Wine in South Korea
Euromonitor International's Wine in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 85 | Publication date: Jun 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Fortified wine and vermouth; Non-grape wine; Sparkling wine; Still light grape wine
Table of contents
ALCOHOLIC DRINKS IN SOUTH KOREA : MARKET INSIGHT
EXECUTIVE SUMMARY
Moderate volume growth in 2006
Wellbeing trend changes the drinking culture
Polarised consumer preference
New products lead to increasing competition
ALCOHOLIC DRINKS – KEY TRENDS AND DEVELOPMENTS
Wellbeing trends change drinking culture
Polarised consumer preference prevails
Competition increases in light of economic downturn
Off-trade volume sales benefit from attractive pricing and packaging innovation
Modern lifestyles bring more occasions on which to consume alcoholic drinks
Specialist Retailers
Summary 1 Leading Specialist Retailers 2006
Market Merger and Acquisition Activity
MARKET DATA
Table 1 Sales of Alcoholic Drinks by Sector: Total Volume 2001-2006
Table 2 Sales of Alcoholic Drinks by Sector: Total Value 2001-2006
Table 3 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2001-2006
Table 4 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2001-2006
Table 5 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2005
Table 6 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: Volume 2006
Table 7 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: Value 2006
Table 8 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: % Volume 2006
Table 9 On-trade vs Off-trade Sales of Alcoholic Drinks by Sector: % Value 2006
Table 10 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2006
Table 11 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006
Table 12 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2006-2011
Table 13 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2006-2011
Table 14 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2006-2011
Table 15 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2006-2011
MARKET INDICATORS
Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2001-2006
APPENDIX
Legislation
Taxation and Duty Levies
Table 17 Taxation and Duty Levies on Alcoholic Drinks 2006
Table 18 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2006
Table 19 Selling Margin of a Typical Beer Brand 2005
Table 20 Selling Margin of a Typical Wine Brand 2005
Table 21 Selling Margin of a Typical Spirits Brand 2005
Operating Environment
Price Band Methodology
Summary 2 Lager by Price Band 2006
Published Data Comparisons
DEFINITIONS
LOCAL COMPANY PROFILES - SOUTH KOREA
BOHAE BREWERY CO LTD - ALCOHOLIC DRINKS - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Bohae Brewery Co Ltd: Key Facts
Summary 4 Bohae Brewery Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 5 Bohae Brewery Co Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 6 Bohae Brewery Co Ltd: Competitive Position 2005
DAESUN DISTILLING CO LTD - ALCOHOLIC DRINKS - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Daesun Distilling Co Ltd: Key Facts
Summary 8 Daesun Distilling Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 9 Daesun Distilling Co Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 10 Daesun Distilling Co Ltd: Competitive Position 2005
HITE BREWERY CO LTD - ALCOHOLIC DRINKS - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Hite Brewery Co Ltd: Key Facts
Summary 12 Hite Brewery Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Hite Brewery Co Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 14 Hite Brewery Co Ltd: Competitive Position 2005
KUMBOKJU CO LTD - ALCOHOLIC DRINKS - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Kumbokju Co Ltd: Key Facts
Summary 16 Kumbokju Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 17 Kumbokju Co Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 18 Kumbokju Co Ltd: Competitive Position 2005
MUHAK CO LTD - ALCOHOLIC DRINKS - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Muhak Co Ltd: Key Facts
Summary 20 Muhak Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 21 Muhak Co Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 22 Muhak Co Ltd: Competitive Position 2005
WINE IN SOUTH KOREA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 22 Sales of Wine by Subsector: Total Volume 2001-2006
Table 23 Sales of Wine by Subsector: Total Value 2001-2006
Table 24 Sales of Wine by Subsector: % Total Volume Growth 2001-2006
Table 25 Sales of Wine by Subsector: % Total Value Growth 2001-2006
Table 26 On-trade vs Off-trade Sales of Wine: Volume 2001-2006
Table 27 On-trade vs Off-trade Sales of Wine: Value 2001-2006
Table 28 On-trade vs Off-trade Sales of Wine: % Volume Growth 2001-2006
Table 29 On-trade vs Off-trade Sales of Wine: % Value Growth 2001-2006
Table 30 Volume Sales of Still Red Wine by Price Segment 2004-2006
Table 31 Volume Sales of Still White Wine by Price Segment 2004-2006
Table 32 Volume Sales of Still Rosé Wine by Price Segment 2004-2006
Table 33 Volume Sales of Other Sparkling Wine by Price Segment 2004-2006
Table 34 Sales of Still Red Wine by Grape/Varietal Type 2004-2006
Table 35 Sales of Still White Wine by Grape/Varietal Type 2004-2006
Table 36 Sales of Still Red Wine by Quality Classification 2001-2006
Table 37 Sales of Still White Wine by Quality Classification 2001-2006
Table 38 Sales of Still Rosé Wine by Quality Classification 2001-2006
Table 39 Sales of Non-grape Wine by Type: Total Volume 2001-2006
Table 40 Sales of Non-grape Wine by Type: Total Value 2001-2006
Table 41 Sales of Non-grape Wine by Type: % Total Volume Growth 2001-2006
Table 42 Sales of Non-grape Wine by Type: % Total Value Growth 2001-2006
Table 43 Wine Production, Imports and Exports: Total Volume 2001-2005
Table 44 Wine Exports by Country of Destination: Total Volume 2001-2005
Table 45 Wine Exports by Country of Destination: Total Value 2001-2005
Table 46 Wine Imports by Country of Origin: Total Volume 2001-2005
Table 47 Wine Imports by Country of Origin: Total Value 2001-2005
Table 48 Company Shares of Still Light Grape Wine by National Brand Owner 2002-2005
Table 49 Company Shares of Still Light Grape Wine by Global Brand Owner 2002-2005
Table 50 Brand Shares of Still Light Grape Wine 2002-2005
Table 51 Company Shares of Champagne by National Brand Owner 2003-2005
Table 52 Company Shares of Champagne by Global Brand Owner 2003-2005
Table 53 Brand Shares of Champagne 2003-2005
Table 54 Company Shares of Other Sparkling Wine by National Brand Owner 2002-2005
Table 55 Company Shares of Other Sparkling Wine by Global Brand Owner 2002-2005
Table 56 Brand Shares of Other Sparkling Wine 2002-2005
Table 57 Company Shares of Non-grape Wine by National Brand Owner 2003-2005
Table 58 Company Shares of Non-grape Wine by Global Brand Owner 2003-2005
Table 59 Brand Shares of Non-grape Wine 2003-2005
Table 60 Forecast Sales of Wine by Subsector: Total Volume 2006-2011
Table 61 Forecast Sales of Wine by Subsector: Total Value 2006-2011
Table 62 Forecast Sales of Wine by Subsector: % Total Volume Growth 2006-2011
Table 63 Forecast Sales of Wine by Subsector: % Total Value Growth 2006-2011