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Global Briefing

A Global Overview of Herbal/Traditional Products

Feb 2011

Price: US$2,000

About this Report

About this Report

The quest for “safer and natural” options remains strong in consumer health. While governments begin recognising the benefits of traditional medicine, consumers are increasing their purchases of herbal/traditional products. Traditional Chinese medicine (TCM), Ayurveda and other indigenous medicines extend their influence as rising healthcare costs force more people to seek complementary alternative options to treat their health conditions.

What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

  • Introduction

Objectives and parameters

  • Introduction

Key findings

  • Introduction

A Review of Herbal/Traditional Medicine

Understanding herbal/traditional medicine

  • A Review of Herbal/Traditional Medicine

The evolution of herbal/traditional medicine

  • A Review of Herbal/Traditional Medicine

Taking herbal/traditional products to market

  • A Review of Herbal/Traditional Medicine

The legality of herbal/traditional products

  • A Review of Herbal/Traditional Medicine

The parallel of two approaches with the same goal: Health

  • A Review of Herbal/Traditional Medicine

Current challenges facing herbal/traditional products

  • A Review of Herbal/Traditional Medicine

The medicinal properties of popular herbs and plants

  • A Review of Herbal/Traditional Medicine

Alcohol, the best-kept secret remedy in traditional medicine

  • A Review of Herbal/Traditional Medicine

Cannabis, a controversial traditional remedy

  • A Review of Herbal/Traditional Medicine

Expansion of Herbal/Traditional Products in the World

Herbal/traditional dietary supplements dominate sales

  • Expansion of Herbal/Traditional Products in the World

Ginseng is the star in herbal dietary supplements

  • Expansion of Herbal/Traditional Products in the World

Interactions and weak scientific evidence hinder growth

  • Expansion of Herbal/Traditional Products in the World

Herbal/traditional growth – selected countries 2009-2010

  • Expansion of Herbal/Traditional Products in the World

Asia Pacific leads sales of herbal/traditional products

  • Expansion of Herbal/Traditional Products in the World

Regional Analysis

Herbal/traditional products in Asia Pacific

  • Regional Analysis

Herbal/traditional products in Australasia

  • Regional Analysis

Herbal/traditional products in Eastern Europe

  • Regional Analysis

Herbal/traditional products in Latin America

  • Regional Analysis

Herbal/traditional products in the Middle East and Africa

  • Regional Analysis

Herbal/traditional products in North America

  • Regional Analysis

Herbal/traditional products in Western Europe

  • Regional Analysis

Competitive Insight

High competitive fragmentation slows growth

  • Competitive Insight

Case Studies

Case study: India evolves through Ayurveda

  • Case Studies

Case study: India and the competitive landscape

  • Case Studies

Case study: Germany shaped by tradition

  • Case Studies

Case study: Germany and the competitive landscape

  • Case Studies

Convincing Consumers About Herbal/Traditional Products

Traditional healers rising in popularity

  • Convincing Consumers About Herbal/Traditional Products

Consumers’ perception of herbal/traditional products

  • Convincing Consumers About Herbal/Traditional Products

Charm and suspicion of herbal/traditional products

  • Convincing Consumers About Herbal/Traditional Products

The role of media in promoting herbal/traditional products

  • Convincing Consumers About Herbal/Traditional Products

Herbal/traditional medicine versus homoeopathy

  • Convincing Consumers About Herbal/Traditional Products

Challenges Ahead

The “natural” approach to boost future sales

  • Challenges Ahead

Prospects for some herbal/traditional remedies

  • Challenges Ahead

Global support to extend herbal/traditional initiatives

  • Challenges Ahead

Future impact of herbal/traditional products on OTC drugs

  • Challenges Ahead

Dietary supplements to dominate future sales

  • Challenges Ahead

Summary: SWOT Analysis

Herbal/traditional products SWOT analysis

  • Summary: SWOT Analysis

Report Definitions

Herbal/traditional products definitions

  • Report Definitions

Samples

Global-Overview-of-HerbalTraditional-Products.jpg

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