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Country Report

Alcoholic Drinks in Peru

In 2011, alcoholic drinks achieved an important and positive growth, improving on 2010’s healthy performance. The growth was promoted by two major factors; first the empowerment of the economy, translated in the increase of consumers’ disposable ...

Dec 2011 | US$1,900| Add to cart | View details ›

Country Report

Rtds/High-Strength Premixes in Peru

RTDs/high-strength premixes witnessed marginal total volume growth compared to 2010; the category finally stopped the decreasing trend showed since 2006. This category reached its peak in 2005, with 5.5 million litres, but from 2006 to 2010 showed a ...

Dec 2011 | US$900| Add to cart | View details ›

Country Report

Spirits in Peru

Pisco continued to show important growth helped by a governmental campaign and an increasing nationalist sentiment when it comes to buying products. The government is heavily promoting the PERU brand locally and internationally, and pisco is a ...

Dec 2011 | US$900| Add to cart | View details ›

Country Report

Wine in Peru

Wine in Peru is evolving toward premium wines, since consumption of Borgoña is declining. Borgoña, a locally-produced still red wine made of the Isabella variety, has been the preferred wine of the Peruvians for years.

Dec 2011 | US$900| Add to cart | View details ›

Country Report

Beer in Peru

The consumption of beer in Peru is reaching premiumisation. The improvement in the economy affected consumption patterns, with consumers moving to premium or better quality products. This movement can be witnessed on different levels; in the case of ...

Dec 2011 | US$900| Add to cart | View details ›

Passport: Market Intelligence Systems

Passport Alcoholic Drinks is the leading on-line market intelligence system for strategic, corporate and marketing planning.


A regional subscription delivers unrivalled levels of research and analysis for beer, wine, spirits, helping you make clear, confident decisions.
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