Wine in Hong Kong, China
Euromonitor International's Wine in Hong Kong, China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 82 | Publication date: Sep 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Fortified wine and vermouth; Non-grape wine; Sparkling wine; Still light grape wine
Table of contents
ALCOHOLIC DRINKS IN HONG KONG, CHINA : MARKET INSIGHT
EXECUTIVE SUMMARY
Alcoholic drinks hampered by economic downturn
Hong Kong aims to become a fine wine trading hub
Leading players further gain share
Growing demand for specialist retailers
Continued trading up expected in forecast period
KEY TRENDS AND DEVELOPMENTS
Tax abolished on lower-strength alcoholic drinks
Growing interest in cocktail culture
Increasing polarisation seen in many product areas
Lack of storage space creates growing concern
Specialist Retailers
Summary 1 Leading Specialist Retailers 2007
Market Merger and Acquisition Activity
MARKET BACKGROUND
Legislation
TAXATION AND DUTY LEVIES
Table 1 Taxation and Duty Levies on Alcoholic Drinks 2008
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008
Table 3 Selling Margin of a Typical Imported Beer Brand 2008
Table 4 Selling Margin of a Typical Imported Wine Brand 2008
Table 5 Selling Margin of a Typical Imported Spirits Brand 2008
OPERATING ENVIRONMENT
Contraband/Parallel Trade
Duty Free
Cross-border/Private imports
MARKET INDICATORS
Table 6 Retail Consumer Expenditure on Alcoholic Drinks 2003-2008
MARKET DATA
Table 7 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008
Table 8 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008
Table 9 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008
Table 10 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008
Table 11 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008
Table 12 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008
Table 13 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008
Table 14 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008
Table 15 Sales of Alcoholic Drinks by Region: Total Volume 2003-2008
Table 16 Sales of Alcoholic Drinks by Region: Total Value 2003-2008
Table 17 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2003-2008
Table 18 Sales of Alcoholic Drinks by Region: % Total Value Growth 2003-2008
Table 19 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007
Table 20 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008
Table 21 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008
Table 22 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013
Table 23 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013
Table 24 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013
Table 25 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013
Table 26 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2008-2013
Table 27 Forecast Sales of Alcoholic Drinks by Region: Total Value 2008-2013
Table 28 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2008-2013
Table 29 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2008-2013
DEFINITIONS
Summary 2 Research Sources
LOCAL COMPANY PROFILES - HONG KONG, CHINA
EUGINA LTD - ALCOHOLIC DRINKS - HONG KONG, CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Eugina Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Eugina Ltd: Competitive Position 2007
JEBSEN & CO LTD - ALCOHOLIC DRINKS - HONG KONG, CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Jebsen & Co Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Jebsen & Co Ltd: Competitive Position 2007
MAXXIUM HONG KONG LTD - ALCOHOLIC DRINKS - HONG KONG, CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Maxxium Hong Kong Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 8 Maxxium Hong Kong Ltd: Competitive Position 2007
SAN MIGUEL BREWERY HONG KONG LTD - ALCOHOLIC DRINKS - HONG KONG, CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 San Miguel Brewery Hong Kong Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 San Miguel Brewery Hong Kong Ltd: Competitive Position 2007
TELFORD INTERNATIONAL CO LTD - ALCOHOLIC DRINKS - HONG KONG, CHINA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Telford International Co Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 12 Telford International Co Ltd: Competitive Position 2007
WINE IN HONG KONG, CHINA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 30 Sales of Wine by Subsector: Total Volume 2003-2008
Table 31 Sales of Wine by Subsector: Total Value 2003-2008
Table 32 Sales of Wine by Subsector: % Total Volume Growth 2003-2008
Table 33 Sales of Wine by Subsector: % Total Value Growth 2003-2008
Table 34 Sales of Wine by On-trade vs Off-trade Split: Volume 2003-2008
Table 35 Sales of Wine by On-trade vs Off-trade Split: Value 2003-2008
Table 36 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 37 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 38 Volume Sales of Still Red Wine by Price Segment 2003-2008
Table 39 Volume Sales of Still White Wine by Price Segment 2003-2008
Table 40 Volume Sales of Still Rosé Wine by Price Segment 2003-2008
Table 41 Volume Sales of Other Sparkling Wine by Price Segment 2003-2008
Table 42 Sales of Still Red Wine by Grape/Varietal Type 2003-2008
Table 43 Sales of Still White Wine by Grape/Varietal Type 2003-2008
Table 44 Sales of Still Red Wine by Quality Classification 2003-2008
Table 45 Sales of Still White Wine by Quality Classification 2003-2008
Table 46 Sales of Still Rosé Wine by Quality Classification 2003-2008
Table 47 Wine Production, Imports and Exports: Total Volume 2002-2007
Table 48 Wine Exports by Country of Destination: Total Volume 2002-2007
Table 49 Wine Exports by Country of Destination: Total Value 2002-2007
Table 50 Wine Imports by Country of Origin: Total Volume 2002-2007
Table 51 Wine Imports by Country of Origin: Total Value 2002-2007
Table 52 Company Shares of Still Light Grape Wine by National Brand Owner 2003-2007
Table 53 Company Shares of Still Light Grape Wine by Global Brand Owner 2003-2007
Table 54 Brand Shares of Still Light Grape Wine 2004-2007
Table 55 Company Shares of Champagne by National Brand Owner 2004-2007
Table 56 Company Shares of Champagne by Global Brand Owner 2004-2007
Table 57 Brand Shares of Champagne 2004-2007
Table 58 Company Shares of Other Sparkling Wine by National Brand Owner 2003-2007
Table 59 Company Shares of Other Sparkling Wine by Global Brand Owner 2003-2007
Table 60 Brand Shares of Other Sparkling Wine 2004-2007
Table 61 Company Shares of Fortified Wine and Vermouth by National Brand Owner 2004-2007
Table 62 Company Shares of Fortified Wine and Vermouth by Global Brand Owner 2004-2007
Table 63 Brand Shares of Fortified Wine and Vermouth 2004-2007
Table 64 Company Shares of Non-grape Wine by National Brand Owner 2004-2007
Table 65 Company Shares of Non-grape Wine by Global Brand Owner 2004-2007
Table 66 Brand Shares of Non-grape Wine 2004-2007
Table 67 Forecast Sales of Wine by Subsector: Total Volume 2008-2013
Table 68 Forecast Sales of Wine by Subsector: Total Value 2008-2013
Table 69 Forecast Sales of Wine by Subsector: % Total Volume Growth 2008-2013
Table 70 Forecast Sales of Wine by Subsector: % Total Value Growth 2008-2013