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Global Briefing

Africa Travel and Tourism: Building a Legacy for the Future

Jul 2010

Price: US$2,000

About this Report

About this Report

Travel and tourism in sub-Saharan Africa has immense potential and the industry has seen a strong performance during the recession, with growth in arrivals remaining positive, unlike many destinations across the globe. However, the region still suffers from a poor reputation for security, combined with an overwhelming need for investment in infrastructure. There is a strong reliance on regional visitors, as well as high spending European and US travellers, but increasingly countries are looking


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Key Findings

Regional Analysis

Africa Outpaces Global Economic Growth

Further Decline in Africa’s Savings

Macro-economic Indicators

Tourism Overview

Africa vs Global Tourism Performance

Inbound Tourism Remarkably Resilient

International Arrivals by Key Destinations

International Receipts by Key Destinations

Average Spend per Arrival Varies Enormously

Business vs Leisure Arrivals for Key Countries

Source Markets – International vs Intra-Regional

International Source Markets

Case Study: Growing Influence of China in Africa

Key Trends and Developments

Impact of the Financial Crisis

Tourism Policies

Initiatives

Safety, Security and Health

Innovation and Technology

Africa and m-commerce

Category Developments

Travel Accommodation

Transportation

Transportation Comparative Volumes

Air Transport

Key International African Airlines

Low-cost Carrier Growth

Car Rental

Travel Retailers Highly Fragmented

Travel Retail Products

Africa Prospects

Future Outlook for Africa

Sporting Legacy of FIFA World Cup 2010

Future Outlook for Accommodation

Future Outlook for Transportation

Future Outlook for Car Rental

Future Outlook for Travel Retail

Report Definitions

Definitions

Samples

Africa TandT - Legacy for the Future.jpg

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