Travel And Tourism in India
Euromonitor International's Travel And Tourism in India report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.
Buy online to access strategic market analysis and an interactive statistical database of market size data for travel accommodation, transportation, car rental, travel retail, tourism attractions and health and wellness tourism, tourism inflows and outflows, tourism spending and company and brand shares.
Tables: 106 | Publication date: Aug 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Car rental; Demand factors; Health & wellness tourism; Tourism flows domestic; Tourism flows inbound; Tourism flows outbound; Tourism receipts and expenditure; Tourist attractions; Transportation; Travel accommodation; Travel retail
Executive summary
Tourism hit due by economic meltdown and Mumbai terror attacks
Tourism growth rates declined sharply in 2008 compared to 2007 and also compared to the tourism boom seen over 2003-2008. The decline was due to the global economic meltdown and the terror attacks in Mumbai in November 2008. Decline in tourism was reflected by the much lower growth rates in international traffic and receipts, departures, domestic tourism, as well as in all tourist service providing sectors (accommodation, transport, car rental, travel retail etc.)
Government and Ministry of Tourism respond speedily to revive tourism
The Ministry of Tourism has responded speedily by introducing several steps to revive tourism, notable ones include declaring 2009, ‘Visit India year’, offering a variety of promotions to tourists in 2009 and incentives to travel retail agents, hotels and other tourism service providers to develop tourism. The Ministry increased spend on advertising campaigns (including for ‘Incredible India’ and the ‘Ahithi Devo Bhava’ - Visitors are like God - campaigns) to reinforce the rich variety of tourism in India. Another important area where it has focused is to aggressively promote India as a safe tourist destination and to emphasise this it has undertaken several measures, such as stepping up vigilance, setting up a special tourist police force in key cities and at historically important tourist sites, as well as deploying increased manpower and resources for improving security checks at key airports and railway stations.
Stiffer competition due to dwindling demand puts players under pressure
Declining tourist traffic led to falling occupancies in the accommodation sector and lower air passenger traffic. Many players in the air travel and accommodation sectors responded with price cuts to sustain demand, however price competition intensified to such high levels (e.g. in some sectors such as LCC’s) that many airlines found it impossible to financially sustain themselves in an environment of falling demand and rising costs. The overall airline industry is expected to post massive losses of Rs80 billion for 2008, and many small hotels have been unable to lower room tariffs to compete with larger players with deeper financial pockets. To cope with growing competition, most players are working aggressively to reduce their operational costs and many airlines (including large national carriers) have approached the government for a financial bailout. Other strategies adopted are to enter into temporary or permanent partnerships with a view to share costs and benefit from joint advertising.
Internet share of sales remains small but growing
Tourist bookings in most sectors (accommodation, airlines, car rental etc.) are still largely made over the phone, email or in the provider’s office, rather than booking on-line and hence in 2008, the share of internet bookings remained small yet growing. This is partly because consumers in India are still not very comfortable booking on-line due to concerns over payment security. Another reason is that many providers and intermediaries still do not offer the full range of travel products (accommodation, flight tickets, car rentals etc.) on their portals and hence it is often cheaper not to book on-line. However with the technological advancement in on-line payment security, the presence of more developed portals of direct providers as well as intermediary travel portals, and with greater internet penetration, internet booking is expected to gain significance during the forecast period.
Challenging times in the interim but long term prospects promising
Despite the decline in tourism in 2008 due to the economic meltdown and the concerns about terrorism, according to most industry sources, Indian tourism prospects remain promising in the long term. But during the forecast period the growth is expected to be slower compared to the boom of 2003-2008. Like 2008, 2009 is also likely to see lower growth rates , but a strong recovery is expected in 2010 due to the Commonwealth games being held in India then. Following the 2010 spike, tourism growth is expected to slide back again and then to gradually recover over the forecast period, in line with the expected revival of the global economy.
Table of contents
TRAVEL AND TOURISM IN INDIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Tourism hit due by economic meltdown and Mumbai terror attacks
Government and Ministry of Tourism respond speedily to revive tourism
Stiffer competition due to dwindling demand puts players under pressure
Internet share of sales remains small but growing
Challenging times in the interim but long term prospects promising
KEY TRENDS AND DEVELOPMENTS
Economic Indicators
Liberalised legislation supports growth of tourism
Sustainable Tourism
Consumer Lifestyles
Low Cost Carriers
Emerging Niche Sectors
Internet Developments
TERRORISM AND SECURITY
LEAVE ENTITLEMENT
CONSUMER DEMOGRAPHICS
BALANCE OF PAYMENTS
MARKET INDICATORS
Table 1 Leave Entitlement: Volume 2005-2008
Table 2 Holiday Demographic Trends 2003-2008
Table 3 Holiday Takers by Sex 2003-2008
Table 4 Holiday Takers by Age 2003-2008
Table 5 Length of Domestic Trips: 2003-2008
Table 6 Length of Outbound Departure: 2003-2008
Table 7 Seasonality of Trips 2005-2008
MARKET DATA
Table 8 Balance of Tourism Payments: Value 2003-2008
DEFINITIONS
Tourism parameters
Travel accommodation
Transportation
Car rental
Travel retail
Tourist attractions
Health and wellness
Internet sales
Internet sales: dynamic packaging
Internet sales: traditional package holiday
Summary 1 Research Sources
LOCAL COMPANY PROFILES - INDIA
HOTEL LEELA VENTURE LTD - TRAVEL AND TOURISM - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Hotel Leela Venture Ltd: Key Facts
Summary 3 Hotel Leela Venture Ltd: Operational Indicators
BACKGROUND
COMPETITIVE POSITIONING
Summary 4 Hotel Leela Venture Ltd: Competitive Position 2008
JET AIRWAYS INDIA LTD - TRAVEL AND TOURISM - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Jet Airways India Limited: Key Facts
Summary 6 Jet Airways India Limited: Operational Indicators
BACKGROUND
COMPETITIVE POSITIONING
Summary 7 Jet Airways India Ltd: Competitive Position 2008
KINGFISHER AIRLINES LTD - TRAVEL AND TOURISM - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Kingfisher Airlines Ltd: Key Facts
Summary 9 Kingfisher Airlines Ltd : Operational Indicators
BACKGROUND
COMPETITIVE POSITIONING
Summary 10 Kingfisher Airlines Ltd: Competitive Position 2008
KUONI TRAVEL INDIA LTD - TRAVEL AND TOURISM - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Kuoni Travel India Ltd.
Summary 12 Kuoni Travel India Ltd.: Operational Indicators
BACKGROUND
COMPETITIVE POSITIONING
Summary 13 Kuoni Travel India Ltd.: Competitive Position 2008
MAKEMYTRIP INDIA PVT LTD - TRAVEL AND TOURISM - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 14 MakeMyTrip India Pvt. Ltd: Key Facts
Summary 15 MakeMyTrip India Pvt Ltd. Operational Indicators
BACKGROUND
COMPETITIVE POSITIONING
Summary 16 MakeMyTrip India Pvt Ltd: Competitive Position 2008
TOURISM FLOWS INBOUND IN INDIA
HEADLINES
TRENDS
COUNTRY OF ORIGIN
INBOUND DEMOGRAPHIC PROFILE
MODE OF TRANSPORT
PURPOSE OF VISIT
CITY ARRIVALS
Table 9 Arrivals by city: 2008
INCOMING TOURIST RECEIPTS BY COUNTRY
PROSPECTS
SECTOR DATA
Table 10 Arrivals by Country of Origin: 2003-2008
Table 11 Leisure Arrivals by Type 2005-2008
Table 12 Business Arrivals: MICE Penetration 2005-2008
Table 13 Arrivals by Method of Transport: 2003-2008
Table 14 Arrivals by Purpose of Visit: 2003-2008
Table 15 Incoming Tourist Receipts by Country: Value 2003-2008
Table 16 Tourism Expenditure by Sector: Value 2003-2008
Table 17 Method of Payments for Incoming Tourist Receipts: % Breakdown 2005-2008
Table 18 Forecast Arrivals by Country of Origin: 2008-2013
Table 19 Forecast Arrivals by Method of Transport: 2008-2013
Table 20 Forecast Arrivals by Purpose of Visit: 2008-2013
Table 21 Forecast Incoming Tourist Receipts by Country: Value 2008-2013
TOURISM FLOWS OUTBOUND IN INDIA
HEADLINES
TRENDS
DESTINATIONS
OUTBOUND DEMOGRAPHIC PROFILE
MODE OF TRANSPORT
PURPOSE OF VISIT
OUTGOING TOURIST EXPENDITURE BY COUNTRY
PROSPECTS
SECTOR DATA
Table 22 Departures by Destination: 2003-2008
Table 23 Leisure Departures by Type 2005-2008
Table 24 Business Departures: MICE Penetration % Breakdown 2005-2008
Table 25 Departures by Method of Transport: 2003-2008
Table 26 Departures by Purpose of Visit: 2003-2008
Table 27 Outgoing Tourist Expenditure by Country: Value 2003-2008
Table 28 Outgoing Tourist Expenditure by Sector: Value 2003-2008
Table 29 Method of Payments for Outgoing Tourism Spending: % Breakdown 2005-2008
Table 30 Forecast Departures by Destination: 2008-2013
Table 31 Forecast Departures by Method of Transport: 2008-2013
Table 32 Forecast Departures by Purpose of Visit: 2008-2013
Table 33 Forecast Outgoing Tourist Expenditure by Country: Value 2008-2013
TOURISM FLOWS DOMESTIC IN INDIA
HEADLINES
TRENDS
DESTINATIONS
MODE OF TRANSPORT
PURPOSE OF VISIT
DOMESTIC TOURIST EXPENDITURE
PROSPECTS
SECTOR DATA
Table 34 Domestic Trips by Destination: 2003-2008
Table 35 Domestic Trips by Purpose of Visit and by Method of Transport: 2003-2008
Table 36 Domestic Tourist Expenditure: Value: 2003-2008
Table 37 Method of Payments for Domestic Tourism Spending: % Breakdown 2005-2008
Table 38 Forecast Domestic Trips by Purpose of Visit and by Method of Transport: 2008-2013
Table 39 Forecast Domestic Tourist Expenditure: Value: 2008-2013
TRAVEL ACCOMMODATION IN INDIA
HEADLINES
TRENDS
HOTELS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 40 Travel Accommodation Sales by Sector: Value 2003-2008
Table 41 Travel Accommodation Outlets by Sector: Units 2003-2008
Table 42 Travel Accommodation by Sector: Number of Rooms 2003-2008
Table 43 Regional Hotel Parameters 2008
Table 44 Travel Accommodation Sales: Internet Transaction Value 2003-2008
Table 45 Hotel National Brand Owners by Market Share 2004-2008
Table 46 Hotels National Brand Owners by Key Performance Indicators 2008
Table 47 Forecast Travel Accommodation Sales by Sector: Value 2008-2013
Table 48 Forecast Travel Accommodation Outlets by Sector: Units 2008-2013
Table 49 Forecast Travel Accommodation Sales: Internet Transaction Value 2008-2013
Table 50 Hotel Performance in India 2007/2008
TRANSPORTATION IN INDIA
HEADLINES
TRENDS
AIRLINES
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 51 Transportation Sales by Sector: Value 2003-2008
Table 52 Airline Capacity: 2003-2008
Table 53 Airline Utilisation: 2003-2008
Table 54 Airline Passengers Carried by Distance: % Breakdown: 2003-2008
Table 55 Transportation Sales: Internet Transaction Value 2003-2008
Table 56 Airline Market Shares 2004-2008
Table 57 Airlines National Brand Owners by Key Performance Indicators 2008
Table 58 Forecast Transportation Sales by Sector: Value 2008-2013
Table 59 Forecast Transportation Sales: Internet Transaction Value 2008-2013
CAR RENTAL IN INDIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 60 Car Rental Sales by Sector and Location: Value 2003-2008
Table 61 Structure of Car Rental Market: 2003-2008
Table 62 Average Car Rental Duration by Sector 2004-2008
Table 63 Average Car Rental Duration: % Breakdown 2004-2008
Table 64 Time of Booking: % Breakdown 2005-2008
Table 65 Car Rental Sales: Internet Transaction Value 2003-2008
Table 66 Car Rental Market Shares 2004-2008
Table 67 Car Rental National Brand Owners by Key Performance Indicators 2008
Table 68 Forecast Car Rental Sales by Sector and Location: Value 2008-2013
Table 69 Forecast Car Rental Sales by Sector: Internet Transaction Value 2008-2013
TRAVEL RETAIL IN INDIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
GROWTH SECTORS
PROSPECTS
SECTOR DATA
Table 70 Travel Retail Outlets by Sector: Units 2003-2008
Table 71 Travel Retail Products Sales: Value 2003-2008
Table 72 Travel Retail Sales by Destination: % Value Breakdown 2003-2008
Table 73 Travel Retail Online Sales by Sector: Internet Transaction Value 2003-2008
Table 74 Travel Retail Products Market Shares 2004-2008
Table 75 Travel Retail Products National Brand Owners by Key Performance Indicators 2008
Table 76 Forecast Travel Retail Outlets by Sector: Units 2008-2013
Table 77 Forecast Travel Retail Products Sales: Value 2008-2013
Table 78 Forecast Travel Retail Online Sales by Sector: Internet Transaction Value 2008-2013
TOURIST ATTRACTIONS IN INDIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 79 Tourist Attractions Sales by Sector: Value 2003-2008
Table 80 Tourist Attractions Visitors by Sector: 2003-2008
Table 81 Tourist Attractions Sales: Internet Transaction Value 2003-2008
Table 82 Leading Tourist Attractions by Visitors 2003-2008
Table 83 Forecast Tourist Attractions Sales by Sector: Value 2008-2013
Table 84 Forecast Tourist Attractions Visitors by Sector: 2008-2013
Table 85 Forecast Tourist Attractions Sales: Internet Transaction Value 2008-2013
HEALTH & WELLNESS TOURISM IN INDIA
HEADLINES
TRENDS
PROSPECTS
SECTOR DATA
Table 86 Number of Hotel/Resort Spas: Units 2003-2008
Table 87 Health & Wellness Tourism Sales by Type: Value 2003-2008
Table 88 Spa Consumer Markets: Domestic Tourism 2005-2008
Table 89 Spa Consumer Markets: Arrivals 2005-2008
Table 90 Forecast Health & Wellness Tourism Sales by Type: Value 2008-2013