Wipes in Turkey
Euromonitor International's Wipes in Turkey market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 41 | Publication date: Jun 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Personal wipes; General purpose wipes; Feminine hygiene wipes; Baby wipes; Cosmetic wipes; Facial cleansing wipes; Deodorant wipes; Household care wipes and floor cleaning systems; Dry electro-static wipes; Starter kits/sweepers/sticks (dry electro-static); Wipes and refills (dry electro-static); Impregnated wet wipes; All purpose cleaning wipes; Wet floor wipes; Starter kits/sweepers/sticks (wet); Wipes and refills (wet); Window/glass wipes; Toilet care wipes; Furniture polish wipes; Other impregnated wipes; Floor cleaning systems; Starter kits/trigger device; Refills; Cleaning solution; Refill wipes/pads; Wipes (excluding starter kits/sweepers/sticks); Starter kits/sweepers/sticks (excluding wipes)
Table of contents
DISPOSABLE PAPER PRODUCTS IN TURKEY : MARKET INSIGHT
EXECUTIVE SUMMARY
Disposable Paper Products Registers Double-digit Value Growth in 2008
Increased Product Awareness and Rising Urbanisation Stimulate Sales
Procter & Gamble Leads Disposable Paper Products in 2008
Supermarkets/Hypermarkets Consolidates Its Leading Position in 2008
Good Sales Growth Expected Over the Forecast Period
KEY TRENDS AND DEVELOPMENTS
Economic Growth and Lower Inflation Stimulate Sales Growth
Fierce Competition Between Local and Multinational Companies
Rapid Urbanisation and More Households Drive Sales
Companies Increase Advertising Budgets
Retail Environment Experiences Rapid Development
MARKET INDICATORS
Table 1 Birth Rates 2003-2008
Table 2 Infant Population 2003-2008
Table 3 Female Population by Age 2003-2008
Table 4 Total Population by Age 2003-2008
Table 5 Households 2003-2008
Table 6 Forecast Infant Population 2008-2013
Table 7 Forecast Female Population by Age 2008-2013
Table 8 Forecast Total Population by Age 2008-2013
Table 9 Forecast Households 2008-2013
MARKET DATA
Table 10 Retail Sales of Disposable Paper Products by Sector: Value 2003-2008
Table 11 Retail Sales of Disposable Paper Products by Sector: % Value Growth 2003-2008
Table 12 Retail Sales of Disposable Paper Products by Distribution Format: % Analysis 2003-2008
Table 13 Retail Sales of Disposable Paper Products by Sector and Distribution Format: % Analysis 2008
Table 14 Penetration of Private Label by Sector 2003-2008
Table 15 Forecast Retail Sales of Disposable Paper Products by Sector: Value 2008-2013
Table 16 Forecast Retail Sales of Disposable Paper Products by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - TURKEY
ATAMAN ILAç VE KOZMETIK SAN TIC LTD STI - DISPOSABLE PAPER PRODUCTS - TURKEY
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Ataman Ilaç ve Kozmetik San Tic Ltd Sti: Key Facts
Summary 3 Ataman Ilaç ve Kozmetik San Tic Ltd Sti: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Ataman Ilaç ve Kozmetik San Tic Ltd Sti: Competitive Position 2008
HAYAT KIMYA SANAYI AS - DISPOSABLE PAPER PRODUCTS - TURKEY
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Hayat Kimya Sanayi AS: Key Facts
Summary 6 Hayat Kimya Sanayi AS: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Hayat Kimya Sanayi AS: Competitive Position 2008
IPEK KAGIT SANAYI VE TICARET AS - DISPOSABLE PAPER PRODUCTS - TURKEY
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Ipek Kagit Sanayi ve Ticaret AS: Key Facts
Summary 9 Ipek Kagit Sanayi ve Ticaret AS: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
Summary 10 Ipek Kagit Sanayi ve Ticaret AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 11 Ipek Kagit Sanayi ve Ticaret AS: Competitive Position 2008
TOPRAK KAGIT AS - DISPOSABLE PAPER PRODUCTS - TURKEY
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Toprak Kagit AS: Key Facts
Summary 13 Toprak Kagit AS: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
Summary 14 Toprak Kagit AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 15 Toprak Kagit AS: Competitive Position 2008
VIKING KAGIT VE SELULOZ AS - DISPOSABLE PAPER PRODUCTS - TURKEY
STRATEGIC DIRECTION
KEY FACTS
Summary 16 Viking Kagit Ve Seluloz AS: Key Facts
Summary 17 Viking Kagit Ve Seluloz AS: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
Summary 18 Viking Kagit Ve Seluloz AS: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 19 Viking Kagit Ve Seluloz AS: Competitive Position 2008
WIPES IN TURKEY
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 17 Retail Sales of Wipes by Subsector: Value 2003-2008
Table 18 Retail Sales of Wipes by Subsector: % Value Growth 2003-2008
Table 19 Wipes Retail Company Shares 2004-2008
Table 20 Wipes Retail Brand Shares 2005-2008
Table 21 Forecast Retail Sales of Wipes by Subsector: Value 2008-2013
Table 22 Forecast Retail Sales of Wipes by Subsector: % Value Growth 2008-2013