Surface Care in Colombia
Euromonitor International's Surface Care in Colombia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 36 | Publication date: Oct 2006
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Bathroom cleaners; Descalers; Drain openers; Floor cleaners; Household antiseptics/disinfectants; Kitchen cleaners; Multi-purpose cleaners; Oven cleaners; Scouring agents; Window/glass cleaners; Wipes and floor cleaning systems
Table of contents
HOUSEHOLD CARE IN COLOMBIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Modest growth in constant value terms
JGB returns to chlorine bleach
Only air care offers aesthetic products
Colgate forced to invest in Fab
Independents and supermarkets dominate distribution
KEY TRENDS AND DEVELOPMENTS
Increased consumer confidence
Growth of private label products
Growing competition between domestic and multinational companies
Green trend evolving
MARKET INDICATORS
Table 1 Households 2000-2005
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2000-2005
Table 3 Sales of Household Care by Sector: % Value Growth 2000-2005
Table 4 Household Care Company Shares 2001-2005
Table 5 Household Care Brand Shares 2002-2005
Table 6 Sales of Household Care by Distribution Format: % Analysis 1999/2004
Table 7 Sales of Household Care by Sector and Distribution Format: % Analysis 2004
Table 8 Penetration of Private Label by Sector 2001- 2004
Table 9 Forecast Sales of Household Care by Sector: Value 2005-2010
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2005-2010
DEFINITIONS
LOCAL COMPANY PROFILES - COLOMBIA
AZUL K SA - HOUSEHOLD CARE - COLOMBIA
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Azul K SA: Key Facts
Summary 2 Azul K SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 3 Azul K SA Production Statistics 2004
COMPETITIVE POSITIONING
BEISBOL DE COLOMBIA SCA - HOUSEHOLD CARE - COLOMBIA
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Beisbol de Colombia SCA: Key Facts
Summary 5 Beisbol de Colombia SCA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 6 Beisbol de Colombia SCA: Production Statistics 2004
COMPETITIVE POSITIONING
Summary 7 Beisbol de Colombia: Competitive Position 2005
BRINSA SA - HOUSEHOLD CARE - COLOMBIA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Brinsa SA: Key Facts
Summary 9 Brinsa SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 Brinsa SA: Competitive Position 2005
CASA LUKER SA - HOUSEHOLD CARE - COLOMBIA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Casa Luker SA: Key Facts
Summary 12 Casa Luker SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Casa Luker SA: Production Statistics 2004
COMPETITIVE POSITIONING
DETERGENTES SA - HOUSEHOLD CARE - COLOMBIA
STRATEGIC DIRECTION
KEY FACTS
Summary 14 Detergentes SA: Key Facts
Summary 15 Detergentes SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 16 Detergentes SA: Competitive Position 2005
SURFACE CARE IN COLOMBIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Surface Care by Subsector: Value 2000-2005
Table 12 Sales of Surface Care by Subsector: % Value Growth 2000-2005
Table 13 Surface Care Company Shares 2001-2005
Table 14 Surface Care Brand Shares 2002-2005
Table 15 Forecast Sales of Surface Care by Subsector: Value 2005-2010
Table 16 Forecast Sales of Surface Care by Subsector: % Value Growth 2005-2010
Table 17 Sales of Wipes by Type: Value 2000-2005
Table 18 Sales of Wipes by Type: % Value Growth 2000-2005
Table 19 Wipes Company Shares 2001-2005
Table 20 Wipes Brand Shares 2002-2005