Whirlpool Corp
Euromonitor International's company profile, Whirlpool Corp offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 5 | Tables: 27 | Publication date: Feb 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
PROSPECTS FOR WHIRLPOOL CORP IN DOMESTIC ELECTRICAL APPLIANCES MARKET
CORE BUSINESSES
Record sales in North America
Record revenue in Europe
GROWTH OPPORTUNITIES
Latin America
LIMITED POTENTIAL
Asia-Pacific
Australasia
Table 1 Whirlpool Corp: Domestic Electrical Appliances World Sector Sales Performance by Volume 2006
Table 2 Whirlpool Corp: Domestic Electrical Appliances Regional Sales Performance by Volume 2006
CORPORATE OVERVIEW
STRATEGIC OBJECTIVES AND CHALLENGES
Maytag acquisition
Leading sales in laundry appliances
Design and development
Innovation
OWNERSHIP EVENTS
Table 3 Whirlpool Corp: World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 4 Whirlpool Corp: World and Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
COMPANY STRUCTURE
Summary 1 Whirlpool Corp: Key Facts
PRODUCTION AND DISTRIBUTION
Improvements made in 2006
BRAND ASSESSMENT
BRAND STRATEGY
Whirlpool is ranked number one in the US
Six major brands
AMANA
BAUKNECHT
BRASTEMP
JENN-AIR
KITCHENAID
MAGIC CHEF
MAYTAG
WHIRLPOOL
Table 5 Whirlpool Corp: Amana World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 6 Whirlpool Corp: Amana Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 7 Whirlpool Corp: Bauknecht World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 8 Whirlpool Corp: Bauknecht Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 9 Whirlpool Corp: Brastemp World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 10 Whirlpool Corp: Brastemp Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 11 Whirlpool Corp: Jenn-Air World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 12 Whirlpool Corp: Jenn-Air Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 13 Whirlpool Corp: KitchenAid World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 14 Whirlpool Corp: KitchenAid Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 15 Whirlpool Corp: Magic Chef World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 16 Whirlpool Corp: Magic Chef Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 17 Whirlpool Corp: Maytag World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 18 Whirlpool Corp: Maytag Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
Table 19 Whirlpool Corp: Whirlpool World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006
Table 20 Whirlpool Corp: Whirlpool Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006
APPENDICES
FINANCIAL SUMMARY
Table 21 Whirlpool Corp: Financial Summary 2002-2006
COMPANY BACKGROUND
Summary 2 Whirlpool Corp: Historical Development
Summary 3 Whirlpool Corp: Subsidiaries 2006
Summary 4 Whirlpool Corp: Domestic Electrical Appliances Brands 2006
Summary 5 Whirlpool Corp: Company Locations
Summary 6 Whirlpool Corp: Websites