Travel And Tourism in China
Euromonitor International's Travel And Tourism in China report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.
Get immediate access to strategic market analysis when you buy reports online
Tables: 98 | Publication date: Oct 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Car rental; Demand factors; Health & wellness tourism; Tourism flows domestic; Tourism flows inbound; Tourism flows outbound; Tourism receipts and expenditure; Tourist attractions; Transportation; Travel accommodation; Travel retail
Executive summary
Continued boom in tourism
With the rapid development of China’s economy in 2006 and remarkable increase in people’s disposable income levels, travel and tourism boomed in 2006 in inbound, outbound and domestic tourism. The explosive development was triggered by newly opened international destinations and considerably improved domestic transportation and infrastructure. Growth was also supported by a stable social environment in China.
According to research conducted by the Chinese National Tourism Bureau, this growth is expected to continue during the forecast period. China is expected to become the most significant country for tourism by 2020 by the World Tourism Organization.
Airlines earn huge profits
Aviation continues to earn huge profits in China, despite the high price of fuel. In the first half of 2006, the government adjusted the price of aviation fuel twice, which greatly increased costs for airlines. However, the industry continued to boom and thus maintained high profits. Among the top performers was Air China, which enjoyed a position within the top three airlines and had the highest number of seats occupancy in 2006.
Economy hotels witness very high demand
Within rapidly expanding tourism, more economy hotels are opening in China and are gaining acceptance among consumers. These supply almost the same service and accommodation level as premium hotels, while charging lower fees, attracting tourists seeking comfortable, simple and cheap accommodation. One of the famous brands of economy hotels in China, Homeinns, successfully finished its IPO in NASDAQ in 2006.
Village tourism becomes new growth spot
At the end of 2005, the National Tourism Bureau designated Village Travelling as its main tourism campaign in 2006. Since then, village tours, agricultural travel and folk-custom tourism attracted more and more tourists.
Car rental sees many more joint ventures
Currently niche in China, car rental is attracting investments in 2006 and is expected to quickly grow sales, beginning with the affluent Guangdong and East China provinces. Joint ventures are leading with aggressive expansion plans across China, backed by mature management and operating systems. One such player making strong inroads through joint ventures is Avis with its alliance with Shanghai Automotive. It established joint venture, Anji Car Rental Corp, and since its establishment in 2002, has expanded across more than 26 cities. By 2006, the player had 70 outlets nationwide.
Travel agencies broaden business
With an increase in approved destinations and development in domestic and outbound travel, Chinese travel retail became more comprehensive. Domestic travel agencies thus developed new services to gain share, including more flexible holiday packages, new conceptual packages such as customised honeymoon tour plans and even their own airlines and hotels.
Table of contents
TRAVEL AND TOURISM IN CHINA : MARKET INSIGHT
EXECUTIVE SUMMARY
Continued boom in tourism
Airlines earn huge profits
Economy hotels witness very high demand
Village tourism becomes new growth spot
Car rental sees many more joint ventures
Travel agencies broaden business
KEY TRENDS AND DEVELOPMENTS
Economic drivers
Legislative environment
Government tourism policy and sustainable tourism
Consumer lifestyles
Low cost carrier development
Emerging niches
Internet developments
TERRORISM AND SECURITY
LEAVE ENTITLEMENT
CONSUMER DEMOGRAPHICS
Balance of Payments
MARKET INDICATORS
Table 1 Leave Entitlement: Volume 2005/2006
Table 2 Holiday Demographic Trends 2001-2006
Table 3 Holiday Takers by Sex 2001-2006
Table 4 Holiday Takers by Age 2001-2006
Table 5 Length of Domestic Trip: 2001-2006
Table 6 Length of Outbound Departure: 2001-2006
Table 7 Seasonality of Trips 2005/2006
MARKET DATA
Table 8 Balance of Tourism Payments: Value 2001-2006
DEFINITIONS
Tourism Parameters
Travel Accommodation
Transportation
Car Rental
Travel Retail
Tourist Attractions
Health and Wellness
Internet Sales
Internet Sales: Dynamic Packaging
Internet Sales: Traditional Package Holiday
Sustainable Tourism
Sources
Summary 1 Research Sources
LOCAL COMPANY PROFILES - CHINA
CHINA SOUTHERN AIRLINES CO LTD - TRAVEL AND TOURISM - CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 China Southern Airlines Co Ltd: Key Facts
Summary 3 China Southern Airlines Co Ltd Co Ltd: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 4 China Southern Airlines Co Ltd: Competitive Position 2006
SHANGHAI ANJI CAR RENTAL SERVICE LTD - TRAVEL AND TOURISM - CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Shanghai Anji Car Rental Service Ltd: Key Facts
Summary 6 Shanghai Anji Car Rental Co Ltd: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 7 Shanghai Anji Car Rental Co Ltd: Competitive Position 2006
SHANGHAI CHUNQIU TOURISM SERVICE CORP LTD - TRAVEL AND TOURISM - CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Shanghai Chunqiu Tourism Service Ltd: Key Facts
Summary 9 Shanghai Chunqiu Tourism Service Ltd: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 10 Shanghai Chunqiu Tourism Service Ltd: Competitive Position 2006
SHANGHAI JINGJIANG HOLDINGS CO LTD - TRAVEL AND TOURISM - CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Jingjiang International Holdings Co Ltd: Key Facts
Summary 12 Jingjiang International Holdings Co Ltd: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 13 Jingjiang International Holdings Co Ltd: Competitive Position 2006
TOURISM FLOWS INBOUND IN CHINA
HEADLINES
TRENDS
COUNTRY OF ORIGIN
INBOUND DEMOGRAPHIC PROFILE
MODE OF TRANSPORT
PURPOSE OF VISIT
INCOMING TOURIST RECEIPTS BY COUNTRY
PROSPECTS
SECTOR DATA
Table 9 Arrivals by Country of Origin: 2001-2006
Table 10 Arrivals by Purpose of Visit: 2001-2006
Table 11 Leisure Arrivals by Type 2005-2006
Table 12 Business Arrivals: MICE Penetration 2005-2006
Table 13 Arrivals by Method of Transport: 2001-2006
Table 14 Incoming Tourist Receipts by Country 2001-2006
Table 15 Tourism Expenditure by Sector: Value 2001-2006
Table 16 Method of Payments for Incoming Tourist Receipts: % Breakdown 2005/2006
Table 17 Forecast Arrivals: 2006-2011
Table 18 Forecast Incoming Tourism Receipts: 2006-2011
TOURISM FLOWS OUTBOUND IN CHINA
HEADLINES
DESTINATIONS
MODE OF TRANSPORT
PURPOSE OF VISIT
OUTBOUND DEMOGRAPHIC PROFILE
OUTGOING TOURIST EXPENDITURE
PROSPECTS
SECTOR DATA
Table 19 Departures by Destination: 2001-2006
Table 20 Leisure Departures by Type 2005-2006
Table 21 Business Departures: MICE Penetration % Breakdown 2005-2006
Table 22 Departures by Mode of Transport: 2001-2006
Table 23 Departures by Purpose of Visit: 2001-2006
Table 24 Outgoing Tourist Expenditure by Sector: Value 2001-2006
Table 25 Method of Payments for Outgoing Tourism Spending: % Breakdown 2006
Table 26 Forecast Departures: 2006-2011
Table 27 Forecast Outgoing Tourism Expenditure: 2006-2011
TOURISM FLOWS DOMESTIC IN CHINA
HEADLINES
TRENDS
DESTINATIONS
MODE OF TRANSPORT
PURPOSE OF VISIT
DOMESTIC TOURISM RECEIPTS
PROSPECTS
SECTOR DATA
Table 28 Domestic Tourist Expenditure: 2001-2006
Table 29 Expenditure per Domestic Trip: 2001-2006
Table 30 Domestic Trips by Destination: 2001-2006
Table 31 Domestic Trips by Purpose of Visit: 2001-2006
Table 32 Method of Payments for Domestic Tourism Spending: % Breakdown 2005/2006
Table 33 Forecast Domestic Tourism: 2006-2011
Table 34 Forecast Domestic Tourist Expenditure: 2006-2011
TRAVEL ACCOMMODATION IN CHINA
HEADLINES
TRENDS
HOTELS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 35 Travel Accommodation Sales by Sector: Value 2001-2006
Table 36 Travel Accommodation by Sector: Units 2001-2006
Table 37 Regional Hotel Parameters 2006
Table 38 Travel Accommodation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 39 Hotel National Brand Owners by Market Share 2002-2006
Table 40 Forecast Travel Accommodation Sales by Sector: Value 2006-2011
Table 41 Forecast Travel Accommodation by Sector: Units 2006-2011
Table 42 Forecast Travel Accommodation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2006-2011
Table 43 Hotel National Brand Owners by Key Performance Indicators 2006
TRANSPORTATION IN CHINA
HEADLINES
TRENDS
AIRLINES
PRIVATE JETS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 44 Transportation Sales by Sector: Value 2001-2006
Table 45 Airline Capacity: 2001-2006
Table 46 Airline Utilisation: 2001-2006
Table 47 Airline % Utilisation 2001-2006
Table 48 Airline Volume Sales by Seat Class: % Breakdown: 2001-2006
Table 49 Airline Volume Sales by Distance: % Breakdown: 2001-2006
Table 50 Transportation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 51 Airline Market Shares 2002-2006
Table 52 Forecast Transportation Sales by Sector: Value 2006-2011
Table 53 Forecast Transportation Internet Sales by Sector: Internet Transaction Value 2006-2011
Table 54 Key Airlines Key Performance Indicators 2006
CAR RENTAL IN CHINA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 55 Car Rental Sales by Sector and Location: Value 2001-2006
Table 56 Structure of Car Rental Market: 2001-2006
Table 57 Average Car Rental Duration by Sector 2004-2006
Table 58 Average Car Rental Duration: % Breakdown 2005/2006
Table 59 Time of Booking: % Breakdown 2005/2006
Table 60 Car Rental Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 61 Car Rental Market Shares 2002-2006
Table 62 Forecast Car Rental Sales by Sector: Value 2006-2011
Table 63 Forecast Car Rental Internet Sales by Sector: Internet Transaction Value 2006-2011
Table 64 Key Car Rental Companies’ Key Performance Indicators 2006
TRAVEL RETAIL IN CHINA
HEADLINES
TRENDS
GROWTH SECTORS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 65 Travel Retail Outlets by Sector: Units 2001-2006
Table 66 Travel Retail Sales by Product: Value 2001-2006
Table 67 Travel Retail Sales by Destination: % Value Breakdown 2001-2006
Table 68 Travel Retail Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 69 Travel Retail Internet Sales by Sector: Internet Transaction Value 2001-2006
Table 70 Travel Retail Products Market Shares 2002-2006
Table 71 Forecast Travel Retail Outlets by Sector: Units 2006-2011
Table 72 Forecast Travel Retail Sales by Product: Value 2006-2011
Table 73 Forecast Travel Retail Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 74 Key Travel Retail Companies by Number of Outlets 2006
TOURIST ATTRACTIONS IN CHINA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 75 Tourist Attractions by Sector: Value 2001-2006
Table 76 Tourist Attractions by Sector: 2001-2006
Table 77 Tourist Attractions Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 78 Leading Tourist Attractions by Visitors 2001-2006
Table 79 Forecast Tourist Attractions by Sector: Value 2006-2011
Table 80 Forecast Tourist Attractions by Sector: 2006-2011
Table 81 Forecast Tourist Attractions Internet Transaction Value Sales by Sector: Internet Transaction Value 2006-2011
HEALTH & WELLNESS TOURISM IN CHINA
HEADLINES
TRENDS
PROSPECTS
SECTOR DATA
Table 82 Number of Hotel/Resort Spas: Units 2001-2006
Table 83 Spa Sales by Type: Value 2001-2006
Table 84 Spa Consumer Markets: Domestic Tourism 2005-2006
Table 85 Spa Consumer Markets: Arrivals 2005-2006