You are here: HomeSolutionsIndustriesAlcoholic Drinks
RSS print my pages

Filter Summary

France

results

 

Country Report

Wine in France

Sales in wine in 2011 were marked by the sudden emergence of more modern concepts that contrasts with the rather conservative tradition of wine in France. This was exemplified by the explosion of flavoured wines, more particularly ‘rosé pamplemousse’...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Beer in France

Marketing innovations and development of speciality beers are at the heart of 2011. Brewers have changed their message to consumers, communicating more on the flavour and the taste of beer, as well as its provenance and tradition to promote its ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Cider/Perry in France

In France, the category's performance is related to the disappearance of a generation used to drinking cider daily and an insufficient number of new consumers to compensate for them. But the main story of 2011 was manufacturers fighting to invigorate...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Alcoholic Drinks in France

In 2011, the overall performance of the alcoholic drinks market remained in line with the review period average annual performance. Total volume sales were static, with the poor performance of the on-trade channel partially offset by the off-trade ...

Apr 2012 | US$1,900| Add to cart | View details ›

Country Report

Rtds/High-Strength Premixes in France

The fashion for the Cuban cocktail, the mojito, is revolutionising high-strength premixes. The successful launch of Bacardi Mojito in 2010 has engendered a wave of new product developments in 2011 and the growing interest in Latin American cocktails.

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Spirits in France

In France, cocktails, such as mojito, vodka with orange juice and whisky with Coca-Cola continued to be very popular among the young generation. As a result, they continued to drive the best performing categories and consequently, overall volume ...

Apr 2012 | US$900| Add to cart | View details ›

Passport: Market Intelligence Systems

Passport Alcoholic Drinks is the leading on-line market intelligence system for strategic, corporate and marketing planning.


A regional subscription delivers unrivalled levels of research and analysis for beer, wine, spirits, helping you make clear, confident decisions.
market