Travel And Tourism in Bosnia-Herzegovina

Euromonitor International's Travel And Tourism in Bosnia-Herzegovina report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.

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Why buy this report

• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Product coverage

Airline capacity and utilisation; Arrivals by country of origin; Arrivals by mode of transport; Arrivals by purpose of visit; Car rental services by sector; Demand factors; Departures by destination; Departures by mode of transport; Departures by purpose of visit; Domestic tourism by destination; Domestic tourism by mode of transport; Tourism receipts and expenditure; Tourist attractions; Transportation; Travel accommodation; Travel retail services

Executive summary

The tourism lift-off in the making

Unlike other countries in the Balkans, Bosnia-Herzegovina has already started to benefit from increased tourism. The country has spectacular opportunities with its unique cultural and Muslim heritage, ski resorts that once hosted the Winter Olympics, and a pilgrimage site second only to Lourdes. Foreign tourists are beginning to notice these factors. Furthermore, they are starting to arrive in larger numbers, giving credit to the political system that has managed the country since the war. Visitors are expected to help boost the tourist industry and the economy as a whole. Even some strange business opportunities, such as the recent discovery of the first European pyramids in Visoko, are contributing to the industry.

Political decisions could still slow growth

However, there are signs that the political system in the country could change. This could be a costly mistake which could halt the growth in the tourist industry. Developments elsewhere in the region will influence events in Bosnia-Herzegovina, but domestic politicians can also contribute to both stability and instability – by confirming the EU stabilisation pact, they would push the country in the right direction, while some Serbian leaders talking of independence could reverse the trend.

Slow economic development brings its share of threats

Another problem is relatively low economic development and a dependency on foreign currency influx. Currently this depends on remittances from expatriates and foreign investments, but tourism could prove to be one of the factors helping to make Bosnia-Herzegovina’s balance of payments more stable. Conversely, large exchange rate corrections are not impossible. The story of the tourist industry in Bosnia-Herzegovina is closely linked to its political and economic situation. The main difference is that without change, this industry will continue to grow.

Large investments needed, particularly in transportation infrastructure

Political stability and general economic development are necessary to help continue the development of the tourist industry in the country. Large investments are also needed, however, particularly in transportation. These investments would benefit the country as a whole, not just the tourist industry, but it is difficult for Bosnia-Herzegovina to finance this alone. Private industries from accommodation to travel retail are showing signs of competition and growth, but transportation industries would benefit from more.

Outgoing tourism rising, domestic tourism is lags behind

While incoming foreign tourists from non-neighbouring countries are those that will help the industry in general to achieve stable and long-term growth, outgoing tourism is also important. Bosnians are used to travelling, especially in the summer, and the Adriatic coast is their natural refuge from the summer heat. Some other destinations might transfer them elsewhere, which would help travel retailers. On the other hand, domestic tourism is unlikely to grow much, as internal boundaries are too important even 10 years after the war.

Table of contents

EXECUTIVE SUMMARY

THE TOURISM LIFT-OFF IN THE MAKING

POLITICAL DECISIONS COULD STILL SLOW GROWTH

SLOW ECONOMIC DEVELOPMENT BRINGS ITS SHARE OF THREATS

LARGE INVESTMENTS NEEDED, PARTICULARLY IN TRANSPORTATION INFRASTRUCTURE

OUTGOING TOURISM RISING, DOMESTIC TOURISM IS LAGS BEHIND

KEY TRENDS AND DEVELOPMENTS

A GEM IN THE BALKANS, BUT NO LONGER HIDDEN

Outlook

Impact

OUTGOING TOURISM IS ON THE RISE, BUT DOMESTIC TOURISM FACES IMPASSABLE DIFFERENCES

Outlook

Impact

TOURIST ATTRACTIONS SHOULD BE WATCHED

Outlook

Impact

TRAVEL ACCOMMODATION

TRENDS

PROSPECTS

TRANSPORTATION

TRENDS

PROSPECTS

TRAVEL RETAIL

TRENDS

PROSPECTS

MARKET DATA

Table 1 Length of Trip: 2000-2005

Table 2 Arrivals by Country of Origin: 2000-2005

Table 3 Arrivals by Method of Transport: 2000-2005

Table 4 Arrivals by Purpose of Visit: 2000-2005

Table 5 Departures: 2000-2005

Table 6 Departures by Destination: 2000-2005

Table 7 Departures by Mode of Transport: 2000-2005

Table 8 Departures by Purpose of Visit: 2000-2005

Table 9 Domestic Trips by Mode of Transport: 2000-2005

Table 10 Incoming Tourist Receipts: 2000-2005

Table 11 Incoming Tourist Receipts % Growth: 2000-2005

Table 12 Outgoing Tourism Expenditure: 2000-2005

Table 13 Outgoing Tourism Expenditure % Growth: 2000-2005

Table 14 Domestic Tourist Expenditure: 2000-2005

Table 15 Forecast Arrivals by Country of Origin: 2005-2010

Table 16 Forecast Arrivals by Method of Transport: 2005-2010

Table 17 Forecast Departures: 2005-2010

Table 18 Forecast Departures by Destination: 2005-2010

Table 19 Forecast Departures by Mode of Transport: 2005-2010

Table 20 Forecast Incoming Tourist Receipts: 2005-2010

Table 21 Forecast Domestic Tourist Expenditure: 2005-2010

Table 22 Forecast Outgoing Tourism Expenditure: 2005-2010

SECTOR DATA

Table 23 Hotels: Units 2000-2005

Table 24 Regional Hotel Parameters 2005

Table 25 Travel Accommodation Sales by Sector: Value 2000-2005

Table 26 Travel Accommodation Internet Sales: Internet Transaction Value 2000-2005

Table 27 Hotel Internet Sales: Internet Transaction Value 2000-2005

Table 28 Hotel Company Rankings 2005

Table 29 Forecast Hotels: Units 2005-2010

Table 30 Forecast Travel Accommodation Sales by Sector: Value 2005-2010

Table 31 Forecast Travel Accommodation Internet Sales: Internet Transaction Value 2005-2010

Table 32 Forecast Hotel Internet Sales: Internet Transaction Value 2005-2010

Table 33 Transportation Sales by Sector: Value 2000-2005

Table 34 Airline Company Rankings 2005

Table 35 Transportation Internet Sales: Internet Transaction Value 2000-2005

Table 36 Air Travel Internet Sales: Internet Transaction Value 2000-2005

Table 37 Forecast Transportation Sales by Sector: Value 2005-2010

Table 38 Forecast Transportation Internet Sales: Internet Transaction Value 2005-2010

Table 39 Forecast Air Travel Internet Sales: Internet Transaction Value 2000-2005

Table 40 Car Rental Sales: Value 2000-2005

Table 41 Car Rental Company Rankings 2005

Table 42 Car Rental Internet Sales: Internet Transaction Value 2000-2005

Table 43 Forecast Car Rental Sales: Value 2005-2010

Table 44 Forecast Car Rental Internet Sales: Internet Transaction Value 2005-2010

Table 45 Travel Retail Outlets: Units 2000-2005

Table 46 Travel Retail Sales: 2000-2005

Table 47 Travel Retail Company Rankings 2005

Table 48 Forecast Travel Retail Outlets: Units 2005-2010

Table 49 Forecast Travel Retail Sales: 2005-2010

Table 50 Forecast Travel Retail Internet Sales: Internet Transaction Value 2005-2010

Table 51 Tourist Attractions: Value 2000-2005

Table 52 Forecast Tourist Attractions: Value 2005-2010

Table 53 Forecast Tourist Attractions Internet Sales: Internet Transaction Value 2005-2010

DEFINITIONS

TRAVEL AND TOURISM

DEMAND FACTORS

Length of Trip

TOURISM PARAMETERS

Arrivals

Departures

Outgoing tourism expenditure

Domestic tourists

Domestic trips

Domestic tourist expenditure

TRAVEL ACCOMMODATION

Hotels

Other travel accommodation

Number of bed nights

Occupancy rates

Number of rooms and beds

TRANSPORTATION

Air

Other transportation

CAR RENTAL

TRAVEL RETAIL

TOURIST ATTRACTIONS

INTERNET SALES

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