Toys And Games in France
Euromonitor International's Toys And Games in France report offers a comprehensive guide to the size and shape of the traditional toys and games and the video games market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Tables: 35 | Publication date: Nov 2009
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Table of contents
TOYS AND GAMES IN FRANCE : MARKET INSIGHT
EXECUTIVE SUMMARY
A Dynamic Toys and Games Market Despite the Crisis
A Market Driven by Favourable Demographic Trends
A Trend Towards Increased Concentration
Two Channels Account for Over 80% of Total Sales
A Bright Future for the Sector
KEY TRENDS AND DEVELOPMENTS
A Market Driven by Favourable Socio-demographic Factors
Crisis Has Limited Impact on Sector
More Interactive and Digital Toys
More Eco-friendly Toys
Licensed Toy Sales Slowdown
MARKET DATA
Table 1 Sales of Toys and Games by Sector: Value 2004-2009
Table 2 Sales of Toys and Games by Sector: % Value Growth 2004-2009
Table 3 Sales of Toys and Games by Distribution Format: % Analysis 2004-2009
Table 4 Toys and Games Company Shares by Value 2004-2008
Table 5 Forecast Sales of Toys and Games by Sector: Value 2009-2014
Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth 2009-2014
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - FRANCE
GAMELOFT - TOYS AND GAMES - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Gameloft: Key Facts
Summary 3 Gameloft: Operational Indicators 2006-2008
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
HASBRO FRANCE SA - TOYS AND GAMES - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Hasbro France SA: Key Facts
Summary 5 Hasbro France SA: Operational Indicators 2006-2008
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Hasbro France SA: Competitive Position 2008
LEGO FRANCE SA - TOYS AND GAMES - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 7 LEGO France SA: Key Facts
Summary 8 LEGO Group: Operational Indicators 2006-2008
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 9 LEGO France SA: Competitive Position 2008
PLAYMOBIL FRANCE - TOYS AND GAMES - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Playmobil France: Key Facts
Summary 11 Playmobil France: Operational Indicators 2006-2008
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 12 Playmobil: Competitive Position 2008
UBISOFT ENTERTAINMENT SA - TOYS AND GAMES - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Ubisoft Entertainment SA: Key Facts
Summary 14 Ubisoft Entertainment SA: Operational Indicators 2006-2008
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 15 Ubisoft Entertainment SA: Competitive Position 2008
TRADITIONAL TOYS AND GAMES IN FRANCE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
NEW PRODUCT DEVELOPMENTS
Summary 16 New Product Launches 2008-2009
SECTOR DATA
Table 7 Sales of Traditional Toys and Games by Subsector: Value 2004-2009
Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth 2004-2009
Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2004-2009
Table 10 Traditional Toys and Games Company Shares by Value 2004-2008
Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value 2009-2014
Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth 2009-2014
VIDEO GAMES IN FRANCE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
NEW PRODUCT DEVELOPMENTS
Summary 17 New Product Launches 2008-2009
SECTOR DATA
Table 13 Sales of Video Games by Subsector: Value 2004-2009
Table 14 Sales of Video Games by Subsector: % Value Growth 2004-2009
Table 15 Sales of Video Games by Distribution Format: % Analysis 2004-2009
Table 16 Video Games Company Shares by Value 2004-2008
Table 17 Forecast Sales of Video Games by Subsector: Value 2009-2014
Table 18 Forecast Sales of Video Games by Subsector: % Value Growth 2009-2014