Suntory Ltd
Euromonitor International's company profile, Suntory Ltd offers detailed strategic analysis of the company's business, examining its performance in the soft drinks market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 5 | Tables: 20 | Publication date: May 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
GROWTH STRATEGIES AND FUTURE PROSPECTS
CORE BUSINESSES
Product differentiation attracting consumer interests
Oolong tea offers prospects
GROWTH OPPORTUNITIES
Leveraging core brand’s equity
Capitalising on China’s growth
Increasingly active in Southeast Asia
IMPORTED WATER OPPORTUNITY
LIMITED POTENTIAL
Challenge in carbonates
Rivals in RTD coffee business
Table 1 Suntory Ltd: Soft Drinks World Sector Sales Performance by Volume 2007
Table 2 Suntory Ltd: Soft Drinks World Sector Sales Performance by Value 2007
Table 3 Suntory Ltd: Soft Drinks Regional Sales Performance by Volume 2007
Table 4 Suntory Ltd: Soft Drinks Regional Sales Performance by Value 2007
Table 5 Suntory Ltd: World Shares & Rankings in Soft Drinks by Sector by Volume 2006-2007
Table 6 Suntory Ltd: World Shares & Rankings in Soft Drinks by Sector by Value 2006-2007
Table 7 Suntory Ltd: World and Regional Shares in Soft Drinks by Sector by Volume 2007
Table 8 Suntory Ltd: World and Regional Shares in Soft Drinks by Sector by Value 2007
CORPORATE OVERVIEW
SUNTORY LTD
External business agreements are well implemented
Summary 1 Suntory Ltd: Soft Drinks Key Facts by Volume
Summary 2 Suntory Ltd: Soft Drinks Key Facts by Value
PRODUCTION AND DISTRIBUTION
Bottling for PepsiCo
Strong vending operations
Thinner PET bottles
Leveraging foreign production
Cost reduction
On-trade operations
BRAND ASSESSMENT
BRAND STRATEGY
Bold in operating foreign brands
SUNTORY
Table 9 Suntory Ltd: Suntory World Shares & Rankings in Soft Drinks by Sector by Volume 2006-2007
Table 10 Suntory Ltd: Suntory World Shares & Rankings in Soft Drinks by Sector by Value 2006-2007
Table 11 Suntory Ltd: Suntory Regional Shares in Soft Drinks by Sector by Volume 2007
Table 12 Suntory Ltd: Suntory Regional Shares in Soft Drinks by Sector by Value 2007
APPENDICES
FINANCIAL SUMMARY
Table 13 Suntory Ltd: Financial Summary 2002-2006
COMPANY BACKGROUND
Summary 3 Suntory Ltd: Historical Development
Summary 4 Suntory Ltd: Subsidiaries 2007
Summary 5 Suntory Ltd: Soft Drinks Brands 2007
Summary 6 Suntory Ltd: Company Locations
Summary 7 Suntory Ltd: Websites