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Country Report

Singapore Flag Alcoholic Drinks in Singapore

| Pages: 83

Price: US$2,100

About this Report

EXECUTIVE SUMMARY

Slow growth in 2014

Alcoholic drinks posted flat growth in 2014. With the high taxation and competitive business environment, the overall growth remained limited. Moreover, the increased alcohol excise duties implemented in 2014 also contributed to driving the high unit prices even further, discouraging demand amongst not only the local consumers but also international travellers who experienced the effect of the strong currency.

Restricted regulations limit growth of liquor

In addition to the excise increases, legal restrictions on alcohol consumption and sales were also implemented in certain areas periodically. The Little India Riot in 2014, despite resulting in only a temporary restriction, indirectly led to limited alcohol consumption being proposed. This new Liquor Control Bill will control the consumption and sales hour for alcoholic drinks, having a direct impact on alcoholic drinks in 2015.

Asia Pacific Breweries Pte Ltd drives alcoholic drinks in 2014

Asia Pacific Breweries again led alcoholic drinks in 2014. The company uses a multiple brand strategy to present widely in the market from economy to premium segments. Brands such as Heineken, Tiger and Baron’s are popular and contributed huge shares of volume sales for Asia Pacific Breweries. The company continued to launch new marketing campaign with new products to maintain its leading position.

Flavoured alcohol is the trend for all products

Flavoured/mixed lager remained the trend in 2014. This was not exclusive to beer, as flavoured wine is also now available. This flavour trend can be traced back to 2011 and is becoming increasingly popular, reaching even dark beer and other liquors. Flavoured alcohol mainly targets female consumers who prefer a sweet or sour taste, which is why most of the flavoured products are made with fruit with female-oriented packaging.

Conservative forecast volume growth for alcoholic drinks

Alcoholic drinks is expected to record flat volume growth over the forecast period due to its maturity. Even though the economy is expected to record constant growth, the restricted regulations make the environment more intense with various players present. Not only has the regulation had an impact, high taxation also played another role in restricting the growth of alcoholic drinks.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Singapore for free:

The Alcoholic Drinks in Singapore market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Alcoholic Drinks in Singapore?
  • What are the major brands in Singapore?
  • Have there been any alcoholic drinks legislative changes over the past 12 months?
  • How is the alcoholic drinks industry affected by the recession?
  • What is consumed more; beer, wine or spirits?
  • What have been the key trends seen in new product developments?
  • Do alcoholic drinks consumers want value for money or added value?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

Table of Contents

Alcoholic Drinks in Singapore - Industry Overview

EXECUTIVE SUMMARY

Slow growth in 2014

Restricted regulations limit growth of liquor

Asia Pacific Breweries Pte Ltd drives alcoholic drinks in 2014

Flavoured alcohol is the trend for all products

Conservative forecast volume growth for alcoholic drinks

KEY TRENDS AND DEVELOPMENTS

Government legislation has huge impact during 2014

New packaging is a new way to gain consumers’ attention

On-trade consumption continues to drive demand

Key new product launches

  • Summary 1 Key New Product Developments 2014-2015

MARKET BACKGROUND

Legislation

  • Table 1 Number of On-trade Establishments by Type 2009-2014

TAXATION AND DUTY LEVIES

  • Table 2 Taxation and Duty Levies on Alcoholic Drinks 2014
  • Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2014
  • Table 4 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2014
  • Table 5 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2014
  • Table 6 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2014

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

MARKET INDICATORS

  • Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2009-2014

MARKET DATA

  • Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2009-2014
  • Table 9 Sales of Alcoholic Drinks by Category: Total Value 2009-2014
  • Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2009-2014
  • Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2009-2014
  • Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2014
  • Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2014
  • Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2014
  • Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2014
  • Table 16 GBO Company Shares of Alcoholic Drinks: % Total Volume 2010-2014
  • Table 17 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2009-2014
  • Table 18 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2014
  • Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
  • Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Value 2014-2019
  • Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
  • Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019

DEFINITIONS

Published data comparisons

SOURCES

  • Summary 2 Research Sources

Alcoholic Drinks in Singapore - Company Profiles

Asia Pacific Breweries Ltd in Alcoholic Drinks (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Asia Pacific Breweries Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 4 Asia Pacific Breweries Pte Ltd: Competitive Position 2014

Kaimay Trading Pte Ltd in Alcoholic Drinks (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Kaimay Trading Pte Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 6 Kaimay Trading Pte Ltd: Competitive Position 2014

La Maison du Whisky Pte Ltd in Alcoholic Drinks (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 La Maison du Whisky Pte Ltd: Key Facts

COMPETITIVE POSITIONING

Pacific Beverages Pte Ltd in Alcoholic Drinks (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Pacific Beverages Pte Ltd: Key Facts

COMPETITIVE POSITIONING

  • Summary 9 Pacific Beverages Pte Ltd: Competitive Position 2014

Singapore Straits Wine Co Pte Ltd in Alcoholic Drinks (Singapore)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 10 Singapore Straits Wine Company Pte Ltd: Key Facts

INTERNET STRATEGY

COMPANY BACKGROUND

PRIVATE LABEL

COMPETITIVE POSITIONING

Beer in Singapore - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Lager price band methodology

  • Summary 11 Lager by Price Band 2015

CATEGORY DATA

  • Table 23 Sales of Beer by Category: Total Volume 2009-2014
  • Table 24 Sales of Beer by Category: Total Value 2009-2014
  • Table 25 Sales of Beer by Category: % Total Volume Growth 2009-2014
  • Table 26 Sales of Beer by Category: % Total Value Growth 2009-2014
  • Table 27 Sales of Beer by Off-trade vs On-trade: Volume 2009-2014
  • Table 28 Sales of Beer by Off-trade vs On-trade: Value 2009-2014
  • Table 29 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 30 Sales of Beer by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 31 GBO Company Shares of Beer: % Total Volume 2010-2014
  • Table 32 NBO Company Shares of Beer: % Total Volume 2010-2014
  • Table 33 LBN Brand Shares of Beer: % Total Volume 2011-2014
  • Table 34 Production, Imports and Exports of Beer: Total Volume 2008-2013
  • Table 35 Imports of Beer by Country of Origin: Total Volume 2008-2013
  • Table 36 Imports of Beer by Country of Origin: Total Value 2008-2013
  • Table 37 Exports of Beer by Country of Destination: Total Volume 2008-2013
  • Table 38 Exports of Beer by Country of Destination: Total Value 2008-2013
  • Table 39 Forecast Sales of Beer by Category: Total Volume 2014-2019
  • Table 40 Forecast Sales of Beer by Category: Total Value 2014-2019
  • Table 41 Forecast Sales of Beer by Category: % Total Volume Growth 2014-2019
  • Table 42 Forecast Sales of Beer by Category: % Total Value Growth 2014-2019

Cider/Perry in Singapore - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 43 Sales of Cider/Perry: Total Volume 2009-2014
  • Table 44 Sales of Cider/Perry: Total Value 2009-2014
  • Table 45 Sales of Cider/Perry: % Total Volume Growth 2009-2014
  • Table 46 Sales of Cider/Perry: % Total Value Growth 2009-2014
  • Table 47 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2009-2014
  • Table 48 Sales of Cider/Perry by Off-trade vs On-trade: Value 2009-2014
  • Table 49 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 50 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 51 GBO Company Shares of Cider/Perry: % Total Volume 2010-2014
  • Table 52 NBO Company Shares of Cider/Perry: % Total Volume 2010-2014
  • Table 53 LBN Brand Shares of Cider/Perry: % Total Volume 2011-2014
  • Table 54 Production, Imports and Exports of Cider/Perry: Total Volume 2008-2013
  • Table 55 Imports of Cider/Perry by Country of Origin: Total Volume 2008-2013
  • Table 56 Imports of Cider/Perry by Country of Origin: Total Value 2008-2013
  • Table 57 Forecast Sales of Cider/Perry: Total Volume 2014-2019
  • Table 58 Forecast Sales of Cider/Perry: Total Value 2014-2019
  • Table 59 Forecast Sales of Cider/Perry: % Total Volume Growth 2014-2019
  • Table 60 Forecast Sales of Cider/Perry: % Total Value Growth 2014-2019

RTDs/High-Strength Premixes in Singapore - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 61 Sales of RTDS/High-strength Premixes by Category: Total Volume 2009-2014
  • Table 62 Sales of RTDS/High-strength Premixes by Category: Total Value 2009-2014
  • Table 63 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2009-2014
  • Table 64 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2009-2014
  • Table 65 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2009-2014
  • Table 66 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2009-2014
  • Table 67 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 68 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 69 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2010-2014
  • Table 70 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2010-2014
  • Table 71 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2011-2014
  • Table 72 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2014-2019
  • Table 73 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2014-2019
  • Table 74 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2014-2019
  • Table 75 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2014-2019

Spirits in Singapore - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY BACKGROUND

Vodka

Other blended Scotch whisky

Dark rum

White rum

Gin

  • Summary 12 Benchmark Brands 2014

CATEGORY DATA

  • Table 76 Sales of Spirits by Category: Total Volume 2009-2014
  • Table 77 Sales of Spirits by Category: Total Value 2009-2014
  • Table 78 Sales of Spirits by Category: % Total Volume Growth 2009-2014
  • Table 79 Sales of Spirits by Category: % Total Value Growth 2009-2014
  • Table 80 Sales of Spirits by Off-trade vs On-trade: Volume 2009-2014
  • Table 81 Sales of Spirits by Off-trade vs On-trade: Value 2009-2014
  • Table 82 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 83 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 84 Sales of Dark Rum by Price Platform: % Total Volume 2009-2014
  • Table 85 Sales of White Rum by Price Platform: % Total Volume 2009-2014
  • Table 86 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2009-2014
  • Table 87 Sales of Gin by Price Platform: % Total Volume 2009-2014
  • Table 88 Sales of Vodka by Price Platform: % Total Volume 2009-2014
  • Table 89 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2009-2014
  • Table 90 GBO Company Shares of Spirits: % Total Volume 2010-2014
  • Table 91 NBO Company Shares of Spirits: % Total Volume 2010-2014
  • Table 92 LBN Brand Shares of Spirits: % Total Volume 2011-2014
  • Table 93 Imports of Spirits by Country of Origin: Total Volume 2008-2013
  • Table 94 Imports of Spirits by Country of Origin: Total Value 2008-2013
  • Table 95 Production, Imports and Exports of Brandy & Cognac: Total Volume 2008-2013
  • Table 96 Production, Imports and Exports of Rum: Total Volume 2008-2013
  • Table 97 Production, Imports and Exports of Whiskies: Total Volume 2008-2013
  • Table 98 Production, Imports and Exports of Gin: Total Volume 2008-2013
  • Table 99 Production, Imports and Exports of Vodka: Total Volume 2008-2013
  • Table 100 Forecast Sales of Spirits by Category: Total Volume 2014-2019
  • Table 101 Forecast Sales of Spirits by Category: Total Value 2014-2019
  • Table 102 Forecast Sales of Spirits by Category: % Total Volume Growth 2014-2019
  • Table 103 Forecast Sales of Spirits by Category: % Total Value Growth 2014-2019

Wine in Singapore - Category Analysis

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 104 Sales of Wine by Category: Total Volume 2009-2014
  • Table 105 Sales of Wine by Category: Total Value 2009-2014
  • Table 106 Sales of Wine by Category: % Total Volume Growth 2009-2014
  • Table 107 Sales of Wine by Category: % Total Value Growth 2009-2014
  • Table 108 Sales of Wine by Off-trade vs On-trade: Volume 2009-2014
  • Table 109 Sales of Wine by Off-trade vs On-trade: Value 2009-2014
  • Table 110 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2009-2014
  • Table 111 Sales of Wine by Off-trade vs On-trade: % Value Growth 2009-2014
  • Table 112 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 113 Sales of Still White Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 114 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 115 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2009-2014
  • Table 116 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 117 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 118 Sales of Still Rosé Wine by Grape/Varietal Type: % Total Volume 2009-2014
  • Table 119 GBO Company Shares of Still Light Grape Wine: % Total Volume 2010-2014
  • Table 120 GBO Company Shares of Still Light Grape Wine: % Total Volume 2010-2014
  • Table 121 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2011-2014
  • Table 122 GBO Company Shares of Champagne: % Total Volume 2010-2014
  • Table 123 NBO Company Shares of Champagne: % Total Volume 2010-2014
  • Table 124 LBN Brand Shares of Champagne: % Total Volume 2011-2014
  • Table 125 GBO Company Shares of Other Sparkling Wine: % Total Volume 2010-2014
  • Table 126 NBO Company Shares of Other Sparkling Wine: % Total Volume 2010-2014
  • Table 127 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2011-2014
  • Table 128 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2010-2014
  • Table 129 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2010-2014
  • Table 130 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2011-2014
  • Table 131 GBO Company Shares of Non-grape Wine: % Total Volume 2010-2014
  • Table 132 NBO Company Shares of Non-grape Wine: % Total Volume 2010-2014
  • Table 133 LBN Brand Shares of Non-grape Wine: % Total Volume 2011-2014
  • Table 134 Production, Imports and Exports of Wine: Total Volume 2008-2013
  • Table 135 Imports of Wine by Country of Origin: Total Volume 2008-2013
  • Table 136 Imports of Wine by Country of Origin: Total Value 2008-2013
  • Table 137 Exports of Wine by Country of Destination: Total Volume 2008-2013
  • Table 138 Exports of Wine by Country of Destination: Total Value 2008-2013
  • Table 139 Forecast Sales of Wine by Category: Total Volume 2014-2019
  • Table 140 Forecast Sales of Wine by Category: Total Value 2014-2019
  • Table 141 Forecast Sales of Wine by Category: % Total Volume Growth 2014-2019
  • Table 142 Forecast Sales of Wine by Category: % Total Value Growth 2014-2019

Segmentation

This market research report includes the following:

  • Alcoholic Drinks
    • Beer
      • Dark Beer
        • Ale
        • Sorghum
        • Weissbier/Weizen/Wheat Beer
      • Lager
        • Flavoured/Mixed Lager
        • Standard Lager
          • Premium Lager
            • Domestic Premium Lager
            • Imported Premium Lager
          • Mid-Priced Lager
            • Domestic Mid-Priced Lager
            • Imported Mid-Priced Lager
          • Economy Lager
            • Domestic Economy Lager
            • Imported Economy Lager
        • Lager by Origin
          • Domestic Lager
            • Domestic Premium Lager
            • Domestic Mid-Priced Lager
            • Domestic Economy Lager
          • Imported Lager
            • Imported Premium Lager
            • Imported Mid-Priced Lager
            • Imported Economy Lager
      • Non/Low Alcohol Beer
      • Stout
    • Cider/Perry
    • RTDs/High-Strength Premixes
      • High-Strength Premixes
      • RTDs
        • Malt-based RTDs
        • Spirit-based RTDs
        • Wine-based RTDs
        • Other RTDs
    • Spirits
      • Brandy and Cognac
        • Brandy
        • Cognac
      • Liqueurs
        • Bitters
        • Cream-based Liqueurs
        • Other Liqueurs
      • Rum
        • Dark Rum
        • White Rum
      • Tequila (and Mezcal)
      • Whiskies
        • Bourbon/Other US Whiskey
        • Canadian Whisky
        • Irish Whiskey
        • Japanese Whisky
        • Blended Scotch Whisky
          • Blended Malt Scotch Whisky
          • Other Blended Scotch Whisky
        • Single Malt Scotch Whisky
        • Other Whiskies
      • White Spirits
        • Gin
          • English Gin
          • Dutch Gin
        • Vodka
      • Other Spirits
        • Samsu
    • Wine
      • Fortified Wine and Vermouth
        • Port
        • Sherry
        • Vermouth
      • Non-Grape Wine
        • Sake
      • Sparkling Wine
        • Champagne
        • Other Sparkling Wine
      • Still Light Grape Wine
        • Still Red Wine
        • Still Rosé Wine
        • Still White Wine

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Ale By Type
  • Exports by Country - Value
  • Exports by Country - Volume
  • Flavoured vs Non-flavoured Vodka
  • Imports by Country - Value
  • Imports by Country - Volume
  • Off-trade vs On-trade
  • Premium Sales Analysis
  • Pricing
  • Products by Ingredient
  • Trade Statistics - Value
  • Trade Statistics - Volume
  • Wine by Grape Type
  • Wine by Price

Market size details:

  • Off-trade volume
  • Off-trade volume % growth
  • Off-trade volume per capita
  • On-trade volume
  • On-trade volume % growth
  • On-trade volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Off-trade value retail selling price % growth
  • Off-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Off-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • On-trade value retail selling price % growth
  • On-trade value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • On-trade value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Total value retail selling price % growth
  • Total value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Total value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Off-trade value manufacturer selling price % growth
  • Off-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Off-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • On-trade value manufacturer selling price % growth
  • On-trade value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • On-trade value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Total value manufacturer selling price % growth
  • Total value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Total value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Off-trade rtd volume
  • Off-trade rtd volume % growth
  • Off-trade rtd volume per capita
  • On-trade rtd volume
  • On-trade rtd volume % growth
  • On-trade rtd volume per capita
  • Total rtd volume
  • Total rtd volume % growth
  • Total rtd volume per capita
  • Off-trade volume litres of pure alcohol
  • Off-trade volume litres of pure alcohol % growth
  • Off-trade volume litres of pure alcohol per capita
  • On-trade volume litres of pure alcohol
  • On-trade volume litres of pure alcohol % growth
  • On-trade volume litres of pure alcohol per capita
  • Total volume litres of pure alcohol
  • Total volume litres of pure alcohol % growth
  • Total volume litres of pure alcohol per capita

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