Tea in Denmark
Euromonitor International's Tea in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of duty paid retail volume and value sales, illicit trade volume, company and brand shares, pricing, distribution and production data
Tables: 53 | Publication date: Apr 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Black tea; Fruit/herbal tea; Green tea; Instant tea; Other tea
Table of contents
HOT DRINKS IN DENMARK : MARKET INSIGHT
EXECUTIVE SUMMARY
Volume sales record decrease
Health and wellness trend impacts sales development
Danish hot drinks sales are concentrated
Distribution is the domain of the mass retailer
Forecast suggests continued volume decline
KEY TRENDS AND DEVELOPMENTS
Economic slowdown dampens consumer confidence
The ‘green’ consumer
Growth of single households
Health and wellness concerns shape sales
Coffee consumption patterns changing
MARKET DATA
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2003-2008
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2003-2008
Table 3 Retail Sales of Hot Drinks by Sector: Volume 2003-2008
Table 4 Retail Sales of Hot Drinks by Sector: Value 2003-2008
Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2003-2008
Table 7 Total Sales of Hot Drinks by Sector: Total Volume 2003-2008
Table 8 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2003-2008
Table 9 Hot Drinks Company Shares by Value 2004-2008
Table 10 Hot Drinks Brand Shares by Value 2005-2008
Table 11 Penetration of Private Label by Sector 2004-2008
Table 12 Sales of Hot Drinks by Distribution Format: % Analysis 2003-2008
Table 13 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2008
Table 14 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2008-2013
Table 15 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2008-2013
Table 16 Forecast Retail Sales of Hot Drinks by Sector: Volume 2008-2013
Table 17 Forecast Retail Sales of Hot Drinks by Sector: Value 2008-2013
Table 18 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 19 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2008-2013
Table 20 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2008-2013
Table 21 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 22 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2008-2013
Table 23 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2008-2013
APPENDIX
Published Data Comparisons
Production/Import/Export Data
Table 24 Imports of Hot Drinks by Sector 2001-2007
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - DENMARK
BKI KAFFE A/S - HOT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 2 BKI Kaffe A/S: Key Facts
Summary 3 BKI Kaffe A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 BKI Kaffe A/S: Competitive Position 2008
HAUGEN-GRUPPEN DENMARK AS - HOT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Haugen-Gruppen Denmark A/S: Key Facts
Summary 6 Haugen-Gruppen Denmark A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Haugen-Gruppen Denmark A/S: Competitive Position 2008
PETER LARSEN KAFFE A/S - HOT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Peter Larsen Kaffe A/S: Key Facts
Summary 9 Peter Larsen Kaffe A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 Peter Larsen Kaffe A/S: Competitive Position 2008
URTEKRAM A/S - HOT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Urtekram A/S: Key Facts
Summary 12 Urtekram A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 13 Urtekram A/S: Competitive Position 2008
TEA IN DENMARK
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 25 Fruit/Herbal Tea by Type: % Off-trade Volume 2005-2008
Table 26 Other Tea by Type: % Off-trade Volume 2005-2008
Table 27 Retail Sales of Tea by Subsector: Volume 2003-2008
Table 28 Retail Sales of Tea by Subsector: Value 2003-2008
Table 29 Retail Sales of Tea by Subsector: % Volume Growth 2003-2008
Table 30 Retail Sales of Tea by Subsector: % Value Growth 2003-2008
Table 31 Tea Company Shares 2004-2008
Table 32 Tea Brand Shares 2005-2008
Table 33 Forecast Retail Sales of Tea by Subsector: Volume 2008-2013
Table 34 Forecast Retail Sales of Tea by Subsector: Value 2008-2013
Table 35 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2008-2013
Table 36 Forecast Retail Sales of Tea by Subsector: % Value Growth 2008-2013
Table 37 Forecast Retail Sales of Tea by Subsector: Volume 2008-2013
Table 38 Forecast Retail Sales of Tea by Subsector: Value 2008-2013
Table 39 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2008-2013
Table 40 Forecast Retail Sales of Tea by Subsector: % Value Growth 2008-2013