The World Market for Asian Speciality Drinks
Euromonitor International's The World Market for Asian Speciality Drinks market report offers a comprehensive guide to the size and shape of the market at an international level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Chapters: 2 | Publication date: Jan 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Regional coverage
Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East
Table of contents
KEY DRIVERS AND PROSPECTS
HEADLINES
Chart 1 Global Sector Sales of Asian Speciality Drinks 2001-2006
RISING HEALTH AWARENESS SPURS DYNAMIC GROWTH IN ASIAN SPECIALITY DRINKS
ASIAN STILL RTD TEA IS THE DOMINANT AND MOST DYNAMIC CATEGORY
OTHER CATEGORIES PALE IN COMPARISON
Outlook
Impact
GLOBAL AND REGIONAL COMPETITIVE LANDSCAPE
HEADLINES
ITO EN'S OI OCHA RTD GREEN TEA LEADS THE MARKET
SUNTORY'S IUEMON CHA BRAND CONTRIBUTES TO GOOD GROWTH
THE COCA-COLA COMPANY STRUGGLES TO KEEP UP WITH COMPETITORS IN JAPAN
GUANGZHOU PHARMACEUTICAL PROMOTES HEALTHY CHINESE CONCEPT
Chart 2 Global Company Shares of Asian Speciality Drinks 2001-2006
Chart 3 Global Brand Shares of Asian Speciality Drinks 2001-2006