Whirlpool Corp

Euromonitor International's company profile, Whirlpool Corp offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

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Table of contents

DOMESTIC ELECTRICAL APPLIANCES : MARKET INSIGHT

1. INTRODUCTION

1.1 Key Facts

Summary 1 Whirlpool Corp: Key Facts

2. CORPORATE OVERVIEW

2.1 Financial Performance

Table 1 Whirlpool: Financial Summary 2001-2005

2.2 Geographic Coverage

Table 2 Whirlpool: Sales by Region 2000-2005

2.3 Business Focus

Table 3 Whirlpool: Sales by Division 2000-2004

Chart 1 Whirlpool: % Sales by Division 2004

2.4 Interim Results

3. STRATEGIC OVERVIEW

3.1 Operational Strategies

4. DOMESTIC ELECTRICAL APPLIANCES BUSINESS

4.1 Domestic Electrical Appliances Business Development

4.2 Domestic Electrical Appliances Net Sales & Profits

Table 4 Whirlpool Corp: Domestic Electrical Appliances Sales 2000-2005

5. PERFORMANCE IN DOMESTIC ELECTRICAL APPLIANCES

5.1 Competitive Context

5.2 Company World Market Shares

Table 5 Whirlpool Corp: World Domestic Electrical Appliances Shares & Rankings by Sector 2001-2005

5.3 Company Shares by Region and Sector

Table 6 Whirlpool Corp: Regional Shares of Domestic Electrical Appliances by Sector 2005

5.4 Marketing & Distribution Strategies

6. DOMESTIC ELECTRICAL APPLIANCES BRAND ASSESSMENT

6.1 Brand Portfolio

6.2 New Product Development

6.3 Private Label Manufacture

6.4 Core Brands

Table 7 Whirlpool Corp: Bauknecht Brand Shares in Domestic Electrical Appliances 2001-2005

Table 8 Whirlpool Corp: Bauknecht Regional Shares by Sector 2005

Table 9 Whirlpool Corp: Brastemp Brand Shares in Domestic Electrical Appliances 2001-2005

Table 10 Whirlpool Corp: Brastemp Regional Shares by Sector 2005

Table 11 Whirlpool Corp: KitchenAid Brand Shares in Domestic Electrical Appliances 2001-2005

Table 12 Whirlpool Corp: KitchenAid Regional Shares by Sector 2005

Table 13 Whirlpool Corp: Whirlpool Brand Shares in Domestic Electrical Appliances 2001-2005

Table 14 Whirlpool Corp: Whirlpool Regional Shares by Sector 2005

7. DOMESTIC ELECTRICAL APPLIANCES STRATEGIC EVALUATION

7.1 Whirlpool Corp Sector Potential

Table 15 Whirlpool Corp: World Sales Performance of Key Sectors of Involvement 2005

7.2 SWOT Analysis

7.3 Future Prospects for Domestic Electrical Appliances Business

8. APPENDICES

8.1 Appendix 1: Whirlpool Corp Brand Portfolio

Summary 2 Whirlpool Corp: Domestic Electrical Appliances Brands 2005

8.2 Appendix 2: Subsidiaries and Affiliates of Whirlpool Corp

Summary 3 Whirlpool Corp: Subsidiaries 2005

8.3 Appendix 3: Websites of Whirlpool Corp

Summary 4 Whirlpool Corp: Websites

8.4 Appendix 4: History and Corporate Development

Summary 5 Whirlpool Corp: Historical Development

8.5 Appendix 5: Company Locations

Summary 6 Whirlpool Corp: Company Locations

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