Surface Care in Switzerland
Euromonitor International's Surface Care in Switzerland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 33 | Publication date: Jul 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Bathroom cleaners; Descalers; Drain openers; Floor cleaners; Household antiseptics/disinfectants; Household care wipes and floor cleaning systems; Kitchen cleaners; Multi-purpose cleaners; Oven cleaners; Scouring agents; Window/glass cleaners
Table of contents
HOUSEHOLD CARE IN SWITZERLAND : MARKET INSIGHT
EXECUTIVE SUMMARY
Convenience drives growth in household care
Energy saving is becoming an important aspect for household care
Private label producer leads household care
Expansion of Aldi is driving the growth of discounters
High tech materials provide forecast threat to growth
KEY TRENDS AND DEVELOPMENTS
Concentration in retailing is continuing to increase
Migros is the undisputed market leader
Booming economy benefits more expensive convenience products
Eco-friendliness reaches the mainstream
Combining functions increases convenience
Fragrances are a mark of distinction
MARKET INDICATORS
Table 1 Households 2002-2007
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2002-2007
Table 3 Sales of Household Care by Sector: % Value Growth 2002-2007
Table 4 Household Care Company Shares 2003-2007
Table 5 Household Care Brand Shares 2004-2007
Table 6 Penetration of Private Label by Sector 2003-2007
Table 7 Sales of Household Care by Distribution Format: % Analysis 2002-2007
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2007
Table 9 Forecast Sales of Household Care by Sector: Value 2007-2012
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2007-2012
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - SWITZERLAND
DüRING AG - HOUSEHOLD CARE - SWITZERLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Düring AG: Key Facts
Summary 3 Düring AG: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Düring AG: Competitive Position 2007
FRIEKE GROUP - HOUSEHOLD CARE - SWITZERLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Frieke Group: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 6 Frieke Group: Production Statistics 2007
COMPETITIVE POSITIONING
HELD AG - HOUSEHOLD CARE - SWITZERLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Held AG: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 8 Held AG: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 9 Held AG: Competitive Position 2007
MIFA AG - HOUSEHOLD CARE - SWITZERLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Mifa AG: Key Facts
Summary 11 Mifa AG: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 12 Mifa AG: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 13 Mifa AG: Competitive Position 2007
SURFACE CARE IN SWITZERLAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Surface Care by Subsector: Value 2002-2007
Table 12 Sales of Surface Care by Subsector: % Value Growth 2002-2007
Table 13 Sales of Wipes by Type: Value 2002-2007
Table 14 Sales of Wipes by Type: % Value Growth 2002-2007
Table 15 Surface Care Company Shares 2003-2007
Table 16 Surface Care Brand Shares 2004-2007
Table 17 Wipes Company Shares 2003-2007
Table 18 Wipes Brand Shares 2004-2007
Table 19 Forecast Sales of Surface Care by Subsector: Value 2007-2012
Table 20 Forecast Sales of Surface Care by Subsector: % Value Growth 2007-2012