Travel And Tourism in Mexico
Euromonitor International's Travel And Tourism in Mexico report offers a comprehensive guide to the market at a national level. It looks at travel accommodation, transportation, car rental, tourist attractions and retail travel. It identifies the leading companies and offers strategic analysis of key factors influencing the market, including background information on disposable income, annual leave and holiday taking habits.
Buy online to access strategic market analysis and an interactive statistical database of market size data for travel accommodation, transportation, car rental, travel retail, tourism attractions and health and wellness tourism, tourism inflows and outflows, tourism spending and company and brand shares.
Tables: 99 | Publication date: Sep 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Car rental; Demand factors; Health & wellness tourism; Tourism flows domestic; Tourism flows inbound; Tourism flows outbound; Tourism receipts and expenditure; Tourist attractions; Transportation; Travel accommodation; Travel retail
Executive summary
Cancun recovers from Hurricane Wilma
Cancun attracts about 38% of Mexico’s international tourists and 33% of tourism spending. Hurricane Wilma, which hit the area in late October 2005, impacted 85% of the rooms and caused Mx$30 billion in damage, according to insurance companies. However, the government acted quickly to rebuild the area. All investments were tax-free, and the government spent US$25 million to rebuild the beaches and created a fund of US$10 million to speed the recovery. The beaches were restored by April 2006. Most hotels took the opportunity to upgrade their facilities during the reconstruction, and by the end of 2006, 98% of the rooms has been rebuilt. However, the months during the recovery impacted the number of arrivals to the country, which were down in 2006.
Low-cost carriers launch price war
2006 saw the arrival of three new low-cost carriers in Mexico, as Volaris, Aerolíneas Mesoamericanas (ALMA), and Viva Aerobus joined Interjet, Avolar and Click in the low-cost carrier market. Each entrance came with discounts, even as low as Mx$1 per seat plus taxes. On average, fares from these low-cost carriers were 30-40% less than the fares on the traditional carriers, AeroMexico and Mexicana. AeroMexico and Mexicana lowered their fares on some routes to narrow the price difference, igniting a price war. By the end of 2006, low-cost carriers accounted for 13% of seats sold, stealing share from the traditional carriers.
Violence threatens tourism
Violence stemming from fights among drug cartels made headline news in Acapulco and Tijuana, especially with the murder of a Canadian tourist. Additionally, political conflict plagued Mexico City and Oaxaca. After losing the presidential election, Andres Manual Lopez Obrador closed Mexico City’s main boulevard, Reforma, for 47 days, starting on 31 July 2006. The protests blocked traffic and made it difficult to reach businesses. Additionally, a teacher’s strike in Oaxaca, which began in May, spiralled out of control and led to looting. Riot police, which entered in October, took a month to restore relative peace. As a result of the violence, tourists were deterred from visiting. In the first eight months of 2006, Acapulco experienced a decline of 63% in the number of international visitors. Visitors to Oaxaca fell by 11% and to Tijuana by 7%.
More resources to promote Mexico
The Mexico Tourism Board had a budget of Mx$953 million in 2006 to promote Mexico abroad as a destination. It continued its “Beaches on Wheels” promotion, which involves buses filled sand, palm trees and chairs travelling around Boston, Chicago, Detroit, New York and Minneapolis in the US, as well as Canada, in the winter months. The Mexico Tourism Board also participated in the International Fair of Tourism in 2006. The Mexico Tourism Board stepped up efforts to promote Mexico to business travellers, and attended Toronto’s IncentiveWorks trade fair.
In 2007, the Mexico Tourism Board is expected to have a budget of Mx$1,200 million to promote Mexico. It announced that it was going to spend US$3 million to promote Mexico in China.
Table of contents
TRAVEL AND TOURISM IN MEXICO : MARKET INSIGHT
EXECUTIVE SUMMARY
Cancun recovers from Hurricane Wilma
Low-cost carriers launch price war
Violence threatens tourism
More resources to promote Mexico
KEY TRENDS AND DEVELOPMENTS
Economic drivers
Legislative environment
Bilateral agreement with the US
Government tourism policy
Sustainable tourism
Consumer lifestyles
Low-cost carrier development
Emerging niche sectors
Internet developments
Table 1 Method of Payment for Travel Internet Purchases 2006
Table 2 Age Group of Internet Users 2006
TERRORISM AND SECURITY
LEAVE ENTITLEMENT
CONSUMER DEMOGRAPHICS
BALANCE OF PAYMENTS
MARKET INDICATORS
Table 3 Leave Entitlement: Volume 2005/2006
Table 4 Holiday Demographic Trends 2001-2006
Table 5 Holiday Takers by Sex 2001-2006
Table 6 Holiday Takers by Age 2001-2006
Table 7 Length of Domestic Trip: 2001-2006
Table 8 Length of Outbound Departure: 2001-2006
Table 9 Seasonality of Trips 2005/2006
MARKET DATA
Table 10 Balance of Tourism Payments: Value 2001-2006
DEFINITIONS
Tourism Parameters
Travel accommodation
Transportation
Car rental
Travel retail
Tourist attractions
Health and wellness
Internet sales
Internet sales: dynamic packaging
Internet sales: traditional package holiday
Sustainable tourism
Summary 1 Research Sources
LOCAL COMPANY PROFILES - MEXICO
ABC AEROLINEAS SA DE CV (INTERJET) - TRAVEL AND TOURISM - MEXICO
STRATEGIC DIRECTION
KEY FACTS
Summary 2 ABC Aerolineas SA de CV: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 3 ABC Aerolineas SA de CV: Competitive Position 2006
AVIACSA - TRAVEL AND TOURISM - MEXICO
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Consorcio Aviaxsa SA de CV: Key Facts
Summary 5 Consorcio Aviaxsa SA de CV: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 6 Consorcio Aviaxsa SA de CV: Competitive Position 2006
EMPRESARIAL ANGELES, GRUPO - TRAVEL AND TOURISM - MEXICO
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Grupo Empresarial Angeles SA de CV: Key Facts
Summary 8 Grupo Empresarial Angeles SA de CV: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 9 Grupo Empresarial Angeles SA de CV: Competitive Position 2006
POSADAS DE MéXICO, GRUPO - TRAVEL AND TOURISM - MEXICO
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Grupo Posadas SA de CV: Key Facts
Summary 11 Grupo Posadas SA de CV: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 12 Grupo Posadas SA de CV: Competitive Position 2006
TOURISM FLOWS INBOUND IN MEXICO
HEADLINES
TRENDS
COUNTRY OF ORIGIN
INBOUND DEMOGRAPHIC PROFILE
MODE OF TRANSPORT
PURPOSE OF VISIT
INCOMING TOURIST RECEIPTS BY COUNTRY
PROSPECTS
SECTOR DATA
Table 11 Arrivals by Country of Origin: 2001-2006
Table 12 Arrivals by Purpose of Visit: 2001-2006
Table 13 Leisure Arrivals by Type 2005-2006
Table 14 Business Arrivals: MICE Penetration 2005-2006
Table 15 Arrivals by Method of Transport: 2001-2006
Table 16 Incoming Tourist Receipts by Country 2001-2006
Table 17 Tourism Expenditure by Sector: Value 2001-2006
Table 18 Method of Payments for Incoming Tourist Receipts: % Breakdown 2005/2006
Table 19 Forecast Arrivals: 2006-2011
Table 20 Forecast Incoming Tourism Receipts: 2006-2011
TOURISM FLOWS OUTBOUND IN MEXICO
HEADLINES
TRENDS
DESTINATIONS
MODE OF TRANSPORT
PURPOSE OF VISIT
OUTBOUND DEMOGRAPHIC PROFILE
OUTGOING TOURIST RECEIPTS BY COUNTRY
PROSPECTS
SECTOR DATA
Table 21 Departures by Destination: 2001-2006
Table 22 Leisure Departures by Type 2005-2006
Table 23 Business Departures: MICE Penetration % Breakdown 2005-2006
Table 24 Departures by Mode of Transport: 2001-2006
Table 25 Departures by Purpose of Visit: 2001-2006
Table 26 Outgoing Tourist Expenditure by Sector: Value 2001-2006
Table 27 Method of Payments for Outgoing Tourism Spending: % Breakdown 2006
Table 28 Forecast Departures: 2006-2011
Table 29 Forecast Outgoing Tourism Expenditure: 2006-2011
TOURISM FLOWS DOMESTIC IN MEXICO
HEADLINES
TRENDS
DESTINATIONS
MODE OF TRANSPORT
PURPOSE OF VISIT
DOMESTIC TOURISM RECEIPTS
PROSPECTS
SECTOR DATA
Table 30 Domestic Tourist Expenditure: 2001-2006
Table 31 Expenditure per Domestic Trip: 2001-2006
Table 32 Domestic Trips by Destination: 2001-2006
Table 33 Domestic Trips by Purpose of Visit: 2001-2006
Table 34 Method of Payments for Domestic Tourism Spending: % Breakdown 2005/2006
Table 35 Forecast Domestic Tourism: 2006-2011
Table 36 Forecast Domestic Tourist Expenditure: 2006-2011
TRAVEL ACCOMMODATION IN MEXICO
HEADLINES
TRENDS
HOTELS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 37 Travel Accommodation Sales by Sector: Value 2001-2006
Table 38 Travel Accommodation by Sector: Units 2001-2006
Table 39 Regional Hotel Parameters 2006
Table 40 Travel Accommodation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 41 Hotel National Brand Owners by Market Share 2002-2006
Table 42 Hotel National Brand Owners by Key Performance Indicators 2006
Table 43 Forecast Travel Accommodation Sales by Sector: Value 2006-2011
Table 44 Forecast Travel Accommodation by Sector: Units 2006-2011
Table 45 Forecast Travel Accommodation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2006-2011
TRANSPORTATION IN MEXICO
HEADLINES
TRENDS
AIRLINES
PRIVATE JETS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 46 Transportation Sales by Sector: Value 2001-2006
Table 47 Airline Capacity: 2001-2006
Table 48 Airline Utilisation: 2001-2006
Table 49 Airline % Utilisation 2001-2006
Table 50 Airline Volume Sales by Seat Class: % Breakdown: 2001-2006
Table 51 Airline Volume Sales by Distance: % Breakdown: 2001-2006
Table 52 Transportation Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 53 Airline Market Shares 2002-2006
Table 54 Key Airlines Key Performance Indicators 2006
Table 55 Forecast Transportation Sales by Sector: Value 2006-2011
Table 56 Forecast Transportation Internet Sales by Sector: Internet Transaction Value 2006-2011
CAR RENTAL IN MEXICO
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 57 Car Rental Sales by Sector and Location: Value 2001-2006
Table 58 Structure of Car Rental Market: 2001-2006
Table 59 Average Car Rental Duration by Sector 2004-2006
Table 60 Average Car Rental Duration: % Breakdown 2005/2006
Table 61 Time of Booking: % Breakdown 2005/2006
Table 62 Car Rental Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 63 Car Rental Market Shares 2002-2006
Table 64 Key Car Rental Companies’ Key Performance Indicators 2006
Table 65 Forecast Car Rental Sales by Sector: Value 2006-2011
Table 66 Forecast Car Rental Internet Sales by Sector: Internet Transaction Value 2006-2011
TRAVEL RETAIL IN MEXICO
HEADLINES
TRENDS
GROWTH SECTORS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 67 Travel Retail Outlets by Sector: Units 2001-2006
Table 68 Travel Retail Sales by Product: Value 2001-2006
Table 69 Travel Retail Sales by Destination: % Value Breakdown 2001-2006
Table 70 Travel Retail Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 71 Travel Retail Internet Sales by Sector: Internet Transaction Value 2001-2006
Table 72 Travel Retail Products Market Shares 2002-2006
Table 73 Key Travel Retail Companies by Number of Outlets 2006
Table 74 Forecast Travel Retail Outlets by Sector: Units 2006-2011
Table 75 Forecast Travel Retail Sales by Product: Value 2006-2011
Table 76 Forecast Travel Retail Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
TOURIST ATTRACTIONS IN MEXICO
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 77 Tourist Attractions by Sector: Value 2001-2006
Table 78 Tourist Attractions by Sector: 2001-2006
Table 79 Tourist Attractions Internet Sales by Direct Suppliers and Intermediaries: Internet Transaction Value 2001-2006
Table 80 Leading Tourist Attractions by Visitors 2001-2006
Table 81 Forecast Tourist Attractions by Sector: Value 2006-2011
Table 82 Forecast Tourist Attractions by Sector: 2006-2011
Table 83 Forecast Tourist Attractions Internet Transaction Value Sales by Sector: Internet Transaction Value 2006-2011
HEALTH & WELLNESS TOURISM IN MEXICO
HEADLINES
TRENDS
PROSPECTS
SECTOR DATA
Table 84 Number of Hotel/Resort Spas: Units 2001-2006
Table 85 Spa Sales by Type: Value 2001-2006
Table 86 Spa Consumer Markets: Domestic Tourism 2005-2006
Table 87 Spa Consumer Markets: Arrivals 2005-2006