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Toilet Care Products in South Korea

South Korea

Euromonitor International's Toilet Care Products in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.

Tables: 37  |  Publication date: Sep 2008
Cost: 
GBP560.00

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  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

In-cistern devices; ITBs; Other toilet care products; Toilet care mousse/foam; Toilet care tablets; Toilet cleaning systems; Toilet liquids

Table of contents

HOUSEHOLD CARE IN SOUTH KOREA : MARKET INSIGHT

EXECUTIVE SUMMARY

Continued growth in 2007

Product segmentation and preference for natural products drives growth

LG Household & Health Care Ltd maintains the leading position

Supermarkets/hypermarkets accounts for the dominant share of distribution

Steady value growth expected over the forecast period

KEY TRENDS AND DEVELOPMENTS

Growth from product segmentation

Consumer preference for natural products

Frequent use of 1+1 sales promotions

Growing competition between domestic, multinational and joint venture companies

Increasing importance of supermarkets/hypermarkets

MARKET INDICATORS

Table 1 Households 2002-2007

MARKET DATA

Table 2 Sales of Household Care by Sector: Value 2002-2007

Table 3 Sales of Household Care by Sector: % Value Growth 2002-2007

Table 4 Household Care Company Shares 2003-2007

Table 5 Household Care Brand Shares 2004-2007

Table 6 Penetration of Private Label by Sector 2003-2007

Table 7 Sales of Household Care by Distribution Format: % Analysis 2002-2007

Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2007

Table 9 Forecast Sales of Household Care by Sector: Value 2007-2012

Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2007-2012

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - SOUTH KOREA

AEKYUNG INDUSTRIAL CO LTD - HOUSEHOLD CARE - SOUTH KOREA

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Aekyung Industrial Co Ltd: Key Facts

Summary 3 Aekyung Industrial Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 4 Aekyung Industrial Co Ltd: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 5 Aekyung Industrial Co Ltd: Competitive Position 2007

GREEN CHEMICAL CO - HOUSEHOLD CARE - SOUTH KOREA

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Green Chemical Co: Key Facts

Summary 7 Green Chemical Co: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 8 Green Chemical Co: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 9 Green Chemical Co: Competitive Position 2007

LG HOUSEHOLD & HEALTH CARE LTD - HOUSEHOLD CARE - SOUTH KOREA

STRATEGIC DIRECTION

KEY FACTS

Summary 10 LG Household & Health Care Ltd: Key Facts

Summary 11 LG Household & Health Care Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 12 LG Household & Health Care Ltd: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 13 LG Household & Health Care Ltd: Competitive Position 2007

MUKUNGHWA CORP - HOUSEHOLD CARE - SOUTH KOREA

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Mukunghwa Corp: Key Facts

Summary 15 Mukunghwa Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 16 Mukunghwa Corp: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 17 Mukunghwa Corp: Competitive Position 2007

PIGEON CORP - HOUSEHOLD CARE - SOUTH KOREA

STRATEGIC DIRECTION

KEY FACTS

Summary 18 Pigeon Corp: Key Facts

Summary 19 Pigeon Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 20 Pigeon Corp: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 21 Pigeon Corp: Competitive Position 2007

TOILET CARE PRODUCTS IN SOUTH KOREA

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 11 Sales of Toilet Care Products by Subsector: Value 2002-2007

Table 12 Sales of Toilet Care Products by Subsector: % Value Growth 2002-2007

Table 13 Toilet Care Products Company Shares 2003-2007

Table 14 Toilet Care Products Brand Shares 2004-2007

Table 15 Forecast Sales of Toilet Care Products by Subsector: Value 2007-2012

Table 16 Forecast Sales of Toilet Care Products by Subsector: % Value Growth 2007-2012

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