Tobacco in Belarus
Euromonitor International's Tobacco in Belarus market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of duty paid retail volume and value sales, illicit trade volume, company and brand shares, pricing, distribution and production data.
Tables: 87 | Publication date: Dec 2008
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Executive summary
Strong Government Control Over Tobacco Market
In 2008 the government keeps maintaining strong regulatory control over the Belarusian tobacco market. Since 2002 both production and import of tobacco products were regulated by quotas, which have been set by a cabinet minister. From 1st January 2008 quoting of the tobacco import was cancelled, but State monopoly over all tobacco import was implemented instead. The right to import all tobacco products was given to one state owned company, Belarustorg RUE; all companies, which were previously engaged with tobacco import and distribution, remained distributors only. For 2008, the government has imposed a production quota for cigarettes of 19 billion sticks, which was increased by 0.5 billion during 2008. The production quota for cigarettes for 2009 was set at 19.9 billion sticks.
Licensed Manufacturing of Cigarettes Kept Increasing
Local authorities are stimulating the manufacture of international cigarette brands in local factories. In 2008 Neman Tobacco Factory Grodno produced five brands under licence from British American Tobacco Plc, namely Alliance (from July 2005), Viceroy (from June 2006), Pall Mall (from July 2007), Lucky Strike (from August 2007) and Kent (from January 2008). The company plans to open licence manufacturing of slim/super slim cigarettes in the nearest future. The equipment has already been purchased, installed and tested.
Private company Tabak-Invest SP was, in 2008, manufacturing six international brands, five of them – Magna (from January 2005), Monte Carlo (from January 2005), Winston (from January 2006), More (from January 2006) and Camel (from January 2007) – under licence from Japan Tobacco Inc and brand West (from August 2006) - under licence from Imperial Tobacco Group Plc.
Philip Morris Cos Inc still does not have licence-manufacturing capacity in Belarus.
Tobacco Products Import
Import of cigarettes decreased in 2008 comparing with import in 2007, from 1.5 billion sticks to 0.9 billion. The Belarusian government plans to lower imports of cigarettes to a minimal level of 0.5 billion sticks by the end of 2010. Cigarettes of only three multinational companies were imported in 2008 – British American Tobacco Plc (brands Dunhill, Vogue, Pall Mall Slim and Kent Nanotek), JT Inc (brands Sobranie, Camel Natural Flavour, Winston Superslims, Mild Seven and Glamour) and Imperial Tobacco Group Plc (brands R1, Davidoff and Style). Brands of Philip Morris Cos Inc were not imported in 2008 at all.
Import of cigars decreased from 70 thousand units in 2007 to 43 thousand in 2008, import of cigarillos dropped from 2.2 million units in 2007 to 1 million in 2008, and import of smoking tobacco decreased from 2.72 tonnes to 2.46 tonnes.
Tobacco Products growth to Slow Down Over Forecast period
Cigarettes in Belarus are expected to register very moderate volume growth over the forecast period by 2%. Volume growth will be supported by increased of mid tar, low tar and ultra low tar cigarettes sectors, while high tar cigarettes will demonstrate decline in volume due to the changing of consumption structure. Value growth will surpass volume growth, due to the increasing consumption of more expensive cigarettes.
Future Bans
Belarus as the country, which has signed and ratified the WHO Framework Convention on Tobacco Control (FCTC), is required to establish a number of restrictions and bans on tobacco consumption, sales and advertising. A total ban on smoking in public places is under debate amongst Belarusian officials and is likely to be implemented in the forecast period. The Belarusian government also plans to place restrictions on labelling cigarettes as ‘lights’ or ‘ultra lights’ and to increase the size of health warnings on tobacco products during the forecast period.
Table of contents
TOBACCO IN BELARUS : MARKET INSIGHT
EXECUTIVE SUMMARY
Strong Government Control Over Tobacco Market
Licensed Manufacturing of Cigarettes Kept Increasing
Tobacco Products Import
Tobacco Products growth to Slow Down Over Forecast period
Future Bans
OPERATING ENVIRONMENT
Smoking Prevalence
Table 1 Smoking Prevalence in Population 2003-2008
Table 2 Number of Smokers by Gender 2003-2008
Death by Cause
The Role and Effect of Cannabis/Marijuana
LEGISLATION
Legislative overview/ FCTC ratification
Legislation: Belarusian law
Duty paid packet marks
Advertising & Sponsorship
Smoking in public places
Import of tobacco products
Litigation
TAXATION AND DUTY LEVIES
Table 3 Taxation and Duty Levies
Table 4 Average Cigarette Pack Price Breakdown: Brand Examples
PRODUCTION/IMPORTS/EXPORTS
Table 5 Trade Statistics – Cigarettes
MARKET INDICATORS
Table 6 Illicit Trade Estimate 2003-2008
MARKET DATA
Table 7 Sales of Tobacco by Sector: Volume 2003-2008
Table 8 Sales of Tobacco by Sector: Value 2003-2008
Table 9 Sales of Tobacco by Sector: % Volume Growth 2003-2008
Table 10 Sales of Tobacco by Sector: % Value Growth 2003-2008
Table 11 Forecast Sales of Tobacco by Sector: Volume 2008-2013
Table 12 Forecast Sales of Tobacco by Sector: Value 2008-2013
Table 13 Forecast Sales of Tobacco by Sector: % Volume Growth 2008-2013
Table 14 Forecast Sales of Tobacco by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
Sources
Summary 2 Research Sources
CIGARETTES
Headlines
Trends
DISTRIBUTIOn
Competitive Landscape
New Product Developments
Summary 3 Cigarettes: New Product Launches
Prospects
SECTOR BACKGROUND
Summary 4 Cigarette Price Band Definitions
Sector Data
Table 15 Sales of Cigarettes by Tar Level: Volume 2003-2008
Table 16 Sales of Cigarettes by Tar Level: Value 2003-2008
Table 17 Sales of Cigarettes by Tar Level: % Volume Growth 2003-2008
Table 18 Sales of Cigarettes by Tar Level: % Value Growth 2003-2008
Table 19 Sales of Cigarettes by Price Band: % Volume Breakdown 2003-2008
Table 20 Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2003-2008
Table 21 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2003-2008
Table 22 Sales of Cigarettes by Filter Vs Non-filter 2003-2008
Table 23 Sales of Filter Cigarettes by Carbon Vs Non-carbon 2003-2008
Table 24 Sales of Cigarettes by Length 2003-2008
Table 25 Sales of Cigarettes by Regular/Slim 2006-2008
Table 26 Sales of Cigarettes by Pack Size 2003-2008
Table 27 Sales of Cigarettes by Pack Type 2003-2008
Table 28 Cigarettes: Production, Imports and Exports: Total Volume 2003-2008
Table 29 Cigarettes Company Shares 2004-2008
Table 30 Cigarettes Brand Shares 2005-2008
Table 31 Sales of Cigarettes by Distribution Format: % Analysis 2003-2008
Table 32 Forecast Sales of Cigarettes by Tar Level: Volume 2008-2013
Table 33 Forecast Sales of Cigarettes by Tar Level: Value 2008-2013
Table 34 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2008-2013
Table 35 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2008-2013
Table 36 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2008-2013
Table 37 Forecast Sales of Cigarettes by Standard/Menthol: % Volume Breakdown 2008-2013
Table 38 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2008-2013
Table 39 Forecast Sales of Cigarettes by Filter Vs Non-filter 2008-2013
Table 40 Forecast Sales of Filter Cigarettes by Carbon Vs Non-carbon 2008-2013
Table 41 Forecast Sales of Cigarettes by Length 2008-2013
Table 42 Forecast Sales of Cigarettes by Regular/Slim 2008-2013
Table 43 Forecast Sales of Cigarettes by Pack Size 2008-2013
Table 44 Forecast Sales of Cigarettes by Pack Type 2008-2013
CIGARS AND CIGARILLOS
Headlines
Trends
Distribution
Competitive Landscape
New Product Developments
Prospects
Sector Data
Table 45 Sales of Cigars by Subsector: Volume 2003-2008
Table 46 Sales of Cigars by Subsector: Value 2003-2008
Table 47 Sales of Cigars by Subsector: % Volume Growth 2003-2008
Table 48 Sales of Cigars by Subsector: % Value Growth 2003-2008
Table 49 Company Shares of Cigars Excluding Cigarillos 2004-2008
Table 50 Brand Shares of Cigars Excluding Cigarillos 2005-2008
Table 51 Company Shares of Cigarillos 2004-2008
Table 52 Brand Shares of Cigarillos 2005-2008
Table 53 Sales of Cigars by Distribution Format: % Analysis 2003-2008
Table 54 Forecast Sales of Cigars by Subsector: Volume 2008-2013
Table 55 Forecast Sales of Cigars by Subsector: Value 2008-2013
Table 56 Forecast Sales of Cigars by Subsector: % Volume Growth 2008-2013
Table 57 Forecast Sales of Cigars by Subsector: % Value Growth 2008-2013
SMOKING TOBACCO
Headlines
Trends
Distribution
Competitive Landscape
New Product Developments
Prospects
Sector Data
Table 58 Sales of Smoking Tobacco by Subsector: Volume 2003-2008
Table 59 Sales of Smoking Tobacco by Subsector: Value 2003-2008
Table 60 Sales of Smoking Tobacco by Subsector: % Volume Growth 2003-2008
Table 61 Sales of Smoking Tobacco by Subsector: % Value Growth 2003-2008
Table 62 Company Shares of RYO Tobacco 2004-2008
Table 63 Brand Shares of RYO Tobacco 2005-2008
Table 64 Company Shares of Pipe Tobacco 2004-2008
Table 65 Brand Shares of Pipe Tobacco 2005-2008
Table 66 Sales of Smoking Tobacco by Distribution Format: % Analysis 2003-2008
Table 67 Forecast Sales of Smoking Tobacco by Subsector: Volume 2008-2013
Table 68 Forecast Sales of Smoking Tobacco by Subsector: Value 2008-2013
Table 69 Forecast Sales of Smoking Tobacco by Subsector: % Volume Growth 2008-2013
Table 70 Forecast Sales of Smoking Tobacco by Subsector: % Value Growth 2008-2013
BRITISH AMERICAN TOBACCO TRADING COMPANY FE
Strategic Direction
Key Facts
Summary 5 British American Tobacco Trading Company FE: Key Facts
Summary 6 British American Tobacco Trading Company FE: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 British American Tobacco Trading Company FE: Competitive Position 2008
DELFIDEALING
Strategic Direction
Key Facts
Summary 8 DelfiDealing: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 DelfiDealing: Competitive Position 2008
NEMAN TOBACCO FACTORY GRODNO
Strategic Direction
Key Facts
Summary 10 Neman Tobacco Factory Grodno: Key Facts
Summary 11 Neman Tobacco Factory Grodno: Operational Indicators
Company Background
Production
Summary 12 Neman Tobacco Factory Grodno: Production Statistics 2008
Competitive Positioning
Summary 13 Neman Tobacco Factory Grodno: Competitive Position 2008
TABAK-INVEST SP OOO
Strategic Direction
Key Facts
Summary 14 Tabak-Invest SP OOO: Key Facts
Summary 15 Tabak-Invest SP OOO: Operational Indicators
Company Background
Production
Summary 16 Tabak-Invest SP OOO: Production Statistics 2008
Competitive Positioning
Summary 17 Tabak-Invest SP OOO: Competitive Position 2008