Tea in Norway
Euromonitor International's Tea in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of duty paid retail volume and value sales, illicit trade volume, company and brand shares, pricing, distribution and production data
Tables: 54 | Publication date: Apr 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Black tea; Fruit/herbal tea; Green tea; Instant tea; Other tea
Table of contents
HOT DRINKS IN NORWAY : MARKET INSIGHT
EXECUTIVE SUMMARY
Strong tradition and new trends ensure dynamic volume and value sales
Younger generation takes on new trends
Two Norwegian giants dominate value sales
Supermarkets/hypermarkets and discounters dominate volume sales
Healthy volume and value growth forecast
KEY TRENDS AND DEVELOPMENTS
Traditional black coffee remains popular due to tradition
Coffee machines boost on-trade volume sales
Low-fat and reduced-sugar brands become more popular
Fairtrade a political issue in Norway
Coffee pod machines become more popular
MARKET DATA
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2003-2008
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2003-2008
Table 3 Retail Sales of Hot Drinks by Sector: Volume 2003-2008
Table 4 Retail Sales of Hot Drinks by Sector: Value 2003-2008
Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2003-2008
Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2003-2008
Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2003-2008
Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2003-2008
Table 11 Hot Drinks Company Shares by Value 2004-2008
Table 12 Hot Drinks Brand Shares by Value 2005-2008
Table 13 Penetration of Private Label by Sector 2004-2008
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2003-2008
Table 15 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2008
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2008-2013
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2008-2013
Table 18 Forecast Retail Sales of Hot Drinks by Sector: Volume 2008-2013
Table 19 Forecast Retail Sales of Hot Drinks by Sector: Value 2008-2013
Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 21 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2008-2013
Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2008-2013
Table 23 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 24 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2008-2013
Table 25 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2008-2013
APPENDIX
Published Data Comparisons
Production/Import/Export Data
Table 26 Production/Imports/Exports/Apparent Consumption of Coffee 2002-2007
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - NORWAY
COOP NORGE KAFFE AS - HOT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Coop Kaffe AS: Key Facts
Summary 3 Coop Kaffe AS: Operational Indicators
COMPANY BACKGROUND
Summary 4 Coop Kaffe AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 5 Coop Norge AS: Competitive Position 2008
HAUGEN-GRUPPEN A/S - HOT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Haugen-Gruppen A/S: Key Facts
Summary 7 Haugen-Gruppen A/S: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 8 Haugen-Gruppen A/S: Competitive Position 2008
JOH JOHANNSON KAFFE AS - HOT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Joh Johannson Kaffe AS: Key Facts
Summary 10 Joh Johannson Kaffe AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Joh Johannson Kaffe AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 12 Joh Johannson Kaffe AS: Competitive Position 2008
KAFFEHUSET FRIELE AS - HOT DRINKS - NORWAY
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Kaffehuset Friele AS: Key Facts
Summary 14 Kaffehuset Friele AS: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 Kaffehuset Friele AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 16 Kaffehuset Friele AS: Competitive Position 2007
TEA IN NORWAY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 27 Fruit/Herbal Tea by Type: % Off-trade Volume 2005-2008
Table 28 Other Tea by Type: % Off-trade Volume 2005-2008
Table 29 Retail Sales of Tea by Subsector: Volume 2003-2008
Table 30 Retail Sales of Tea by Subsector: Value 2003-2008
Table 31 Retail Sales of Tea by Subsector: % Volume Growth 2003-2008
Table 32 Retail Sales of Tea by Subsector: % Value Growth 2003-2008
Table 33 Tea Company Shares 2004-2008
Table 34 Tea Brand Shares 2005-2008
Table 35 Forecast Retail Sales of Tea by Subsector: Volume 2008-2013
Table 36 Forecast Retail Sales of Tea by Subsector: Value 2008-2013
Table 37 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2008-2013
Table 38 Forecast Retail Sales of Tea by Subsector: % Value Growth 2008-2013