Spirits in France
Euromonitor International's Spirits in France market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 90 | Publication date: Mar 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Brandy and Cognac; Liqueurs; Other spirits; Rum; Tequila (and mezcal); Whisk(e)y; White spirits
Table of contents
ALCOHOLIC DRINKS IN FRANCE : MARKET INSIGHT
EXECUTIVE SUMMARY
Volume sales decline
Premiumisation of brands
Unchanged top five
Supermarkets/hypermarkets retain off-trade dominance
A similar decline forecast
KEY TRENDS AND DEVELOPMENTS
French consumers prefer premium
L’Apéro – the apéritif re-invented
Rosé on the rise
On-trade still suffering
Rising costs may lead to increasing prices
Specialist retailers – fighting the big grocery chains
Summary 1 Leading Specialist Retailers 2007
Market Merger and Acquisition Activity
Summary 2 Speculated Merger and Acquisition Activity 2006-2007
MARKET BACKGROUND
Legislation
TAXATION AND DUTY LEVIES
Summary 3 Taxation and Duty Levies on Alcoholic Drinks 2007
Table 1 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2007
Table 2 Selling Margin of a Typical Domestically Produced Beer Brand 2007 – Kronenbourg 1664
Table 3 Selling Margin of a Typical Domestically Produced Wine Brand 2007 – Cellier des Dauphins
Table 4 Selling Margin of a Typical Imported Wine Brand 2007 – Du Toitskloof Sauvignon Blanc
Table 5 Selling Margin of a Typical Domestically Produced Spirits Brand 2007 – Rémy Martin
Table 6 Selling Margin of a Typical Imported Spirits Brand 2007 – William Peel
OPERATING ENVIRONMENT
MARKET INDICATORS
Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2002-2007
MARKET DATA
Table 8 Sales of Alcoholic Drinks by Sector: Total Volume 2002-2007
Table 9 Sales of Alcoholic Drinks by Sector: Total Value 2002-2007
Table 10 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2002-2007
Table 11 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2002-2007
Table 12 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Volume 2007
Table 13 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Value 2007
Table 14 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Volume 2007
Table 15 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Value 2007
Table 16 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2006
Table 17 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2007
Table 18 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2007
Table 19 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2007-2012
Table 20 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2007-2012
Table 21 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2007-2012
Table 22 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2007-2012
DEFINITIONS
Summary 4 Research Sources
LOCAL COMPANY PROFILES - FRANCE
BAVARIA FRANCE SA - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Bavaria France SA: Key Facts
Summary 6 Bavaria France SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Bavaria France SA: Competitive Position 2006
BRASSERIES KRONENBOURG SA - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Brasseries Kronenbourg SA: Key Facts
Summary 9 Brasseries Kronenbourg SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 10 Brasseries Kronenbourg SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 11 Brasseries Kronenbourg SA: Competitive Position 2006
CASTEL FRèRES - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Castel Frères: Key Facts
Summary 13 Castel Frères: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Castel Frères: Competitive Position 2006
CENTRE VINICOLE - NICOLAS FEUILLATTE - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Centre Vinicole – Nicolas Feuillatte: Key Facts
Summary 16 Centre Vinicole – Nicolas Feuillatte: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 17 Centre Vinicole – Nicolas Feuillatte: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 18 Centre Vinicole – Nicolas Feuillatte: Competitive Position 2006
HEINEKEN ENTREPRISE SAS - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Heineken Entreprise SAS: Key Facts
Summary 20 Heineken Entreprise SAS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 21 Heineken Entreprise SAS: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 22 Heineken Entreprise SAS: Competitive Position 2006
INBEV FRANCE SAS - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 23 InBev France SAS: Key Facts
Summary 24 InBev France SAS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 25 InBev France SAS: Competitive Position 2006
LA MARTINIQUAISE SVS - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 26 La Martiniquaise SVS: Key Facts
Summary 27 La Martiniquaise SVS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 28 La Martiniquaise SVS: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 29 La Martiniquaise SVS: Competitive Position 2006
MARIE BRIZARD & ROGER INTERNATIONAL SAS - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 30 Marie Brizard & Roger International SA: Key Facts
Summary 31 Marie Brizard & Roger International SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 32 Marie Brizard & Roger International SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 33 Marie Brizard & Roger International SA: Competitive Position 2006
RéMY COINTREAU GROUP - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 34 Rémy Cointreau Group: Key Facts
Summary 35 Rémy Cointreau Group: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 36 Rémy Cointreau Group: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 37 Rémy Cointreau Group: Competitive Position 2006
RICARD SA - ALCOHOLIC DRINKS - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 38 Ricard SA: Key Facts
Summary 39 Ricard SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 40 Ricard SA: Competitive Position 2006
SPIRITS IN FRANCE
HEADLINES
TRENDS
Production, Imports and Exports
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Vodka, gin and other blended Scotch whisky price band methodology
Table 23 Benchmark Brands – France
Published data comparisons
SECTOR DATA
Table 24 Sales of Spirits by Subsector: Total Volume 2002-2007
Table 25 Sales of Spirits by Subsector: Total Value 2002-2007
Table 26 Sales of Spirits by Subsector: % Total Volume Growth 2002-2007
Table 27 Sales of Spirits by Subsector: % Total Value Growth 2002-2007
Table 28 Sales of Spirits by On-trade vs Off-trade split: Volume 2002-2007
Table 29 Sales of Spirits by On-trade vs Off-trade split: Value 2002-2007
Table 30 Sales of Spirits by On-trade vs Off-trade split: % Volume Growth 2002-2007
Table 31 Sales of Spirits by On-trade vs Off-trade split: % Value Growth 2002-2007
Table 32 Sales of Blended Scotch Whisky by Premium/Super-premium Split 2004-2007
Table 33 Sales of Gin by Premium/Super-premium Split 2004-2007
Table 34 Sales of Vodka by Premium/Super-premium Split 2004-2007
Table 35 Sales of Flavoured vs Non-flavoured Vodka 2004-2007
Table 36 Spirits Production, Imports and Exports: Total Volume 2001-2006
Table 37 Whisk(e)y Production, Imports and Exports: Total Volume 2001-2006
Table 38 Brandy & Cognac Production, Imports and Exports: Total Volume 2001-2006
Table 39 Vodka Production, Imports and Exports: Total Volume 2001-2006
Table 40 Gin Production, Imports and Exports: Total Volume 2001-2006
Table 41 Rum Production, Imports and Exports: Total Volume 2001-2006
Table 42 Tequila Production, Imports and Exports: Total Volume 2001-2006
Table 43 Liqueurs Production: Total Volume 2001-2006
Table 44 Company Shares of Spirits by National Brand Owner 2002-2006
Table 45 Company Shares of Spirits by Global Brand Owner 2002-2006
Table 46 Brand Shares of Spirits 2003-2006
Table 47 Forecast Sales of Spirits by Subsector: Total Volume 2007-2012
Table 48 Forecast Sales of Spirits by Subsector: Total Value 2007-2012
Table 49 Forecast Sales of Spirits by Subsector: % Total Volume Growth 2007-2012
Table 50 Forecast Sales of Spirits by Subsector: % Total Value Growth 2007-2012