Travel And Tourism in Moldova

Euromonitor International's Travel And Tourism in Moldova report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.

Buy online to access strategic market analysis and an interactive statistical database of market size data for travel accommodation, transportation, car rental, travel retail, tourism attractions and health and wellness tourism, tourism inflows and outflows, tourism spending and company and brand shares.

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• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Executive summary

Rural tourism enjoying greater success in Moldova

Moldova is a rural state with around 53% of the population living in the countryside and the majority of tourism resources located in rural areas. These factors represented very favourable preconditions for the successful development of rural and agro tourism. Various projects directed towards rural tourism development in Moldova are in progress. The revenue from this type of business should be used to increase the living standards in Moldovan villages, while the villagers can radically change the country’s image.

Lack of high quality hotel services in Moldova

Moldovan cities and rural areas suffer from a shortage of hotels offering high quality services and also a lack of large tourism-oriented hotels. Consequently, the hosting of international events is problematical. The Moldovan tourism authorities are trying to attract international hotel brands to the country. The hotel sector in Moldova is due to see significant change as old hotels are renovated and modernised in order to meet contemporary European standards.

Transportation sector has many problems to resolve

Moldova’s national and regional transportation infrastructure is unsatisfactory and is the main obstacle to the development of the tourism industry. Domestic rail services are of very poor quality, while the roads are in urgent need of improvement. Along with the development of one of the leading tourism sectors – rural tourism – reconstruction of the country’s roads is a priority for the government.

Car rental – a growing sector in Moldova

Car rental services are represented in Moldova by leading foreign companies such as Hertz and Avis and local companies including AVR Rent a car and Loran Car Rental. These operators offer a wide range of new cars and services, catering for travel, sightseeing, local touring and for the transport of people and trades.

These services grew in popularity over the review period, not only among international tourists but also with domestic travellers. This can be explained by relatively low prices for car rental in Moldova.

Escaping from Soviet accommodation standards

One of the problems with accommodation in Moldova, and which needs to be resolved as quickly as possible, is the fact that many such dwellings were designed and constructed in accordance with Soviet standards, thereby disregarding market conditions. Even today, stereotypes and limitations applied in certain designs ignore market requirements and impede the development of international tourism. Despite the fact that some changes were made to ex-Soviet sanatoriums and rest homes, many still need to be totally renovated if they are to accommodate international and domestic tourists.

Table of contents

EXECUTIVE SUMMARY

RURAL TOURISM ENJOYING GREATER SUCCESS IN MOLDOVA

LACK OF HIGH QUALITY HOTEL SERVICES IN MOLDOVA

TRANSPORTATION SECTOR HAS MANY PROBLEMS TO RESOLVE

CAR RENTAL – A GROWING SECTOR IN MOLDOVA

ESCAPING FROM SOVIET ACCOMMODATION STANDARDS

KEY TRENDS AND DEVELOPMENTS

MOLDOVA COULD BENEFIT MORE FROM ITS TOURISM POTENTIAL

Outlook

Impact

RURAL TOURISM MAY BE THE MOST SUCCESSFUL TYPE

Outlook

Impact

RENOVATION OF ACCOMMODATION RESOURCES NEEDED FOR DEVELOPMENT OF

INBOUND TOURISM

Outlook

Impact

TRANSPORT RESOURCES NEED URGENT RENOVATION

Outlook

Impact

TRAVEL ACCOMMODATION

TRENDS

PROSPECTS

TRANSPORTATION

TRENDS

PROSPECTS

TRAVEL RETAIL

TRENDS

PROSPECTS

MARKET DATA

Table 1 Length of Trip: 2000-2005

Table 2 Arrivals by Country of Origin: 2000-2005

Table 3 Arrivals by Method of Transport: 2000-2005

Table 4 Arrivals by Purpose of Visit: 2000-2005

Table 5 Departures: 2000-2005

Table 6 Departures by Destination: 2000-2005

Table 7 Departures by Mode of Transport: 2000-2005

Table 8 Departures by Purpose of Visit: 2000-2005

Table 9 Domestic Trips by Mode of Transport: 2000-2005

Table 10 Incoming Tourist Receipts: 2000-2005

Table 11 Incoming Tourist Receipts % Growth: 2000-2005

Table 12 Outgoing Tourism Expenditure: 2000-2005

Table 13 Outgoing Tourism Expenditure % Growth: 2000-2005

Table 14 Domestic Tourist Expenditure: 2000-2005

Table 15 Forecast Arrivals by Country of Origin: 2005-2010

Table 16 Forecast Arrivals by Method of Transport: 2005-2010

Table 17 Forecast Departures: 2005-2010

Table 18 Forecast Departures by Destination: 2005-2010

Table 19 Forecast Departures by Mode of Transport: 2005-2010

Table 20 Forecast Incoming Tourist Receipts: 2005-2010

Table 21 Forecast Domestic Tourist Expenditure: 2005-2010

Table 22 Forecast Outgoing Tourism Expenditure: 2005-2010

SECTOR DATA

Table 23 Hotels: Units 2000-2005

Table 24 Regional Hotel Parameters 2005

Table 25 Travel Accommodation Sales by Sector: Value 2000-2005

Table 26 Travel Accommodation Internet Sales: Internet Transaction Value 2000-2005

Table 27 Hotel Internet Sales: Internet Transaction Value 2000-2005

Table 28 Hotel Company Rankings 2005

Table 29 Forecast Hotels: Units 2005-2010

Table 30 Forecast Travel Accommodation Sales by Sector: Value 2005-2010

Table 31 Forecast Travel Accommodation Internet Sales: Internet Transaction Value 2005-2010

Table 32 Forecast Hotel Internet Sales: Internet Transaction Value 2005-2010

Table 33 Transportation Sales by Sector: Value 2000-2005

Table 34 Airline Company Rankings 2005

Table 35 Transportation Internet Sales: Internet Transaction Value 2000-2005

Table 36 Air Travel Internet Sales: Internet Transaction Value 2000-2005

Table 37 Forecast Transportation Sales by Sector: Value 2005-2010

Table 38 Forecast Transportation Internet Sales: Internet Transaction Value 2005-2010

Table 39 Forecast Air Travel Internet Sales: Internet Transaction Value 2000-2005

Table 40 Car Rental Sales: Value 2000-2005

Table 41 Car Rental Company Rankings 2005

Table 42 Car Rental Internet Sales: Internet Transaction Value 2000-2005

Table 43 Forecast Car Rental Sales: Value 2005-2010

Table 44 Forecast Car Rental Internet Sales: Internet Transaction Value 2005-2010

Table 45 Travel Retail Outlets: Units 2000-2005

Table 46 Travel Retail Sales: 2000-2005

Table 47 Travel Retail Internet Sales: Internet Transaction Value 2000-2005

Table 48 Travel Retail Company Rankings 2005

Table 49 Forecast Travel Retail Outlets: Units 2005-2010

Table 50 Forecast Travel Retail Sales: 2005-2010

Table 51 Forecast Travel Retail Internet Sales: Internet Transaction Value 2005-2010

Table 52 Tourist Attractions: Value 2000-2005

Table 53 Forecast Tourist Attractions: Value 2005-2010

DEFINITIONS

TRAVEL AND TOURISM

DEMAND FACTORS

Length of Trip

TOURISM PARAMETERS

Arrivals

Departures

Outgoing tourism expenditure

Domestic tourists

Domestic trips

Domestic tourist expenditure

TRAVEL ACCOMMODATION

Hotels

Other travel accommodation

Number of bed nights

Occupancy rates

Number of rooms and beds

TRANSPORTATION

Air

Other transportation

CAR RENTAL

TRAVEL RETAIL

TOURIST ATTRACTIONS

INTERNET SALES

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