Travel And Tourism in Belize
Euromonitor International's Travel And Tourism in Belize report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.
Buy online to access strategic market analysis and an interactive statistical database of market size data for travel accommodation, transportation, car rental, travel retail, tourism attractions and health and wellness tourism, tourism inflows and outflows, tourism spending and company and brand shares.
Tables: 57 | Publication date: Oct 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Car rental; Demand factors; Health & wellness tourism; Tourism flows domestic; Tourism flows inbound; Tourism flows outbound; Tourism receipts and expenditure; Tourist attractions; Transportation; Travel accommodation; Travel retail
Executive summary
Encouraging more overnight visitors is a long-term growth strategy
Considerable growth has been observed in cruise arrivals during recent years; however, these arrivals are confined to certain areas of Belize as they do not have time to travel throughout the country. A different type of visitor, namely the overnight tourist, tends to be concentrated in booming areas, such as North Ambergris Caye and Placencia. An increase both in condominium building and time-share operations in these areas explains why many potential investors, as well as the government, are concentrating on these hotspots. This particular kind of tourist is highly educated and seeking out adventure travel and nature-based tourism; they are therefore prone to spending more time and money in Belize. Thus, it is not surprising that the long-term strategy is to encourage more of these visitors.
Belize is cited as a premier dive destination
During October 2007, the prestigious dive website www.scubadiving.com featured Belize as the destination of the month. Even though Belize is already globally known for its fantastic dive options, having coverage on this popular website in 2007 was an excellent promotional tool. One of the advantages of being “destination of the month” was a link on www.scubadiving.com to a website highlighting tourist attractions in Belize. Special holiday packages and offers were also featured, making bookings easier. Approximately 200,000 dive fans visit the website every month, thereby enhancing the exposure of the Belize brand around the world. Industry sources report that around 60% of visitors to Belize have a major interest in its marine attractions.
Disputes over protected areas continue
In October 2007, the government announced the sale of the “Beltrade” land, covering about 8,200 acres and located south of Bacalar Chico National Park, for about US$17 million. It is to be used to build a world-class resort. The government has also been negotiating selling 2,700 acres of land to a group of investors. This land is located in the lagoon area on the southwest side of the same national park, which is a World Heritage site. This move suggests that the government going against its promise to preserve the area. Environmental groups, such as the Association of Protected Areas Management Organization (APAMO) have raised their concerns, since Bacalar Chico National Park is part of the barrier reef reserve system, a major tourist attraction and home to many threatened species. Once again, it seems to be a trade-off between economic gains in the short term and tourism sustainability in the long term.
Table of contents
TRAVEL AND TOURISM IN BELIZE : MARKET INSIGHT
EXECUTIVE SUMMARY
Encouraging more overnight visitors is a long-term growth strategy
Belize is cited as a premier dive destination
Disputes over protected areas continue
KEY TRENDS AND DEVELOPMENTS
Sustainable tourism is threatened
Focus on development of overnight tourism
International promotion is a key growth driver
MARKET INDICATORS
Table 1 Length of Domestic Trip: 2002-2007
Table 2 Length of Outbound Departure: 2002-2007
MARKET DATA
Table 3 Arrivals by Country of Origin: 2002-2007
Table 4 Arrivals by Method of Transport: 2002-2007
Table 5 Arrivals by Purpose of Visit: 2002-2007
Table 6 Incoming Tourist Receipts: Value 2002-2007
Table 7 Forecast Arrivals by Country of Origin: 2007-2012
Table 8 Forecast Arrivals by Method of Transport: 2007-2012
Table 9 Forecast Arrivals by Purpose of Visit: 2007-2012
Table 10 Forecast Incoming Tourist Receipts: Value 2007-2012
Table 11 Departures by Destination: 2002-2007
Table 12 Departures by Method of Transport: 2002-2007
Table 13 Departures by Purpose of Visit: 2002-2007
Table 14 Outgoing Tourist Expenditure: Value 2002-2007
Table 15 Forecast Departures by Destination: 2007-2012
Table 16 Forecast Departures by Method of Transport: 2007-2012
Table 17 Forecast Departures by Purpose of Visit: 2007-2012
Table 18 Forecast Outgoing Tourist Expenditure: Value 2007-2012
Table 19 Domestic Trips by Purpose of Visit and by Method of Transport: 2002-2007
Table 20 Domestic Tourist Expenditure: Value: 2002-2007
Table 21 Forecast Domestic Trips by Purpose of Visit and by Method of Transport: 2007-2012
Table 22 Forecast Domestic Tourist Expenditure: Value: 2007-2012
Table 23 Tourist Attractions: Value 2002-2007
Table 24 Tourist Attractions Internet Sales: Internet Transaction Value 2002-2007
Table 25 Forecast Tourist Attractions: Value 2007-2012
Table 26 Forecast Tourist Attractions Internet Transaction Sales: Internet Transaction Value 2007-2012
Table 27 Health and Wellness Tourism Sales: Value 2002-2007
Table 28 Forecast Health and Wellness Sales: Value 2007-2012
Table 29 Balance of Tourism Payments: Value 2002-2007
DEFINITIONS
Tourism Parameters
Travel accommodation
Transportation
Car rental
Travel retail
Tourist attractions
Health and wellness
Internet sales
Internet sales: dynamic packaging
Internet sales: traditional package holiday
Sources
Summary 1 Research Sources
TRAVEL ACCOMMODATION
Headlines
Trends
Prospects
Sector Data
Table 30 Travel Accommodation Sales by Sector: Value 2002-2007
Table 31 Travel Accommodation Outlets by Sector: Units 2002-2007
Table 32 Regional Hotel Parameters 2007
Table 33 Travel Accommodation by Sector: Number of Rooms 2005-2007
Table 34 Travel Accommodation by Sector: Number of Beds 2005-2007
Table 35 Travel Accommodation Internet Sales: Internet Transaction Value 2002-2007
Table 36 Hotel Company Rankings 2005-2007
Table 37 Forecast Travel Accommodation Sales by Sector: Value 2007-2012
Table 38 Forecast Travel Accommodation Outlets by Sector: Units 2007-2012
Table 39 Forecast Travel Accommodation Internet Sales: Internet Transaction Value 2007-2012
TRANSPORTATION
Headlines
Trends
Prospects
Sector Data
Table 40 Transportation Sales by Sector: Value 2002-2007
Table 41 Transportation Internet Sales: Internet Transaction Value 2002-2007
Table 42 Airline Company Rankings 2005-2007
Table 43 Forecast Transportation Sales by Sector: Value 2007-2012
Table 44 Forecast Transportation Internet Sales: Internet Transaction Value 2007-2012
CAR RENTAL
Headlines
Trends
Prospects
Sector Data
Table 45 Car Rental Sales: Value 2002-2007
Table 46 Car Rental Internet Sales: Internet Transaction Value 2002-2007
Table 47 Car Rental Company Rankings 2005-2007
Table 48 Forecast Car Rental Sales: Value 2007-2012
Table 49 Forecast Car Rental Internet Sales: Internet Transaction Value 2007-2012
TRAVEL RETAIL
Headlines
Trends
Prospects
Sector Data
Table 50 Travel Retail Outlets: Units 2002-2007
Table 51 Travel Retail Products Sales: Value 2002-2007
Table 52 Travel Retail Products Internet Sales: Internet Transaction Value 2002-2007
Table 53 Travel Retail Products Company Rankings 2005-2007
Table 54 Forecast Travel Retail Outlets: Units 2007-2012
Table 55 Forecast Travel Retail Products Sales: Value 2007-2012
Table 56 Forecast Travel Retail Products Internet Sales: Internet Transaction Value 2007-2012