Tea in Vietnam
Euromonitor International's Tea in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Get immediate access to strategic market analysis when you buy reports online
Tables: 32 | Publication date: Dec 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Black speciality tea; Black standard tea; Fruit/herbal tea; Green tea; Instant tea; Other tea
Table of contents
HOT DRINKS IN VIETNAM : MARKET INSIGHT
EXECUTIVE SUMMARY
High Growth for All Three Sectors in 2007
Large Domestic Production for Export
Domestic Producers Dominate Coffee but Not Tea
Strong Potential Left in Fresh Coffee and Black Tea Varieties
KEY TRENDS AND DEVELOPMENTS
Vietnam Benefits from High Economic Growth
Domestic Consumption Remains Limited
Price of Coffee Beans Has Declined Sharply
Domestic Coffee Producers Dominate
MARKET DATA
Table 1 Sales of Hot Drinks by Sector: Volume 2001-2006
Table 2 Sales of Hot Drinks by Sector: Value 2001-2006
Table 3 Sales of Hot Drinks by Sector: % Volume Growth 2001-2006
Table 4 Sales of Hot Drinks by Sector: % Value Growth 2001-2006
Table 5 Hot Drinks Company Shares by Value 2002-2006
Table 6 Hot Drinks Brand Shares by Value 2003-2006
Table 7 Sales of Hot Drinks by Distribution Format: % Analysis 2001/2006
Table 8 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2006
Table 9 Forecast Sales of Hot Drinks by Sector: Volume 2006-2011
Table 10 Forecast Sales of Hot Drinks by Sector: Value 2006-2011
Table 11 Forecast Sales of Hot Drinks by Sector: % Volume Growth 2006-2011
Table 12 Forecast Sales of Hot Drinks by Sector: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - VIETNAM
HUNG PHAT CO LTD - HOT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Hung Phat Company Ltd: Key Facts
Summary 2 Hung Phat Company Ltd: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
TAM CHAU TEA & COFFEE CO LTD - HOT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Tam Chau Tea & Coffee Co Ltd: Key Facts
Summary 4 Tam Chau Tea & Coffee Co Ltd: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
Summary 5 Tam Chau Tea & Coffee Co Ltd: Production Statistics 2006
COMPETITIVE POSITIONING
TRUNG NGUYEN COFFEE CO LTD - HOT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Trung Nguyen Coffee Co Ltd: Key Facts
Summary 7 Trung Nguyen Coffee Co Ltd: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
VINACAFE - VIETNAM NATIONAL COFFEE CORP - HOT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Vinacafe - Vietnam National Coffee Corp: Key Facts
Summary 9 Vinacafe - Vietnam National Coffee Corp: Operational Indicators 2004-2006
COMPANY BACKGROUND
PRODUCTION
Summary 10 Vinacafe - Vietnam National Coffee Corp: Production Statistics 2006
COMPETITIVE POSITIONING
TEA IN VIETNAM
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 13 Sales of Tea by Subsector: Volume 2001-2006
Table 14 Sales of Tea by Subsector: Value 2001-2006
Table 15 Sales of Tea by Subsector: % Volume Growth 2001-2006
Table 16 Sales of Tea by Subsector: % Value Growth 2001-2006
Table 17 Tea Company Shares 2002-2006
Table 18 Tea Brand Shares 2003-2006
Table 19 Forecast Sales of Tea by Subsector: Volume 2006-2011
Table 20 Forecast Sales of Tea by Subsector: Value 2006-2011
Table 21 Forecast Sales of Tea by Subsector: % Volume Growth 2006-2011
Table 22 Forecast Sales of Tea by Subsector: % Value Growth 2006-2011