Wipes in Belgium
Euromonitor International's Wipes in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 37 | Publication date: Jul 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Personal wipes; General purpose wipes; Feminine hygiene wipes; Baby wipes; Cosmetic wipes; Facial cleansing wipes; Deodorant wipes; Household care wipes; Dry electro-static wipes; Starter kits/sweepers/sticks (dry electro-static); Wipes and refills (dry electro-static); Impregnated wet wipes; All purpose cleaning wipes; Wet floor wipes; Starter kits/sweepers/sticks (wet); Wipes and refills (wet); Window/glass wipes; Toilet care wipes; Furniture polish wipes; Other impregnated wipes
Table of contents
DISPOSABLE PAPER PRODUCTS IN BELGIUM : MARKET INSIGHT
EXECUTIVE SUMMARY
Sluggish performance of top three sectors leads to disappointing value growth
Favourable economic conditions benefit volume sales and contribute to premiumisation
Strong internal competition and rising private label sold at cut price
A-brands have limited room to manoeuvre
Mass distribution hold the lion’s share of value sales
Modest positive volume growth expected over the forecast period
KEY TRENDS AND DEVELOPMENTS
Economic development should act in favour of disposable paper products
Ageing and the recovery of the infant population present opportunities
Relatively small Belgian population and the presence of two unique communities limit demand for wipes
Finger food and consumer foodservice create potential for paper tableware and AFH disposable paper products
Acceleration of private label leads to price erosion
A-brands have limited room to manoeuvre
Distribution moves toward smaller point of sales
MARKET INDICATORS
Table 1 Birth Rates 2001-2006
Table 2 Infant Population 2001-206
Table 3 Female Population by Age 2001-2006
Table 4 Total Population by Age 2001-2006
Table 5 Households 2001-2006
Table 6 Forecast Infant Population 2006-2011
Table 7 Forecast Female Population by Age 2006-2011
Table 8 Forecast Total Population by Age 2006-2011
Table 9 Forecast Households 2006-2011
MARKET DATA
Table 10 Retail Sales of Disposable Paper Products by Sector: Value 2001-2006
Table 11 Retail Sales of Disposable Paper Products by Sector: % Value Growth 2001-2006
Table 12 Retail Sales of Disposable Paper Products by Distribution Format: % Analysis 2001/2006
Table 13 Retail Sales of Disposable Paper Products by Sector and Distribution Format: % Analysis 2006
Table 14 Penetration of Private Label by Sector 2002-2006
Table 15 Forecast Retail Sales of Disposable Paper Products by Sector: Value 2006-2011
Table 16 Forecast Retail Sales of Disposable Paper Products by Sector: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - BELGIUM
BOLTON BELGIUM - DISPOSABLE PAPER PRODUCTS - BELGIUM
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Bolton Belgium: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 2 Bolton Belgium: Production Statistics
COMPETITIVE POSITIONING
Summary 3 Bolton Belgium: Competitive Position 2006
DUNI BENELUX BV - DISPOSABLE PAPER PRODUCTS - BELGIUM
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Duni Benelux BV: Key Facts
COMPANY BACKGROUND AND PRODUCTION
COMPETITIVE POSITIONING
Summary 5 Duni Benelux BV: Competitive Position 2006
FHP VILEDA SCS - DISPOSABLE PAPER PRODUCTS - BELGIUM
STRATEGIC DIRECTION
KEY FACTS
Summary 6 FHP Vileda SCS SA: Key Facts
Summary 7 FHP Vileda SCS SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 8 FHP Vileda SCS SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 9 FHP Vileda SCS SA: Competitive Position 2006
FLAWA AG - DISPOSABLE PAPER PRODUCTS - BELGIUM
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Flawa AG: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 11 Flawa AG: Production Statistics 2006
COMPETITIVE POSITIONING
ONTEX NV - DISPOSABLE PAPER PRODUCTS - BELGIUM
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Ontex NV: Key Facts
Summary 13 Ontex NV: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 14 Ontex NV: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 15 Ontex NV: Competitive Position 2006
WIPES IN BELGIUM
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 17 Retail Sales of Wipes by Subsector: Value 2001-2006
Table 18 Retail Sales of Wipes by Subsector: % Value Growth 2001-2006
Table 19 Wipes Retail Company Shares 2002-2006
Table 20 Wipes Retail Brand Shares 2003-2006
Table 21 Forecast Retail Sales of Wipes by Subsector: Value 2006-2011
Table 22 Forecast Retail Sales of Wipes by Subsector: % Value Growth 2006-2011