Wine
Alcoholic Drinks > Wine

Wine in Sweden

Sweden

Euromonitor International's Wine in Sweden market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.


Tables: 87  |  Publication date: Feb 2009
Cost: 
GBP560.00

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  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Fortified wine and vermouth; Non-grape wine; Sparkling wine; Still light grape wine

Table of contents

ALCOHOLIC DRINKS IN SWEDEN : MARKET INSIGHT

EXECUTIVE SUMMARY

Continued growth

New World wines increasingly popular

Brewers dominate volume sales

Retail monopoly

Growth continues

KEY TRENDS AND DEVELOPMENTS

Weaker economy

Green trend in alcoholic drinks

Traditional aquavit losing popularity

Changing drinking habits

Specialist Retailers

Summary 1 Leading Specialist Retailers 2007

Market Merger and Acquisition Activity

Summary 2 Speculated Merger and Acquisition Activity 2007-2008

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

Table 1 Taxation and Duty Levies on Alcoholic Drinks 2008

Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups in Selected Sectors 2008

Table 3 Selling Margin of a Typical Domestically Produced Beer Brand 2008

Table 4 Selling Margin of a Typical Imported Wine Brand 2008

Table 5 Selling Margin of a Typical Domestically Produced Spirits Brand 2008

OPERATING ENVIRONMENT

Table 6 SoRad Estimates of Contraband Consumption 2007

Table 7 Swedish Visitors to Åland 2002-2007

Table 8 Private Imports to Sweden 2002-2007

Table 9 Private Imports as a Share of Off-trade Sales and Total Consumption 2007

MARKET INDICATORS

Table 10 Retail Consumer Expenditure on Alcoholic Drinks 2003-2008

MARKET DATA

Table 11 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008

Table 12 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008

Table 13 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008

Table 14 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008

Table 15 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008

Table 16 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008

Table 17 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008

Table 18 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008

Table 19 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007

Table 20 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008

Table 21 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008

Table 22 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013

Table 23 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013

Table 24 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013

Table 25 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013

DEFINITIONS

Summary 3 Research Sources

LOCAL COMPANY PROFILES - SWEDEN

FONDBERG & CO AB - ALCOHOLIC DRINKS - SWEDEN

STRATEGIC DIRECTION

KEY FACTS

Summary 4 Fondberg & Co AB: Key Facts

Summary 5 Fondberg & Co AB: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 6 Fondberg & Co AB: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 7 Fondberg & Co AB: Competitive Position 2007

KOPPARBERGS BRYGGERI AB - ALCOHOLIC DRINKS - SWEDEN

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Kopparbergs Bryggeri AB: Key Facts

Summary 9 Kopparbergs Bryggeri AB: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 10 Kopparbergs Bryggeri AB: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 11 Kopparbergs Bryggeri AB: Competitive Position 2007

MACKMYRA SVENSK WHISKY AB - ALCOHOLIC DRINKS - SWEDEN

STRATEGIC DIRECTION

KEY FACTS

Summary 12 Mackmyra Svensk Whisky AB: Key Facts

Summary 13 Mackmyra Svensk Whisky AB: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 14 Mackmyra Svensk Whisky AB: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 15 Mackmyra Svensk Whisky AB: Competitive Position 2007

SATURNUS AB - ALCOHOLIC DRINKS - SWEDEN

STRATEGIC DIRECTION

KEY FACTS

Summary 16 Saturnus AB: Key Facts

Summary 17 Saturnus AB: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 18 Saturnus AB: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 19 Saturnus AB: Competitive Position 2007

SPENDRUPS BRYGGERI AB - ALCOHOLIC DRINKS - SWEDEN

STRATEGIC DIRECTION

KEY FACTS

Summary 20 Spendrups Bryggeri AB: Key Facts

Summary 21 Spendrups Bryggeri AB: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 22 Spendrups Bryggeri AB: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 23 Spendrups Bryggeri AB: Competitive Position 2007

WINE IN SWEDEN

HEADLINES

TRENDS

Table 26 Off-trade Sales of Wine by Country of Origin 2003-2007

Table 27 Grape Varietal Rankings: Red and White Still Light Wine 2007

Table 28 Bag-in-Box Volume Sales: Still Light Wine 2002-2007

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

Published data comparisons

SECTOR DATA

Table 29 Sales of Wine by Subsector: Total Volume 2003-2008

Table 30 Sales of Wine by Subsector: Total Value 2003-2008

Table 31 Sales of Wine by Subsector: % Total Volume Growth 2003-2008

Table 32 Sales of Wine by Subsector: % Total Value Growth 2003-2008

Table 33 Sales of Wine by On-trade vs Off-trade Split: Volume 2003-2008

Table 34 Sales of Wine by On-trade vs Off-trade Split: Value 2003-2008

Table 35 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2003-2008

Table 36 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2003-2008

Table 37 Volume Sales of Still Red Wine by Price Segment 2003-2008

Table 38 Volume Sales of Still White Wine by Price Segment 2003-2008

Table 39 Volume Sales of Still Rosé Wine by Price Segment 2003-2008

Table 40 Volume Sales of Other Sparkling Wine by Price Segment 2003-2008

Table 41 Wine Production, Imports and Exports: Total Volume 2002-2007

Table 42 Wine Exports by Country of Destination: Total Volume 2002-2007

Table 43 Wine Exports by Country of Destination: Total Value 2002-2007

Table 44 Wine Imports by Country of Origin: Total Volume 2002-2007

Table 45 Wine Imports by Country of Origin: Total Value 2002-2007

Table 46 Company Shares of Still Light Grape Wine by National Brand Owner 2003-2007

Table 47 Company Shares of Still Light Grape Wine by Global Brand Owner 2003-2007

Table 48 Brand Shares of Still Light Grape Wine 2004-2007

Table 49 Company Shares of Champagne by National Brand Owner 2004-2007

Table 50 Company Shares of Champagne by Global Brand Owner 2004-2007

Table 51 Brand Shares of Champagne 2004-2007

Table 52 Company Shares of Other Sparkling Wine by National Brand Owner 2003-2007

Table 53 Company Shares of Other Sparkling Wine by Global Brand Owner 2003-2007

Table 54 Brand Shares of Other Sparkling Wine 2004-2007

Table 55 Company Shares of Fortified Wine and Vermouth by National Brand Owner 2004-2007

Table 56 Company Shares of Fortified Wine and Vermouth by Global Brand Owner 2004-2007

Table 57 Brand Shares of Fortified Wine and Vermouth 2004-2007

Table 58 Company Shares of Non-grape Wine by National Brand Owner 2004-2007

Table 59 Company Shares of Non-grape Wine by Global Brand Owner 2004-2007

Table 60 Brand Shares of Non-grape Wine 2004-2007

Table 61 Forecast Sales of Wine by Subsector: Total Volume 2008-2013

Table 62 Forecast Sales of Wine by Subsector: Total Value 2008-2013

Table 63 Forecast Sales of Wine by Subsector: % Total Volume Growth 2008-2013

Table 64 Forecast Sales of Wine by Subsector: % Total Value Growth 2008-2013

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