMENTS
Alcohol tax increased in January 2008
Finland’s economy remains strong but GDP growth will slow down
PET and cans invade packaging following abolition of environmental tax
Private label sales enter with brisk pace
Strong demand for low-calorie products
Specialist Retailers
Summary 1 Leading Specialist Retailers 2007
Market Merger and Acquisition Activity
MARKET BACKGROUND
Legislation
TAXATION AND DUTY LEVIES
Table 1 Effects on Alko’s retail prices following the 2008 tax increase
Table 2 Taxation and Duty Levies on Alcoholic Drinks 2008 (after tax increase)
Table 3 Taxation and Duty Levies on Alcoholic Drinks 2007 (prior to 2008 tax increase)
Table 4 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008
Table 5 Selling Margin of a Typical Domestically Produced Beer Brand 2008
Table 6 Selling Margin of a Typical Imported Wine Brand 2008
Table 7 Selling Margin of a Typical Domestically Produced Spirits Brand 2008
OPERATING ENVIRONMENT
Table 8 Consumption of Alcoholic Drinks In Finland by 100% Pure Alcohol in 2003-2007
Table 9 Number of On-trade Establishments by Type 2004-2007
MARKET INDICATORS
Table 10 Retail Consumer Expenditure on Alcoholic Drinks 2003-2008
MARKET DATA
Table 11 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008
Table 12 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008
Table 13 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008
Table 14 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008
Table 15 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008
Table 16 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008
Table 17 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008
Table 18 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008
Table 19 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007
Table 20 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008
Table 21 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008
Table 22 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013
Table 23 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013
Table 24 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013
Table 25 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013
DEFINITIONS
Summary 2 Research Sources
LOCAL COMPANY PROFILES - FINLAND
ALTIA OYJ - ALCOHOLIC DRINKS - FINLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Altia Oyj: Key Facts
Summary 4 Altia Oyj: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 5 Altia Oyj: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 6 Altia Oyj: Competitive Position 2007
HARTWALL OY AB - ALCOHOLIC DRINKS - FINLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Hartwall Oy AB: Key Facts
Summary 8 Hartwall Oy AB: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 9 Hartwall Oy AB: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 10 Hartwall Oy AB: Competitive Position 2007
NOKIAN PANIMO OY - ALCOHOLIC DRINKS - FINLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Nokian Panimo Oy: Key Facts
Summary 12 Nokian Panimo Oy: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Nokian Panimo Oy: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 14 Nokian Panimo Oy: Competitive Position 2007
OLVI OYJ - ALCOHOLIC DRINKS - FINLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Olvi Oyj: Key Facts
Summary 16 Olvi Oyj: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 17 Olvi Oyj: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 18 Olvi Oyj: Competitive Position 2007
SINEBRYCHOFF OY AB - ALCOHOLIC DRINKS - FINLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Sinebrychoff Oy AB: Key Facts
Summary 20 Sinebrychoff Oy AB: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 21 Sinebrychoff Oy AB: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 22 Sinebrychoff Oy AB: Competitive Position 2007
SPIRITS IN FINLAND
HEADLINES
TRENDS
Production, Imports and Exports
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Vodka, gin and other blended Scotch whisky price band methodology
Summary 23 Benchmark Brands – Finland
Published data comparisons
SECTOR DATA
Table 26 Sales of Spirits by Subsector: Total Volume 2003-2008
Table 27 Sales of Spirits by Subsector: Total Value 2003-2008
Table 28 Sales of Spirits by Subsector: % Total Volume Growth 2003-2008
Table 29 Sales of Spirits by Subsector: % Total Value Growth 2003-2008
Table 30 Sales of Spirits by On-trade vs Off-trade Split: Volume 2003-2008
Table 31 Sales of Spirits by On-trade vs Off-trade Split: Value 2003-2008
Table 32 Sales of Spirits by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 33 Sales of Spirits by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 34 Sales of Other Blended Scotch Whisky by Premium/Super-premium Split 2003-2008
Table 35 Sales of Gin by Premium/Super-premium Split 2003-2008
Table 36 Sales of Vodka by Premium/Super-premium Split 2003-2008
Table 37 Sales of Flavoured vs Non-flavoured Vodka 2003-2008
Table 38 Spirits Production, Imports and Exports: Total Volume 2002-2007
Table 39 Spirits Exports by Country of Destination: Total Volume 2002-2007
Table 40 Spirits Exports by Country of Destination: Total Value 2002-2007
Table 41 Spirits Imports by Country of Origin: Total Volume 2002-2007
Table 42 Spirits Imports by Country of Origin: Total Value 2002-2007
Table 43 Whisk(e)y Production, Imports and Exports: Total Volume 2002-2007
Table 44 Brandy & Cognac Production, Imports and Exports: Total Volume 2002-2007
Table 45 Vodka Production, Imports and Exports: Total Volume 2002-2007
Table 46 Gin Production, Imports and Exports: Total Volume 2002-2007
Table 47 Rum Production, Imports and Exports: Total Volume 2002-2007
Table 48 Tequila Production, Imports and Exports: Total Volume 2002-2007
Table 49 Liqueurs Production: Total Volume 2002-2007
Table 50 Company Shares of Spirits by National Brand Owner 2003-2007
Table 51 Company Shares of Spirits by Global Brand Owner 2003-2007
Table 52 Brand Shares of Spirits 2004-2007
Table 53 Forecast Sales of Spirits by Subsector: Total Volume 2008-2013
Table 54 Forecast Sales of Spirits by Subsector: Total Value 2008-2013
Table 55 Forecast Sales of Spirits by Subsector: % Total Volume Growth 2008-2013
Table 56 Forecast Sales of Spirits by Subsector: % Total Value Growth 2008-2013