Tea
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Tea in Belgium

Belgium

Euromonitor International's Tea in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 37  |  Publication date: Jul 2007
Cost: 
GBP450.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Black speciality tea; Black standard tea; Fruit/herbal tea; Green tea; Instant tea; Other tea

Table of contents

HOT DRINKS IN BELGIUM : MARKET INSIGHT

EXECUTIVE SUMMARY

Coffee pods, health and wellness and premiumisation boost further hot drinks sales

Retail outlets dominate the market at the expense of foodservice

Douwe Egberts SA still leader in an unchanged competitive environment

Continuous volume growth anticipated despite price erosion

KEY TRENDS AND DEVELOPMENTS

More favourable outlook despite the competition from soft drinks

More convenience for single people and those with increasingly hectic lifestyles

Private label could erode the added value of coffee pods

Health and wellness should play an increasing role

On-trade to yield market share to off-trade

Mass distribution outlets increasing dominant presence

Mainstream players will focus on the best concepts

MARKET DATA

Table 1 Sales of Hot Drinks by Sector: Volume 2001-2006

Table 2 Sales of Hot Drinks by Sector: Value 2001-2006

Table 3 Sales of Hot Drinks by Sector: % Volume Growth 2001-2006

Table 4 Sales of Hot Drinks by Sector: % Value Growth 2001-2006

Table 5 Hot Drinks Company Shares by Value 2002-2006

Table 6 Hot Drinks Brand Shares by Value 2003-2006

Table 7 Penetration of Private Label by Sector 2002-2006

Table 8 Sales of Hot Drinks by Distribution Format: % Analysis 2001/2006

Table 9 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2006

Table 10 Forecast Sales of Hot Drinks by Sector: Volume 2006-2011

Table 11 Forecast Sales of Hot Drinks by Sector: Value 2006-2011

Table 12 Forecast Sales of Hot Drinks by Sector: % Volume Growth 2006-2011

Table 13 Forecast Sales of Hot Drinks by Sector: % Value Growth 2006-2011

APPENDIX

Production/Imports/Exports

Published Data Comparisons

DEFINITIONS

LOCAL COMPANY PROFILES - BELGIUM

CAFéS LIéGEOIS SA - HOT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 1 Cafés Liégeois SA: Key Facts

Summary 2 Cafés Liégeois SA: Operational Indicators

COMPANY BACKGROUND AND PRODUCTION

Summary 3 Cafés Liégeois SA: Production Statistics 2006

COMPETITIVE POSITIONING

DELHAIZE 'LE LION' SA - HOT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 4 Delhaize Le Lion SA: Key Facts

Summary 5 Delhaize Le Lion SA: Operational Indicators

COMPANY BACKGROUND AND PRODUCTION

COMPETITIVE POSITIONING

EDEL SA - HOT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Edel SA: Key Facts

Summary 7 Edel SA: Operational Indicators

COMPANY BACKGROUND AND PRODUCTION

Summary 8 Edel SA: Production Statistics 2006

COMPETITIVE POSITIONING

ROMBOUTS KOFFIE NV - HOT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Rombouts Koffie NV: Key Facts

Summary 10 Rombouts Koffie NV: Operational Indicators

COMPANY BACKGROUND AND PRODUCTION

Summary 11 Rombouts Koffie NV Production Statistics 2006

COMPETITIVE POSITIONING

Summary 12 Rombouts Koffie NV: Competitive Position 2006

TEA IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 14 Sales of Tea by Subsector: Volume 2001-2006

Table 15 Sales of Tea by Subsector: Value 2001-2006

Table 16 Sales of Tea by Subsector: % Volume Growth 2001-2006

Table 17 Sales of Tea by Subsector: % Value Growth 2001-2006

Table 18 Fruit/Herbal Tea by Type: % Off-trade Volume 2005-2006

Table 19 Other Tea by Type: % Off-trade Volume 2005-2006

Table 20 Tea Company Shares 2002-2006

Table 21 Tea Brand Shares 2003-2006

Table 22 Forecast Sales of Tea by Subsector: Volume 2006-2011

Table 23 Forecast Sales of Tea by Subsector: Value 2006-2011

Table 24 Forecast Sales of Tea by Subsector: % Volume Growth 2006-2011

Table 25 Forecast Sales of Tea by Subsector: % Value Growth 2006-2011

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