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Country Report

Beer in Croatia

The key trend within alcoholic drinks in 2011 was explosive growth within malt-based RTDs. The fact that all malt-based RTD launches were made by leading breweries helped to fuel interest in beer. In addition, the lack of major sporting events was ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Cider/Perry in Croatia

Carlsberg Croatia introduced the first cider in Croatia, Somersby, in 2010 and followed up this move by launching a public trial of two new flavours, cranberry and pear, in winter 2011. The pear flavour proved to be the most popular, with the new ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Rtds/High-Strength Premixes in Croatia

The previously sleepy RTDs/high-strength premixes area experienced a huge boom in demand for malt-based RTDs in 2011, with breweries deciding to try their luck and expand their portfolios by adding various sorts of juices to beer. Leader beer player ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Spirits in Croatia

Spirits has proven to be a resilient alcoholic drinks area and has started to recover from the recent downturn, which started in 2009. Although demand was significantly affected by the economic downturn, spirits remain affordable and are often used ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Wine in Croatia

Wine per capita consumption in Croatia fell from 17 litres at the beginning of the review period in 2006 to 13 litres in 2011. However, the premiumisation trend is pushing unit prices higher each year and ensuring that value sales continue to ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Alcoholic Drinks in Croatia

Considering developments over the last two years, it was surprising to see alcoholic drinks recover so strongly in 2011. Dynamic growth within cider/perry and malt-based RTDs and rising sales within beer fuelled sales during the year. The recovery is...

Feb 2012 | US$1,900| Add to cart | View details

Passport: Market Intelligence Systems

Passport Alcoholic Drinks is the leading on-line market intelligence system for strategic, corporate and marketing planning.


A regional subscription delivers unrivalled levels of research and analysis for beer, wine, spirits, helping you make clear, confident decisions.